Transcript 1-2009LAW6455Lesson7

drt 6455 eCommerce Law
lesson 8 – IT and web 2.0
associate professor
faculty of law
university of montreal
university of montreal chair
in e-Security and e-Business law
www.gautrais.com
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plan
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Web 2.0 Definition
Facebook
Legal risks
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Copyright
Trademarks
Libel
Image Right’s
Privacy
Liability
Sécurity
Contract
Advertisment Law
Others
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web 2.0 - definition
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web 2.0 - caractéristics
• participation = community
• technology = openness (open + free)
• attitude = iconoclast
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web 2.0 - community (1)
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Blogs and interaction
Wikipedia
Comments on amazon
Rating on eBay
Vidéo on youtube and dailymotion
« Friendship » on facebook
Entreprise 2.0 (link with buyers)
Etc.
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web 2.0 - technologies (2)
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web 2.0 - attitudes (3)
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web 2.0 - differences
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web 2.0 - examples
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eBay
p2p
amazon
dailymotion / youtube
flickr
wikipedia
facebook
Etc.
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facebook
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risks
• Intellectual property
– Copyright
– patent
– Trademarks
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Libel
Image Right’s
Privacy
Liability
Sécurity
Contract
Advertisment Law
Others
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Facebook contract
• Many contractual pathologies
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1) legilibility
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2) dynamic aspect
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«These Guidelines may be modified or replaced by Facebook at any time without notice in its sole
discretion. Any changes or modification will be effective immediately upon posting of the revisions on the Site.
Your continued use of Facebook Marketplace following the posting of such changes or modifications will
constitute your acceptance thereof. Therefore, you should review these Guidelines from time-to-time and before
posting any Listings or otherwise using the Service. If you do not agree to the amended terms, you must stop
using the Service»
3) contract lenght
4) many hyperlinks
5) contracts not easy to find
6) Many contracts
7) legalese (EX: liability clauses)
8) terms for contractual terms (Terms, Policy, Guidelines etc.)
9) abusive clauses
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EX: «When you post User Content to the Site, you authorize and direct us to make such copies thereof as we
deem necessary in order to facilitate the posting and storage of the User Content on the Site. By posting User
Content to any part of the Site, you automatically grant, and you represent and warrant that you have the right
to grant, to the Company an irrevocable, perpetual, non-exclusive, transferable, fully paid, worldwide license
(with the right to sublicense) to use, copy, publicly perform, publicly display, reformat, translate, excerpt (in
whole or in part) and distribute such User Content for any purpose on or in connection with the Site or the
promotion thereof, to prepare derivative works of, or incorporate into other works, such User Content, and to
grant and authorize sublicenses of the foregoing. You may remove your User Content from the Site at any time.
If you choose to remove your User Content, the license granted above will automatically expire, however
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acknowledge that the Company may retain archived copies of your User Content.»