Transcript Proposal for Cross-Cultural Strategy Presented on 1

Communicate or Die
Championship Teams through Speaking & Listening
A 2-day workshop building teams and communication
for extraordinary results
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Why a “Communicate or Die” workshop?
• If 1,000 people work for a company, each earns $30/hour and each
spends 1 hour/day gossiping at the water cooler, the company
loses $62 million a year.
• From post-merger pains to divorces, from employee burnout to
brain-drain, from infighting to lawsuits, bad communication costs
millions – and great communication gets great results.
• But few managers ever learn to
communicate, let alone listen,
effectively.
• Speaking and listening are hard to
quantify, but investing in your
people’s communication skill-set
might be the most cost-effective
investment you can make.
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What does “Communicate or Die” do?
• It trains people to be leaders through communication –
master communicators who inspire others into action.
• It allows participants to avoid the 4 Deadly Sins of
Speaking, minimize clutter in their language and
transform bad into great communication.
• It enables participants to climb the
Matterhorn of Masterful Listening™.
• It builds teams that communicate
openly and achieve desired results
effectively through
communication.
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What does “Communicate or Die” cover?
Day 1:
• Communication: the medium of leaders. The costs of non-communication
• Self-assessment: leadership through communication
• Identify your key relationships – and communication issues
• Emotional intelligence: self-awareness, self-regulation, social awareness, building and
deepening relationships
• Conversations of leaders: the “Communication = Results Pyramid”  practice
• The capital sins of speaking: complaint, blame, excuse, judgment, threat  practice
• From complaint to commitment: how to shift wasteful speaking into speaking for results
• Giving and receiving feedback. Appreciation  practice
Day 2:
• Active listening. Schulz von Thun: text, subtexts 1, 2, 3
• The Matterhorn of Masterful Listening™  practice
• How to respond to ontological pollution
• Building a championship team
• Catalytic projects. Next steps
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What makes “Communicate or Die” different?
• The workshop is not a mere event, but a process:
– We interview key participants to customize workshops in partnership
with team leaders
– We care about “Monday morning”: can participants apply and sustain
their new competencies afterwards?
– We hold a follow-up call to ensure the new skills hold
• The workshop goes beyond theory: participants
design, declare and launch breakthrough
initiatives that enable them to learn leadership
and coaching in the action.
• The workshop uses Thomas D. Zweifel’s pathbreaking book Communicate or Die: Getting
Results Through Speaking and Listening
(SelectBooks 2003, Global Leader Series) as a
reference in the whole process.
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Who is “Communicate or Die” for?
• Senior executives in the private sector, nonprofits and
government
• Functional departments or corporate divisions
performing below expectations
• Project teams, sales teams, or cross-functional teams
that are not working well together
• Boards of directors who believe they
or their organization needs better
communication
• Small and medium enterprises that
need to build structures of
communication and empowerment
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Who are the instructors?
• Our certified instructors are seasoned coaches with a
solid track-record of enhancing clients’ performance
and catalyzing uncommon results.
• They are leaders in their field who have demonstrated
a firm grasp of both teaching and applying in action the
framework underlying our leadership and
communication methodology.
• They are committed to being unattached
to approaches that prove unproductive.
They never cease learning.
• They are coached by our CEO Dr. Thomas
D. Zweifel, Columbia leadership
professor and author.
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What results have participants caused out
of our workshops?
• The retail team of a large multinational energy
company expanded sales by 7% while the
industry contracted –1%.
• One participant, in a pilot project to bring to
market and sell new products that did not exist
before, achieved his goal of €5 million.
• The fundraising/sales team of a
large nonprofit expanded their
results by 1,000% in the 3 months
following the workshop.
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What have participants said about
our workshops?
• “Swiss Consulting Group is far more effective and is of far greater
value for money... Many one day or two day courses fire you up
but do not put in place any back up system to let you channel your
new enthusiasm once you are back in the office. Swiss Consulting
Group has a very different approach which is far more inspiring
and supports you long term.” (Director of Development of a
public-service media company)
• “You were standing in our success as though it were your own. It is
safe to say that without your input we would not be facing what
we all now see as an extraordinarily bright future.” (A mediumsized Australian software development company)
• “The essence of coaching is awareness of myself. I broke through
the basic rules that I had imposed on myself.” (President and
Managing Director of a second-tier multinational energy company)
• "We need more people like you." (Principal Advisor and Team
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Leader on HIV/AIDS UNDP)
Who is Swiss Consulting Group?
• We are a New York-based global performance
management company with representatives on five
continents.
• Our 3 core competencies are leadership coaching,
cross-cultural management, and political risk
consulting.
• We combine “soft” and “hard” skills in coaching clients
to produce uncommon accomplishments.
• Our experienced coaches have helped clients in all
sectors (corporate, government, UN, nonprofit,
educational, military) to produce extraordinary results.
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Who is the founder and CEO?
• Since 1984, Thomas D. Zweifel, Ph.D., has lived on 4
continents and coached leaders in Fortune 500
companies, government, and UN/nonprofits to produce
breakthrough results.
• Professor of leadership and cross-cultural management,
Columbia University
• Author of 3 books, including
Culture Clash and Communicate or
Die (both SelectBooks 2003)
• Recently seen on ABC News and
CNNfn
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Who are our clients?
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Coaching leaders to meet the future.
We give you the tools to achieve
the impossible.
Leadership Coaching
Cross-Cultural Management
Political Risk Consulting
www.swissconsultinggroup.com