Transcript In St. Petersburg

“Alcohol and drug prevention
among youth
in St. Petersburg”
Anna Skvortsova, project coordinator
Information and Analyses Center for Social and Health NGOs
St. Petersburg, Russia
[email protected]
EG on SIHLWA Fifth Meeting
Oslo, Norway
06-07 March 2008
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Objectives, target group, methods:
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To influence risk-behaviour of young people
towards responsible, sustainable relationship
with alcohol, and towards abstinence vis-à-vis
drugs.
Development of modern preventive programs
based on peer-to-peer methods and “Health
Councils” in the schools; training for volunteers;
interactive public actions; media seminars;
seminars for local decision makers
3-4 pilot districts (in cooperation with NCM in St.
Petersburg)
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Summary of project :
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Start:
November 2007, end: December 2008
Funding: Nordic Council of Ministers & MoFA/Finland
Partners: In St. Petersburg: IAC NGOs, Stellit, “Look to the future”,
Drug abuse prevention center (“Rovesnik”)
In Finland: Centre for Health Prevention; National Public Health
Institute; A-Clinic Foundation
Activities:
- Together with the schools and colleges preventive programs and
organized actions (monthly action “Independence Day” – health
promotion and alcohol prevention among young people, using play
methods and creating motivation to healthy lifestyle; peer-to-peer
program “Discovery” - prevention of addictive behavior; Health Councils in
the schools)
- Networking in education, health & social protection
- Media seminars – analyses of growing risks caused by alcohol and drug
related problems (violence, accidents, mental and social problems,
interpersonal conflicts)
- Seminars for local politicians
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Activity outline:
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Stakeholder analysis: January-May 2008
Trainings in the schools, technical colleges: March-May
2008
Interactive prevention actions: March-May 2008
Public action: May 2008
Media seminars: May 22, 2008 & autumn 2008
Seminars for local decision makers: spring autumn 2008
Publication of the methodological materials: autumn
2008 (2-nd phase of the project)
Evaluation: ongoing; final – December 2008,
NDPHS/SIHLWA
Final report: December 2008
Possible continuation of the project in 2009
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1-st seminar for journalists:
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Organized together with Regional Press Institute, St.
Petersburg
Basic info on alcohol and young people and
situation in St. Petersburg
Myths around alcohol, role of alcohol in Russian
culture
Presentation of the results of stakeholder analysis
Content analysis of media (April 2007-May 2008),
experts’ interview (CISR, May 2008)
Finnish expertise
2-nd seminar – November 2008
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Young people, alcohol and drugs:
Research in St. Petersburg (NGO Stellit, 2006)
Sample:
Students of SPb St. university Students of the high schools
in Nevsky district
All faculties,
25 students of 1-4th year
All students of 9-11 classes
in 9 schools
N=1476
N=648
31,1% male
68,9% female
48,6% male
51,4% female
Copyright Stellit, 2008
6
Almost each pupil and each student has
an experience of using alcohol
Употребление алкоголя когда-либо в
жизни
95
90
85
80
75
%
70
65
60
55
50
92,7
84,4
Школьники
Copyright Stellit, 2008
Студенты
7
No gender differences
Употребление алкоголя когда-либо в жизни:
распределение по полу
93,3
85,2
91,9
82,6
1
2
Юноши
Девушки
Copyright Stellit, 2008
8
First trial of using alcohol happens
in age of 11-16
Возраст первой пробы алкоголя, %
45
40
35
30
25
%
20
15
10
5
0
Младше 8
лет
8–10 лет
11–13 лет
Школьники
14–16 лет
17 лет и
старше
Студенты
Copyright Stellit, 2008
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Some 5% of the pupils and 15% of the
students regularly use strong alcohol
Частота употребления крепкого алкоголя
в течение года
50
40
30
40,8
30,9
40,5
33,2
18,1
20
8,6
10
14,4
5,1
0
Ни разу
Несколько раз в
год
Школьники
1-2 раза в
месяц
1 раз в неделю
и чаще
Студенты
Copyright Stellit, 2008
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Each 4-th pupil and each 3-rd student drinks
beer weekly
Частота употребления пива за последний год
40
35
34,1
33,2
30,2
30
25
% 20
21,120,8
19,2
23,7
15
15
10
5
0
Ни разу
Несколько раз
в год
Школьники
Copyright Stellit, 2008
1-2 раза в
месяц
1 раз в неделю
и чаще
Студенты
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Drugs
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Alcohol and drugs are connected
Each 3rd pupil and each 5th student has an
experience of using drugs
Mainly light drugs (preparations of cannabis,
stimulators, hallucinogens, analgesics,
cocaine, substitutes for alcohol)
Injection drug use: some 3% of the pupils
and some 3% of the students experienced
IDU
Copyright Stellit 2008
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Almost each 3-rd pupil and each 5-th student has
an experience of using drugs
Употребление наркотиков
когда-либо в жизни
35
29,7
30
21,8
25
%
20
15
10
5
0
Школьники
Copyright Stellit, 2008
Студенты
