Transcript Enterprise Journalism

Enterprise Journalism
Review
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Lead
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Nutgraph
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Quote
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Background Information (1,2,3,etc)
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Kicker
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Secondary Information
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Three-part edit (Does it make sense, can it be shortened, AP Style and Grammar)
Grammar issues
In-text citation
Quotes
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For news stories, simply state where you got the
information inside the body of the story.
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Only place marks around what was actually
said.
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Do not use parentheses. Ever.
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Direct quotes are only used for information
directly taken from a person or physical source
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Comma inside quote.
Examples: According to a report in the New York
Times
According to a story posted on MSNBC.com
Jones was killed instantly, according to a Sanford
Police press release.
Examples: “This is an ongoing investigation,” said
Davis.
“I think so,” said Robinson, a freshman majoring in
accounting. “It depends on how thing are at the
time.”
Enterprise Journalism
Defined
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Stories based entirely or almost
entirely upon the research of an
individual journalist.
The journalists develops an idea for
a story – based upon an observation,
tip or fact – then begins process of
reporting and writing story.
Process
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Same as any other story. Difference
is, no one is telling you what to do.
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Longer, more in-depth enterprise
pieces may be called investigative
journalism.
Examples of Enterprise Journalism
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Update on a project or proposal (building, new major, etc.).
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Story on new hire.
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Story looking into a new show or fashion line.
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Piece on instances of racism within a police department.
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Story on a person’s triumph over drug abuse.
Sidebar
Defined
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A sidebar is a shorter companion piece
to a larger story.
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In newspapers or magazines, they
generally run next to or near the main
piece.
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Examples
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Sidebar on an injury suffered by a
player during a game.
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Sidebar on a minor vote passed
during a meeting.
In broadcast, they run after the main
piece.
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Sidebar on the opening act of a
concert.
Sidebars are useful when a reporter
has information that, while relevant,
may not fit within a main piece.
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Sidebar on new menu changes for a
story about a restaurant chain.
No Excuses
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Stories are out there. You just have to make the effort to find them.
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Think about something you have observed.
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Think about something you have heard happening elsewhere. Is that
applicable locally?
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Think about a disturbing statistic you learned. Does that have any relevance
to the local community?
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Follow-up on gossip.