Flarion - Educause
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Transcript Flarion - Educause
Bill Casey
Senior Director,
Corporate Marketing
19 October 2004
© 2004 Flarion Technologies
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Flarion - What We Do
Mission: Help network operators
mobilize the Internet and customers’
personal computing experience
Technology: new mobile wireless
system, FLASH-OFDM®
Products: RadioRouter® Base
Stations, modems and chipsets
© 2004 Flarion Technologies
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The Flarion Mission, Simplified:
Basic Voice
Dial tone
Cordless
Cellular
Broadband Data
Ethernet
WiFi
Flarion
Fixed
Mobile
“Mobilize the Computing Experience”
© 2004 Flarion Technologies
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Unique Benefits for Users
The
Mobility
of Cellular
Affordable
Mobile
Broadband
The
Price
of Cable
The
Speed of
Broadband
© 2004 Flarion Technologies
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Corporate Overview
Bedminster, NJ/USA
Founded Feb, 2000
Product Offer
IP-based mobile broadband solution (FLASH-OFDM®)
for mobile operators
Compelling economics, high spectrum efficiency, standard IP network
Market Opportunity
Deutsche Bank and Signals Research forecast carrier spending on FLASH-OFDM®
infrastructure equipment of close to US$3 Billion between 2005-2010
Investors
Bessemer, Charles River, New Venture Partners, Pequot
Cisco, Nextel, T-Mobile Venture Fund, SK Telecom
Financials
www.flarion.com
© 2004 Flarion Technologies
Fully Funded
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Corporate Overview
Partnerships
Major Operator Trials
Siemens, Motorola, Nortel, TI, Netgear, Flextronics, Cisco
Executives
Ray Dolan – CEO
Mike Gallagher - President
Rajiv Laroia – CTO
Ed Jordan – CFO
Bob Suffern – SVP, Operations & Engineering
Ed Knapp – SVP, Product Marketing & Market
Development
Theresa McCarthy – General Counsel
Board of Directors
© 2004 Flarion Technologies
Andrew Viterbi – President, Viterbi Group
Dan Stanzione – President Emeritus, Bell Labs
Matt Desch – CEO, Telcordia Technologies
Bob Goodman – Bessemer Venture Partners
Bruce Sachs – Charles River Ventures
Martin Hale – Pequot Capital
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Wireless Data Growth
Currently almost 80 Million PDAs and Laptops in use*
To grow a market, operators, infrastructure suppliers and terminal players
must make money, and consumers need a reason to pay
– *63M laptops + 16M PDAs
Applications drive the Internet
It is hard to imagine the applications that will seem obvious once connectivity
can be “assumed” by the mass market
*Source: Cellmania.com, NTT DoCoMo, ResearchPortal.com, Strategy
Analytics, USA Today, Wit Soundview.
© 2004 Flarion Technologies
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What’s the Killer App?
Portable Devices
Access Freedom
Ease of use
Always-on, where you are
© 2004 Flarion Technologies
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Flarion Mobile Broadband System
One network for Voice and Data
Public Internet
1.25 MHz pair of FDD radio spectrum
100% Internet Protocol (IP) based
Gateway
Router
Standard IP
Data Network
FlashViewTM
Element
Manager
Mobile
Broadband
Chipset
RadioRouter®
Base Station
User Host
Terminals
CompactFlash
Card
Wireless
Network Card
Mobile Broadband Network
© 2004 Flarion Technologies
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Key Features of Flarion System
Broadband and Interactive
– 3.2 Mbps downlink peak data rates
• Average of 1-1.5Mb
– 900 Kbps uplink peak data rates
• Average of 300-500Kbps
– Average packet latency as low as 50
milliseconds
Always-on Wherever You Are
– Seamless wide area coverage, vehicular
mobility
– IP based mobility - interoperable with
802.11
Pure IP-based
– No changes to IP network, host device,
applications or content
– Leverage IP infrastructure, devices and
channels
© 2004 Flarion Technologies
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Network Requirements
WAN - LAN Interoperability
FLASH-OFDM
Mobile Wide Area
Network
Internet
Mobile IP
Handoff
Campus Building
802.11
Airport
Coffee Shop
802.11
802.11
© 2004 Flarion Technologies
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Inter-Technology Handoff
Internet
HA
AAA
Flarion
RadioRouter®
Corporate
e.g.: 802.11
FLASHOFDM
802.11
Mobile IP Client
© 2004 Flarion Technologies
Modem
Software
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Flarion Product Portfolio
Note: Devices not
depicted to scale
Network
Terminals
Chipsets /
Licenses
*Third Party Device
RadioRouter®
Base Station
Wireless
Network Card
FlashView™
Element
Manager
(OSS/BSS)
CompactFlash
Card
FLR 2500
Mobile Broadband
Chipset
FLR 200D ASIC
FLR 500A ASIC
Desktop
Modem
Embedded
Device*
Phone*
BOM & Design
FDK 2500 Design & Reference Kit
For planning and informational purposes only. Not intended to modify or supplement any agreements or warranties.
