Transcript communicated how?

EFFECTIVE SCHOOL COMMUNICATION
FOR
THE WHOLE SCHOOL COMMUNITY
IPPN CONFERENCE
CITYWEST
SPRING 2006
SEÁN HANLEY
IN EVERY STUDY
OF
ORGANISATIONAL BEHAVIOUR,
COMMUNICATION
HAS BEEN A
CRITICAL
SOURCE OF DIFFICULTY
AND A REASON FOR FAILURE TO
ACHIEVE GOALS.
IN
ALL TYPES
OF
ORGANISATIONS
COMMUNICATION
PROBLEMS
INHIBIT
GROUP PERFORMANCE
EFFECTIVE COMMUNICATION
IS
UPWARDS, DOWN WARDS
AND
SIDEWAYS
BETWEEN
PRINCIPAL & STAFF(ALL)
TEACHER & TEACHER
PUPIL & TEACHER
PUPIL & PUPIL
PRINCIPAL & PUPIL
SCHOOL & PARENTS
SCHOOL & OFFICICAL AGENCIES
SCHOOL & COMMUNITY
ACHIEVING
THE
COMMITMENT
OF
PEOPLE
DEPENDS
ON
COMMUNICATION
COMMUNICATION
CULTURE
NOISE
SENDER
RECEIVER
FEEDBACK
EFFECTIVE COMMUNICATION
•ADDRESSED TO THE PERSON
•FULFILS A NEED
•AROUSES AN INTEREST
•GIVES POWER OR STATUS
•REQUIRES AN OBVIOUS ACTION
•IDENTIFIES WITH SCHOOL
•PRESENTATION IS RIGHT
•SOURCE IS RESPECTED
•CONTEXT IS RIGHT
•USE APPROPRIATE MEDIUM
•LISTENING VERY IMPORTANT
COMMUNICATION
TRANSMISSION
OF
IDEAS,
INFORMATION
EMOTIONS,
SKILLS
BY
SYMBOLS
WORDS
FIGURES
PICTURES
GRAPHS
WAYS OF COMMUNICATING
•PERSON TO PERSON--VERBAL
•TELEPHONE--VERBAL
•INTERCOM--VERBAL
•MEDIA--VERBAL OR WRITTEN
•MEMO--WRITTEN
•FAX--WRITTEN
•E-MAIL--WRITTEN
•NOTICE BOARD--WRITTEN
•LISTENING—NEITHER
•BODY LANGUAGE --NEITHER
PRINCIPALS PREFER VERBAL
TYPES OF COMMUNICATION
•INFORMAL SYSTEM--CASUAL, BREAKS
•FORMAL SYSTEM: MEETINGS, ROSTERS
TIMETABLES, MEMOS
BULLETINS
•INFERENTIAL SYSTEM: EVERYTHING YOU DO
IS A FORM OF COMMUNICATION
QUALITY OF WORKING ENVIRONMENT
CLOTHES YOU WEAR
LANGUAGE YOU USE
TONE OF VOICE
BODY LANGUAGE
WORDS 10%, SOUNDS 30%, BODY LANGUAGE 60%
SCHOOL COMMUNITY
•PRINCIPAL
•STAFF (ALL)
•B.O.M.
•PARENTS
•OUTSIDE AGENCIES
•WIDER COMMUNITY
STAFF INFORMATION
•SCHOOL POLICIES
•ROTAS
•TIMETABLES--ROSTERS
•ABSENCES
•RECORDS
•REPORTS
•HOME-SCHOOL
•SENSITIVE INFORMATION
•POR
•FUNDS
•TOURS
•HEALTH & SAFETY
•SCHOOL EVENTS
•HOW ARE DECISIONS MADE?
•COMMUNICATED HOW?
PARENT INFORMATION
•PARENT TEACHER MEETINGS
•SCHOOL REPORT
•NEWSLETTER
•SCHOOOL BROCHURE
•NOTES HOME
•HOMEWORK JOURNAL
•PARENT REQUESTED MEETING
•TEACHER REQUESTED MEETING
•OPEN DAYS
•SUPPORT GROUPS
•NOTICEBOARD
•NOTES TO SCHOOL
•FUNDRAISING COMMUNICATION
•TEXT A PARENT
•HSCL
•EWO
CURRICULUM PLANS
PARENTS
•CONSULTATION?
