Transcript Slide 1

Czech Republic Market Overview and Opportunities March 2013
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general presentation update March 2013
Market Overview and Opportunities
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Czech Republic in Europe
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Map of Czech Republic
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Czech Republic: basic facts
Population
10.5 million
Area
78,900 sq. km; 30,500 sq. miles
Capital
Prague, population 1.2 million
Major Cities
Brno, Ostrava, Plzeň, Olomouc
GDP per head
20,400 USD
UK Exports
£ 1.8bn (2011)
UK Imports
£ 4.2bn (2011)
(IMF)
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Czech Republic: basic facts
Member of:
NATO, EU (since 2004), OECD, UN, IMF, WTO, Council of Europe
Highly developed industrial base:
Manufacturing and engineering, mining, automotive, electronics,
construction, machinery, metallurgy, glass manufacture, production
of beverages (beer)
Intensive growth in the service sector
Working population of 5.3m, well educated and skilled workforce
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Czech Republic: basic facts
British investment reached more than Eur2bn since early 90’
Major investors: Vodafone, Tesco, Logica, Rolls Royce
CEE Headquarters: Mott MacDonald, BAE Systems, M&S, Rolls
Royce, Allen & Overy
Financial services: HSBC, RBS, Provident Financial
Retail: M&S, Karen Millen, TM Lewin, Next, Mothercare, Top Shop,
Body Shop, Tie Rack, Debenhams
Luxury brands: Burberry, Jimmy Choo, Barker, Agent Provocateur
Over 300 British companies present in the market
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Czech Republic: more basic facts
GDP Growth 2011
1.7%
(EIA, CNB)
GDP Growth forecast 2013
1.0%
(EIA)
Unemployment
6.8% (October 2012)
Inflation
3.4% (October 2012)
Gross wage average
CZK 24,626 (October 2012)
Exchange rate to £
CZK 31.406
FDI (2011)
3.8bn EUR
FDI total until end Sep 2012
106bn EUR
(Eurostat)
(CNB 1st November 2012)
(CNB)
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Czech Republic
Political situation
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Czech Republic
Czech Industry
• Generates 30% of GDP and employment (1.3 million)
• 50% of production depends on exports
• Key branches
– Production of automotive vehicles and related production (rubber and
plastics)
– Production and distribution of electricity, gas, heat and climatised air
– Production of metal structures and metalworking including machinery
and equipment
– Production of other non-metal mineral products (linked to construction)
– Production of food
– Production of basic metals, metallurgy, casting
– Production of ICT, electronics and optical devices
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Czech Republic
Opportunities
PRIORITY SECTORS
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Power
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Science & Technology/Innovation (ICRC, CEITEC, ELI)
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Food & Drink
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Consumer Goods – luxury and high street brands
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Czech Republic
Opportunities Market Entry
Sales
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Direct
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Distributor (Agent)
Investment
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Local manufacture
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Branch/Subsidiary
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Partnership/Joint venture
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Czech Republic
Business Culture
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Liberal/sophisticated market
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British products good reputation
Welcome face to face
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Confirm language of meeting/if in doubt, use an interpreter
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Confirm objectives of meeting
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Relaxed
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Czech Republic
UKTI Team Prague
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Over 500 companies can’t be wrong!
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Strong collaboration with other colleagues in Central Europe e.g. regional
market reports, regional events, Regional Director
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Good relationship with Czech Government and other partners
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Work closely with the British Chamber of Commerce
(www.britishchamber.cz)
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Czech Republic
Summary
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Much closer than BRIC/ Excellent strategic location
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Very strong history of innovation, entrepreneurs, productivity, engineering
and industrial tradition
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Access to EU structural funds
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Natural crossroads between East & West
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Anglophile; British products & investment well received
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Well educated, skilled & still relatively low cost workforce
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English widely spoken
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EU member
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Many business opportunities
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It's close...
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