Transcript Czech Days in Bohai Region 2016 (Beijing-Tianjin

Czech Days in Bohai Region 2016
(Beijing-Tianjin-Hebei)
May – June 2016
Concept
• “Czech Days” as a tool to increase
awareness about the Czech Republic in
China
• Targeted to a specific and co-herent region
• Organized by Embassy of the Czech
Republic, Czech-China Chamber of
Collaboration and relevant ministries and
agencies in the Czech Republic
• In cooperation with local governments and
partners, Czech and Chinese companies
Czech Days 2015 in retrospect
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Czech Days in Shanghai
„technology, culture, tourism“
Shanghai (Jiangsu and Zhejinag), April 2014
China Shanghai Internationl Technology Fair
Art from the Heart
Tourism and regional cooperation
Supporting cultural events: Čechomor
concert
Czech Days in Bohai 2016
• Three regions, three topics
• 3: Beijing – Tianjin – Hebei Region or
„Bohai Region“
• 3: Services – Food – Tourism (and regional
cooperation)
• Supported by several cultural events …
• … and high level visits from the Czech
Republic
Why Bohai Region?
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Political and cultural „capital“ of China
Ancient „Jizhou“ with many geographical
advantages
Increasingly integrated area consisting of
population of more than 110 mil. – biggest
economic hub in North China
Several links with the Czech Republic already
established – the most recent and symbolic one
being the direct flight Beijing-Prague operated by
Hainan Airlines
Extensive regional cooperation between B-T-H
Region and Czech regions
Integrated Development of the Region
• The Layout Plan of Integrated Development of Beijing, Tianjin and
Hebei Province was approved by the CPC Central Committee
Political Bureau on April 30, 2015 as the top-level design for the
integration of the region.
• Beijing to develop into China's political, cultural, technological
innovation, and international exchange center.
• Tianjin to become a center for manufacturing, research and
development, a core area for international shipping, and a
demonstration site for financial innovation and reform.
• Hebei province to become a base for logistics, a pilot site for
industrial transformation and upgrading, a demonstration area for
urbanization and urban-rural development, and an ecological
support for the region.
• The Czech Republic wishes to be part of this process!
Why services, food and tourism?
• Apart from technology (promoted last year), Czech
Republic offers a wide variety of services, including
high-end (with some operating in China – e.g.
PPF/HomeCredit, Moravia IT …)
• There are many typical food and beverage products
from the Czech Republic that deserve more
promotion in China
• Beijing-Tianjin-Hebei Region can strongly benefit
from the direct flight between Beijing and Prague –
special promotion of tourism in this area is therefore
very meaningful
Current Czech presence and activities in Bohai
Region
• Extensive cooperation between CZ and CN at
regional level
• „Main Czech base“ in China: Embassy, CzechTrade,
CzechTourism, Czech Cultural Center to be
established
• Base of many Czech companies: PPF China, Škoda
China, PBS Velká Bíteš,
FERRIT, TEDOM, VAE Controls etc.
• Historical ties: Czech-Slovak-China Friendship Farm,
Cangzhou, Hebei
• On-going cooperation in healthcare and aviation
Main goals
• General promotion of the Czech Republic, its
products, services and „beauty“
• Support of the on-going projects of Czech
companies in China and joined projects
• Defining new projects in areas of interest –
food, services, tourism
• Promoting further the existing
regional coopertion
• Contribute to a successful visit of regional and
governmental delegations in June 2016
Timeframe and main activities
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May to June 2016
Series of different key acitivites and supporting
„cultural“ acitivites
1st half of May – visit of Czech Minister of
Agricuture to Beijing with a business delegation
(after SIAL)
2nd half of May – visit of a representative of the
Czech Ministry of Regional Development
End of May, beginning June – CIFTIS fair, Beijing
1st half of June – visit of Czech high-level
representative; regional and business delegations
Services
• „CIFTIS“, China International Fair for Trade in Service,
Beijing, 28th May to 2nd June – Czech Pavilion
financed by the Ministry of Foreign Affairs - project of
economic diplomacy
• In line with Beijing service sector promotion policy …
and governmental policy of achieving
the „New Normal“
• „Czech services at your service“
– workshop and B2B at CIFTIS
• Tianjin FTZ – financial services, e-commerce, TBC
• Presentation of Czech Services in Hebei, Tangshan
Food
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„Czech Food Festival“ in Beijing on the occasion of
the visit of the Minister of Agriculture supported by
B2B event (CzechTrade) and e-commerce offline
activity – in cooperation with ICBC (second week of
May)
The launch of e-commerce Czech Shop on ICBC, TBC
„Beer Festival“ in Tianjin
(second half of May, combined with Tourism Festival)
Presentation of Czech Food Products in Hebei,
Tangshan (June)
Tourism and …
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„Tourism Festival and Direct Flight Road show“
organized by CzechTourism and Hainan Airlines (TBC) –
tourism exchange and direct flight promotion events in
Beijing and Tianjin
Beijing – part of Food Festival in the first half of May
or the Tourism Forum 18th-21st May organized by
CNTA
Tianjin – combined with the Beer Festival
Hebei – combined with Tangshan LLM
We hope that many will follow in the footsteps of the
Chinsese President Xi Jinping!
… Regional cooperation
• Regional cooperation – e.g. Prague, SouthBohemian Region, South-Moravian Region,
Association of Regions, 16+1
• „Local Leaders Meeting in Tangshan 2016“
– follow up to the successful Local Leaders
Meeting in the Czech Republic in 2014
• Czech Republic as a Partner Country with
the main guest being a Czech high-level
representative
Closing event in Beijing
• June 2016 on the occasion of the LLM in
Tangshan
• Supported by several cultural activities
Main organizors and partners
• Coordinators and main organizers: Czech
Embassy and the Czech-China Chamber of
Collaboration
• Organizers: Ministry of Foreign Affairs, Ministry
of Agriculture, Ministry of Regional
Development (CzechTourism), …
• Main partners, TBD: Czech and Chinese
companies (logo on all activities)
• Partners, TBD: Czech and Chinese Companies
(logo on selected activities)
Contacts
• Beijing Embassy:
[email protected]
• Czech China Chamber of Collaboration:
[email protected]