Transcript outcomes achieved - Welcome to Venture Planning Partners

VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
STRATEGIC PLAN
STRUCTURE
FORMAT & TERMS
DEREK MITCHELL
22 JUNE 2003
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VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
PLANNING MODEL
HICI Mission & Guiding Principals
Assessment  Issues & Opportunities
Strategic Goals  Outcomes
Strategies  Outputs
ISSUES
Tactics / Activities / Strategic Projects
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VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
STRATEGIC PLANNING
Planning structure and approach
Outcomes vs. Outputs vs.
Strategies vs. Tactics / Activities
Planning Format
Purpose of Breakout Sessions
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VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
PLAN FORMAT &
DEFINITION OF TERMS
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VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
FORMAT & DEFINITION OF TERMS
1. Issue – A point in question, the questioning of
the facts of a situation, an important subject
of debate, the existence of a negative
situation or problem.
2. Opportunity – A chance or opening offered by
circumstances, the chance of a good or
favorable change in circumstances.
FORMAT & TERMS
PLANINING MODEL GROUP ASSIGNMENTS
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VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
FORMAT & DEFINITION OF TERMS
 Mission Statement - A formal, public statement of an
organization's purpose. It is used by an organization to
set direction and values.
 Goal - A general statement of desired outcome to be
achieved over a specified period of time. The term
goal is roughly equivalent to Strategic Outcome.
 Outcome - An external consequence attributed to an
organization, policy, program or initiative that is
considered significant in relation to its commitments.
Outcomes may be described as: immediate,
intermediate or final, direct or indirect, intended or
unintended.
 Output - Direct products or services stemming from
the activities of a policy, program or initiative, and
delivered to a target group or population.
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VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
 Result - The consequence attributed to the activities of an
organization, policy, program or initiative. Results is a
general term that often includes both outputs produced and
outcomes achieved by a given organization, policy, program
or initiative.
 Process Indicator - A measurement statistic or parameter
that provides information on trends of the performance or
status of the desired change or the presence of desired
change itself.
 Strategy – A plan of action, or a statement of direction
which has a major bearing on achieving the desired result or
indented outcome.
 Activity - An operation or work process internal to an
organization, intended to produce specific outputs (e.g.
products or services). Activities are the primary link in the
process chain through which outcomes are achieved.
 Plan Tactics – The means and activities chosen in carrying
out a scheme or achieving the desired outputs or outcomes.
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VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
FORMAT & DEFINITION OF TERMS
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VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
SUMMARY OF STRATEGIC PLAN CONTENT
1. Situational Assessment
2. Formulation of Mission / Vision and Core Values /
Guiding Principals
3. Identification of the Key Issues / Opportunities
4. Overall Strategic Goals ► Outcomes
5. Broad Strategies to Reach the Outcomes
6. Specific and Measurable Outputs / Objectives
7. Strategic Initiatives / Project Activities to Achieve the
Outputs / Objectives
8. Detailed Implementation Plans and Costings
9. Establishing Process Indicators and Benchmarks to
Measure Progress
PLANINING MODEL
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VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
Now let’s look at an example of
what one Strategy might look like
as part of a Strategic Plan for one
of our OUTCOMES
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VENTURE PLANNING PARTNERS
Strategic Planning  Organizational Development
Research  Marketing  Advertising
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