Transcript The Psychology of Color

Did you know that the color of your food,
dishes, table linens and wall color can all have
an affect on your appetite?
Some colors can excite your senses and entice
you to eat more, while others can actually help
curb mindless snacking.
• Warm colors are appetite-stimulating.
• Red is a powerful color that increases blood
pressure and heart rate. It stimulates the
appetite & is often used in restaurants.
• Yellow is also an appetite-stimulating color as
is is associated with energy and happiness.
• Not only do these colors increase the
appetite, but it has been shown to increase
the speed at which people eat.
• White, which is used abundantly in many
homes, restaurants, stores and more creates a
mindless effect when it comes to your eating
behaviors.
• Foods that are white “popcorn” are said to
discourage your brain from caring about
consumption.
• Dishware that's all white can encourage over
eating and leave you feeling less satisfied.
• Blue is used to suppress appetites. This is because
blue food is a rare occurrence in nature. There are no
leafy blue vegetables no blue meats, and aside from
blueberries and a few blue-purple potatoes from
remote spots on the globe, blue just doesn't exist in
any significant quantity as a natural food color.
Therefore, we don't have an automatic appetite
response to blue.
• In fact, install a blue light bulb in your refrigerator to
discourage your late night munchies or your in
between meal snacks.