Cross-Cultural Communication at Samsung
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Transcript Cross-Cultural Communication at Samsung
Cross-cultural Communication
Shad S. Morris, Ph.D.
“A knowledge of culture is essential to understand the
" Human beings draw close to one another by their common
communication process. Through communication, people can
nature, but habits and customs keep them apart."
either be brought closer or separated.”
-Confucius
-Du-Babcock (1996)
Managing Cross-Cultural
Communication
Understanding
Differences
•Self
•Others
Phase 1
Phase 2
Phase 3
Opportunity
Creation
Managing Cross-Cultural
Communication
Understanding
Differences
•Self
•Others
Communicating
Across
Differences
•Decentering
without blame
•Recentering
with
commonalities
Phase 1
Phase 2
Phase 3
Opportunity
Creation
Managing Cross-Cultural
Communication
Understanding
Differences
•Self
•Others
Communicating
Across
Differences
•Decentering
without blame
Managing
Differences
•When Culture
does and does
not count
•Recentering
with
commonalities
Phase 1
Phase 2
Phase 3
Opportunity
Creation
#3 Managing Differences
When culture counts—and when it
doesn’t
• Complexity
• Stress
• Accountability
Summary
1.
2.
3.
Understanding Differences—Cultural IQ
Communicating Across Differences—
Building on common ground and
avoiding communication pitfalls
Managing Differences—Knowing when
culture counts and managing the
environment
Action Plan
What are you going to do with this
information?
• What specific capabilities do you need to work on?
What are you good at?
• How will this add value to your organization?
• How will this add value to your personal career?