Transcript Propaganda PowerPoint

*
Propaganda Tools
* Spreading of information to help or
to hurt a cause.
* Telling only the side you want people
to know
* Appealing to emotions rather than
intellect
*
The Art of Persuasion
*Your deeper understanding of
propaganda devices can:
*Save you lots of money.
*Assist you in making better political decisions.
*Help you distinguish between fact and opinion.
*Aid you in persuading others.
*
*There are many types of propaganda.
You are required to know
4
types this year.
*
*Get on the bandwagon
*Everyone is doing it
*Everybody has one
*Be a winner
*Be popular
*Be smart
* For example, in the
Nasonex bee
commercial, the
spokesperson explains
that "four million
people used Nasonex
last year."
* Verizon also uses the
bandwagon method by
saying they are
"America's most
reliable network."
* AT&T for example,
uses the catchy slogan
of "AT&T America's
Best Coverage
Worldwide."
* The Above the Influence
commercials, like these
“Think before you post”
ads, use the bandwagon
approach to persuade
teenage audiences to
avoid dangerous behavior
*Quotes
famous or
important
people
using or
praising a
product.
*Using specific words
to stir emotions or
feelings in the
customer
easy
How fresh is Dew Fresh?
*The use of data or
statistics to persuade
the consumer.