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Propaganda Notes
Propaganda is
Information used to influence the opinions or
behaviors of large numbers of people.
Logical Fallacies
Arguments that, while convincing are not
necessarily valid.
Propaganda Techniques
Appeal to Authority
Bandwagon
Take the course that 'everyone else is taking'
Black and White
Prominent figures support a position, idea,
argument or course of action
Only two choices, mine or the wrong one
Beautiful people
You can be just like Brad Pitt if you buy this!
Techniques cont.
Flag-waving
Glittering Generalities
Emotionally appealing, no concrete argument
Half-truth
It will make you more patriotic!
Deceptive statement
Repetition
Repetition= stuck in your head=you buy it
Techniques cont.
Slogan
A brief striking phrase (Big Brother is Watching
You)
Testimonial
Quotations in or out of context
How can you beat Propaganda?
Ask what has been left out
Identify and evaluate assumptions made in it
Identify emotional triggers, determine if they are
justified
Magazines
With a partner calculate the percentage of
advertisements in your magazine.
A= number of pages with ads
B= number of pages with no ads
C= total number of pages
Percentage= (a*100)/c
Analyze the advertisements, identify four
techniques that have been used.
Share your findings with the class