Propaganda PowerPoint
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Propaganda
Techniques
Opinions expressed for the
purpose of influencing actions
of individuals or groups
Bandwagon
Support of the
majority
“Join the crowd”
“Everyone else is
doing it, and so
should you.”
Endorsements
A famous person
endorses the
candidate; you
should, too.
Glittering Generality
Supports vague
values like good,
proper, democracy,
prosperity
Seeks to make us
“approve and accept”
without examining
the evidence
Just Plain Folks
An attempt to
convince that they,
and their ideas,
are “of the people”
Name-Calling
Links a person or
idea to a negative
symbol
Hopes audience will
reject the person
or idea on the basis
of the negative
symbol rather than
the evidence
Stacked Cards
1st
Best record in area
Symbols
Associates with
positive images
Stirs emotions