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Among drugs that have been used are preparations of
cannabis, stimulants, hallucinogens
Виды употреблявшихся нарктиков
11,8
Анальгетики
1,8
Атропиноподобные препараты
14,3
0,9
Бытовая химия
12,4
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Галлюциногены
20
19
22,2
Стимуляторы
29,5
9
6,7
Кокаин
90
93,3
Препараты конопли
0
10
20
Школьники
30
40
50
60
70
80
90
100
Студенты
Copyright Stellit, 2008
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%
Summary:
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Alcohol is obviously a problem for young people today
(NB! beer consumption)
Alcohol becomes more problematic than drugs (hidden)
Almost no media coverage of alcohol and young people:
 Hidden problem
 Societal helplessness
 Myths
 Absence of national alcohol policy
Project: seminar for journalists on alcohol and young
people – attempt to better understanding of the reasons
and effects of excessive alcohol use causing human
catastrophes and suffering about which almost
everybody in Russia has experiences among their
families, relatives and friends
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Young people, alcohol and media:
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Advertising alcohol on TV prohibited
Almost no social advertising on impact of alcohol,
healthy lifestyle
History of Russia: social advertising popular in 3080s (including healthy lifestyles, anti-alcohol etc.)
Famous writers and writers = authors (Paris’
exhibition, 1925: silver medal for a set of Soviet
posters)
Some slogans and posters known and even popular
in contemporary society
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Unknown author: Russia, 1926
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V. Govorkov, 1954
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Russia, 1970-1980-s
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Young people, alcohol, policy and
media:
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Sophisticated advertisement of beer
industry versus almost no anti-alcohol
social advertising
Advertisements have a particular impact in
promoting a more positive attitude to
drinking amongst young people
The impact of policies that support
education, communication, training and
public awareness is low
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Legislation friendly to alcohol industry:
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Head state sanitary doctor of RF Gennady Onischenko:
- Alcohol and tobacco are the main cause of mortality of male population in
Russian Federation
- Some 40,000 people die because of low quality alcohol and also because
of abusive drinking (including young people)
- Our legislation provides possibilities for abusive drinking of young
generation. Beer advertising is very aggressive and it influenced very
quickly style of behavior.
- Beer is an alcohol!
- Energetic drinks is another problem.
- State monopoly for alcohol necessary.
- State alcohol policy in RF necessary. (“Этот документ уже был нами
разработан, он не раз побывал в администрации президента, но нам
говорили: не время еще. А почему не время, когда ситуация
катастрофическая? … Суть программы в том, что надо добиться
жесткого исполнения законов взрослыми, а молодежи дать другой
смысл жизни - не в питье, а в спорте, например. Где спортплощадки,
дешевые и бесплатные секции? При 35 миллионах нищего населения в
стране все делается за немалую плату.”)
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http://www.itogi.ru/Paper2005.nsf/Article/Itogi_2005_07_26_13_2139.html
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Questions for discussion:
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Experience of interaction with media that
could be useful for our project, particularly
for media seminar
Experience of influencing local/national
alcohol policy
Preventive methods of work with young
people
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Public action “Harm on”, “Look to the
Future”, June 1, 2007, St. Petersburg
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Administration and coordination:
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Information Office of the Nordic Council of
Ministers in St. Petersburg.
Steering Committee consists of representatives of
Health Committee of SPb, Finland’s Consulate General in
SPb, the Northern Dimension Partnership in Public Health
and Social Wellbeing (NDPHS) expert group on Healthy
Lifestyles (SIHLWA).
Partnership role of other committees in SPb (social,
youth, education etc.).
Advisory Council consisting of representatives of
Scandinavian partners to be formed in Helsinki.
Implementation of the project – Information and
Analyses Center for Social and Health NGOs in SPb.
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Contacts in St. Petersburg :
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Information and Analyses Center for Social
and Health NGOs: Anna Skvortsova, +7-939
5590, [email protected]
Stellit: Olga Kolpakova, +7-812-445 2893,
[email protected]
Look to the Future: Anna Khmyrova, +7-921
916 6808, [email protected]
Drug Abuse Prevention Center: Marina
Orlova, +7-812-575 5613, [email protected]
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