Transcript Mid Term Project - Mohammed Alsaygh

Mid Term Project
Name: Mohammed alsaugh
ID: MAE108
Digital Tech for Marketing 1
Lecturer: Mohammed Abughazalah
• The company: Jarir bookstoore
• Founded: 1979
• Founder: AL Agil brothers
• Number of storse: 33
• Services: books and Electronic devices
Why did you choose this website?
• 1.Because Jarir bookstore website is a new website. Therefore the
site needs to be developed
• 2.Because Jarir bookstore the most popular bookstore, and Jarir
also become one of the biggest electronics stores
• 3.Because the competition has become intense. Such as Extra.
The digital marketing channels that I will use:
• Display Advertising :
The digital marketing channels that I will use:
• Social media marketing:
The digital marketing channels that I will use:
• Search Engine Optimization (SEO)
• Online Public Relations:
• Email Marketing:
Improving the website ranking (SEO)
•
•
1.
2.
Keyword
Technical Optimization
Title tags
Meta-data description tags
• Usability
• Social Media Strategy
What I will add to the website to make it more attractive ?
• 1.The first thing i will do and the most important thing is to add an
online shopping.
• 2.To attract new customers i will make two type of
accounts.
• 3.People have to know that they’re going to miss it if they
don’t act quickly. So i will do some steps
• 4. I will make rewords point system. So after they collect some
points they can exchange it with gifts
• 5. I will Optimize website load speed: