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Chapter 1
Communication
Overview
Introduction to Communications
Applications
“Few things can help an
individual more than to
place responsibility on him,
and to let him know that you
trust him."
-Booker T. Washington
Building
Responsibility
Build responsible communication skills
by using ethical, clear messages
Both verbal and non-verbal communications
have impact
What are Ethics?
"Ethics: A person's
sense of right and
wrong."
The Foundation for Good
Communication - Values
Three essential elements
Good, ethical person
Communicate
constructively
Care about your
audience
Major Parts of
Communication Process
The four major parts of
communication are:
Sender
Message
Receiver
Feedback
The Communication
Model
Sender (transmits message)
Message (words, body language
and symbols that convey an ideas)
Receiver (interprets message)
transmits feedback through words,
body language and symbols
Communication Model
FEEDBACK
Facial expressions, eye contact,
Body language, questions
MESSAGE
Word, tone, gestures,
Facial Expressions
What are Responsibilities
of the Sender?
Think before you speak
Articulate your words
Watch the receiver
What are Responsibilities
of the Receiver?
Ask questions
Learn about issues
and people
Relate to their
background
Barriers to
Communication
A responsible communicator works to
eliminate barriers or road blocks
Attitudinal
Cultural
Educational Environmental
Social
Stereotyping
Stereotyping
Labeling people based on
their group and a
preconceived idea
Non-Verbal
Communication
Body Language
Facial Expressions
Symbols
A symbol is anything
that stands for an idea.
Possessions
Clothing
Signs
Gestures
Common = goodbye, hello, no, yes, I don’t
know, peace
–4 U
Forms of
Communication
Conversation with yourself =
Intrapersonal
One-on-one communication =
Interpersonal
Communicating with more than
one = Group
Forms of
Communication
Television, Internet, radio =
mass media
Art of studying public speaking =
rhetoric or oratory
Another name for a speaker =
orator
Aristotle’s Three Types
of Appeals
Logical appeal = sequence in
organization and analysis
Emotional appeal = strikes a
chord
Ethical appeal = natural honesty
Where might you find each kind?