•INDIVIDUAL TALENTS
•ENGLISH--POET--AUTHOR
•MATHS--ARCHITECT--BUILDER
•GAEILGE--???
•VISUAL ARTS PAINTER-INTERIOR DESIGNER
•SPHE--DOCTOR--NURSE
•SCIENCE--LAB.WORKER--GARDENER
•MUSIC---LOCAL MUSICIAN
•HISTORY-LOCAL HISTORIAN
•P.E.--LOCAL SPORTSPERSON-SPORT FOR
ALL DAY
PUPIL INFORMATION
•ROUTINES
•POLICIES
•CLASS RULES
•SCHOOL RULES
•DISCIPLINE PROCEDURES
•PUNCTUALITY-ABSENCES
•CARE OF PREMISES
•CARE OF ENVIRONMENT
•UNIFORMS
PERCEPTIONS FROM COMMUNITY
•NOTICES
•SMELLS
•SOUNDS
SILENCE OF OPPRESSION & FEAR
NOISE OF CHAOS
HUM OF INDUSTRY
•MOVEMENT
•INTERRACTION
•ATMOSPHERE
•B.O.M. MEMBERS
•POSITIVE P.R. PLANNED
•NEGATIVE JUST HAPPENS
•PRINCIPAL REPUTATIONAL LEADER
•EVERYONE CONTRIBUTES TO REPUTATION
OF SCHOOL
PERCEPTIONS
•IACOCCA 1990
•SCHOOL V BUSINESS
•HOW EFFECTIVE ARE SCHOOLS?
•EDUCATION SECTOR FELT 91%
•BUSINESS SECTOR FELT 23%
•NAME OF SCHOOL LOCALLY
•LOCAL MEDIA
•SCHOOL APPEARANCE
•STAFF IN COMMUNITY
•VISIBILITY OF PRINCIPAL
•ITEM FOR STAFF MEETINGS
•EFFECTIVE SCHOOL WEB OF
RELATIONSHIPS.
•PRINCIPAL AT CENTRE
TYPES OF SCHOOLS
•SYNERGISTIC
•CANDY STORES
•DISAFFECTED
•MONASTIC
SYNERGISTIC
•GOOD IMAGE
•GOOD PASTORAL
•PARENTS IMPORTANT
•CONTINUE AS IS
CANDY STORE
•GOOD IMAGE
•LOW PASTORAL
•TOKEN PARENTS
•GET BACK TO BASICS
DISAFFECTED SCHOOLS
•POOR IMAGE
•POOR PASTORAL
•PASSIVE PARENTS
•PUT OWN HOUSE IN ORDER
MONASTIC SCHOOLS
•NEGATIVE IMAGE
•POSITIVE PASTORAL
•PARENTS SUPPORTIVE--ALOOF
•CULTIVATE IMAGE
•P.R. IS PEOPLE NOT PAPER
•P.R. NOT ABOUT COVERING CRACKS
•BEST P.R. IS PROVIDING FOR PUPILS
BOARD OF MANAGEMENT
•ROLE
•ROLE OF INDIVIDUAL MEMBERS
•SCHOOL POLICIES RATIFICATION
•INFORMATION--PRINCIPAL’S REPORT
•SETTING AGENDA
•CO-OPTED MEMBERS
•UMBRELLA BODY
•REPORTING BACK TO CONSTITUENCIES
•B.O.M. RECORDS
OTHER AGENCIES
•DES
•NEWB
•HSE
•??????
MISSION STATEMENTS
EXTRACTS
ETHOS
WELL-ORDERED
CARING
HAPPY
SECURE
TOLERANT
PUPILS NEEDS, PHYSICAL MORAL
INTELLECTUAL
CULTURAL
IDENTIFIED & MET
STAFF DEVELOPMENT
PARENTAL INVOLVEMENT
ENHANCE SELF-ESTEEM
RESPECT FOR PEOPLE AND PROPERTY
GENDER EQUITY
REFERENCES:
 I.N.T.O. School Planning Manual
 Drumcondra Education Centre—‘School Plan a process not a
product.’
 SDPS Facilitator’s Manual & Website
 NAESP:’ Share the Good News about your school’
‘Tips for building Positive P.R’.—Lew Armistead
 Pastoral, Cosmetic and participative considerations in
institutional image: implications for school improvement
Renihan & Renihan 1991.
 Looking at our School DES
 Evaluating the Primary School Colin Humphrey Solihull.
 Developing a School Plan—Guidelines for Primary Schools DES.