Transcript DECA The Competitive Events Program

DECA The Competitive
Events Program
Mr. Melzer
Arrowhead High School
2007 SOUTHEASTERN
CAREER DEVELOPMENT
CONFERENCE
Saturday January 10, 2009
Kettle Moraine High School
8:00 am – 6:00 PM
Cost $22.00 – You Pay $5.00 (store picks up the
rest)
ANAHEIM, CALIFORNIA
DISNEYLAND
CALIFORNIA ADVENTURE
ANAHEIM ANGELS
BEACHES
PURPOSES AND RATIONALE
• DECA offers a comprehensive program of
competitive events based on the
occupational goals of its student
membership and on the activities of
chapters in high schools .
• To contribute to the development of
competencies needed for careers in
marketing, merchandising, management,
and entrepreneurship
PURPOSES AND RATONALE
CONTINUED
• To provide opportunities for student
and team recognition
• To motivate students to assume
responsibility for self-improvement
• To assist students in acquiring a
realistic self-concept through
individual and team activities
SOUTHEASTERN WISCONSIN
DECA CONFERENCE
• Schools Competing
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Arrowhead
Brown Deer
Cedarberg
Elkhorn
Germantown
Greendale
Greenfield
Hartford
Oconomowoc
Port Washington
Racine Case
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Kenosha Tremper
Kettle Moraine
Mukwonago
Muskego
New Berlin Eisenhower
New Berlin West
Racine Horlick
Racine Park
South Milwaukee
Watertown
Waukesha North and West
Kenosha Bradford
West Allis and West Bend
• 36+ schools in
attendance
ARROWHEAD DECA
“CHAPTER OF THE YEAR”
• 2007 – 3rd Place / 36
• 2006 – 3rd Place out of
36 schools
• 2005 – 1ST Place out of
36 schools
• 2004 – 3rd place
• 2003 – 1st Place
• 2002 – 1st Place
• 2001 – 4th Place
• 2000 – 3rd Place
COMPETITIVE SERIES
EVENTS
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APPAREL & ACCESSORIES Marketing
FOOD MARKETING
HOSPITALITY SERVICES- TEAM
MARKETING MANAGEMENT/BUSINESS
SERVICES
• RESTAURANT AND FOOD SERVICE
MANAGEMENT
• ACCOUNTING APPLICATIONS
• HOTEL MANAGEMENT & LODGING
MORE COMPETITIVE
EVENTS
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QUICK SERVICE RESTAURANT
RETAIL MARKETING/MERCHANDISING
AUTOMOTIVE SERVICES MARKETING
SPORTS & ENTERTAINMENT MARKETING –
TEAM & INDIVIDUAL
TRAVEL & TOURISM MARKETING – TEAM
E-COMMERCE MARKETING – Team
BUSINESS LAW AND ETHICS – TEAM
BUYING & MERCHANDISING - TEAM
WHAT DO I DO AT
DISTRICTS?
• One Marketing Math
and Economics Test 50 Questions
• One Series Marketing
Test - General
Marketing and Area
• Two 5-10 Minute Role
Plays
TENTATIVE SCHEDULE
• 8:00 Registration
• 8:30 Series Orientation
• 8:40 Math Event
• 9:45-Noon Competitive
Events
• Noon Lunch
• 1:00-? Comedy Sports
•
DECA Dance
•
Movies
• 3:30 Award
Ceremony
AWARDS
• MEDALS TO TOP 5% IN
EACH EVENT
• TROPHIES/PLAQUE TO
TOP FIVE IN EACH SERIES
• TOP 16-20 FROM
ARROWHEAD ATTEND
STATE (THREE DAYS TWO
NIGHTS AT GRAND
GENEVA RESORT IN LAKE
GENEVA
• QUALIFY FOR
NATIONALS IN ANAHEIM,
CALIFORNIA IN LATE
APRIL
BUSINESS SERVICES MARKETING
MANAGEMENT
• SERVICE AND
MANAGEMENT
RELATED BUSINESS
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FLORISTS
HAIR SALONS
LAWN CARE
COMPUTER REPAIR
CAR RENTALS
TUX RENTALS
OTHER
Increase sales in a slumping
housing market
Develop a promotional plan for
a new business idea
APPAREL & ACCESSORIES
• Role Play Events
Related To Situations
as an Employee of
Apparel Related
Business
– Mens/Women's
Clothing
Stores/Departments
– Jewelry and
Accessories
APPAREL & ACCESSORIES
• ROLE PLAY RELATED TO
BUSINESS SITUATIONS IN
A MANAGEMENT
POSITION
• Sell an apparel item and
accessory
• Promotional plan for special
event at apparel store
BUSINESS LAW AND ETHICS
Team
• 2009 Topic – Pricing,
Contracts, and Dealing
with employee
substance abuse with
employee
• Business Law class
recommended but not
required
FOOD MARKETING
Develop a promotional plan at a grocery store regarding selfcheckouts
Meet with vendor regarding a shipment of produce
INTERNET MARKETING
• INTERNET
RELATED
• WEB PAGE DESIGN
AND INTERNET
SITE
• INTERNET
CAPABILITIES
• Online Selling
RESTAURANT AND FOOD
SERVICE MANAGEMENT
RESTAURANT AND FOOD
SERVICE MANAGEMENT
Develop a restaurant to be housed within an existing business
Develop a plan to find employees and reduce turnover
RETAIL MERCHANDISING
RETAIL MERCHANDISING
•Retail Merchandising Stores
•Electronic Stores
•Department Stores
•2009 Role Plays
• Promotional Plan for
special event
• Conduct a sales
presentation for a product
& accessory you bring in
TRAVEL & TOURISM
EVENT - TEAM
• TRAVEL INDUSTRY
• Travel Agencies –
Festivals – Special Events
Tourism Related
Businesses
• 2009 TOPICS/ROLE
PLAYS
•Develop a Press Release
and deal with a problem
in the travel/airline
industry
•Develop a promotional
plan for the tourism
industry
HOSPITALITY SERVICES TEAM
• HOSPITALITY INDUSTRY
– HOTELS/MOTELS, BED
& BREAKFASTS,
RESORTS,
CONVENTIONS
• 2009 TOPICS & ROLE
PLAYS
– ADVERTISING AND
PRMOTIONS
– DEVELOP A TRAINING
PROGRAM FOR
EMPLOYEES
AUTOMOTIVE SERVICES
MARKETING
2009 TOPICS FOR ROLE PLAYS
Develop a service bundle for an auto repair
shop
DEVELOP A NEW SALES PRESENTATION
FOR EMPLOYEES AT A CAR DEALERSHIP
ACCOUNTING APPLICATIONS
• Business’s Profit
• Business Risk
Factors
• Interpreting
Accounting Data
• Payroll
• Accounting Class
recommended but
not required
SPORTS & ENTERTAINMENT
MARKETING - TEAM
Why?
• Compete at Districts
– Resume
– Scholarships
– Job Portfolio
– Drop one test
– 10 Extra Credit Points
• Compete at State
– Grand Geneva Resort
• Lake Geneva Wisconsin
• Compete at Nationals