© 2004 Flarion Technologies
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FLASH-OFDM® Mobilizes ALL Users
Productivity
Lifestyle
Tactical
Data
Access
Mobile Office
Mobile Digital
Cameras
Residential
Broadband
Mobile MP3
Players
Online Interactive
Gaming
© 2004 Flarion Technologies
Public Safety
Push-toTalk
& Dispatch
Mobile Hi-res
Imaging
Priority Access
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Flarion System Unwires Large
Existing Markets
User side – All IP-based Host
Devices and applications are
100% off-the-shelf
Network Side – All IP-based
Network Gear is 100% off-theshelf
© 2004 Flarion Technologies
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Customers are demanding
mobile broadband NOW!
3 Mbps
It’s not just about data rate…
Multimedia
144 kbps
14 kbps
Rate
Delay
WAP, CellularSpecific Apps
Rate
Enterprise/
VPN , etc.
Email,
File Transfer
Web
Browsing,
mCommerce
1 second
250 msec
Videoconferencing
Multi-user
Games,
VoIP, TCP, etc.
…it’s about packet delay
50 msec
© 2004 Flarion Technologies
Delay
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Interactive Applications
It’s about the ‘pipe’ and latency
Opportunity Example: Gaming
– "There will be 450 million mobile gaming players by
2006" - Probe Research
– "Mobile gaming over the Internet will grow
– to an $8.8 Billion industry by 2006“
Bear Stearns
The Challenge
– Interactive applications can not sustain delays in excess of 150
milliseconds… or in some cases today: 500 milliseconds
– Sub 50 ms is a requirement for success for interactive applications,
such as gaming
© 2004 Flarion Technologies
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Tiered & Profitable Services
Enterprise and Consumers
$40
$75
High-margin
Tiered (QoS) Services
$100
$150
Nationwide Mobile Broadband
•VPN access
•Application QoS
•3000 anywhere minutes (VoIP)
•Roaming
•Prioritized access
*Example*
© 2004 Flarion Technologies
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Publicly Announced Trials and
Flarion Worldwide presence
North America
- World Headquarters (NJ)
- Nextel Commercial Deployment (NC)
- OCTO Trial (Wash. DC)
- Aloha Market Trial – 700MHz operator
Europe
-EMEA HQ (UK)
-T-Mobile Trial (The Hague Netherlands)
Korea
- SK Telecom Trial
- KT Trial
- Hanaro Telecom Trial
Japan
- Sales Office (Tokyo)
- Vodafone KK Trial
Singapore
- Sales Office
Australia
-Sales Office (Sydney)
- Telstra Trial
© 2004 Flarion Technologies
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Recent Announcements
Siemens to integrate FLASH-OFDM® into its portfolio of mobile
broadband solutions
Siemens and Flarion partnering in FLASH-OFDM®: Mobile broadband solutions for the
450 MHz frequency band
BEDMINSTER, New Jersey, US, 7 th October 2004. Siemens Communications will be
integrating FLASH-OFDM (Orthogonal Frequency Division Multiplexing) technology into
its portfolio of mobile broadband solutions. Siemens and Flarion Technologies, the
architect of the FLASH-OFDM® mobile broadband system,
have signed a memorandum of understanding to collaborate on products for the 450 MHz
frequency band. Under the terms of the agreement, Flarion will develop the basic 450
MHz-band equipment according to Siemens specifications. By the second quarter of
2005, Siemens will be offering an end-to-end solution forFLASH-OFDM®, complete with
systems integration services.
© 2004 Flarion Technologies
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Recent Announcements
Aloha Partners Launches Market Trial of Flarion’s FLASH-OFDM
Technology to Offer Mobile Broadband to
Public Safety and Rural Homes
October 14, 2004, Providence, Rhode Island. Aloha Partners LP, the largest holder of 700
MHz spectrum in the United States, today announced it will launch a market trial of
Flarion’s FLASH-OFDM® technology for mobile broadband IP services. The market
launch will commence in the second quarter of 2005 and will take place in one of the top
100 markets in the United States, making it the largest deployment of mobile broadband
using 700MHz spectrum in the United States.
© 2004 Flarion Technologies
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Recent Announcements
NETGEAR® and Flarion Team to Deliver Seamless Wi-Fi to Mobile
Broadband Communication Products
Interoperable Wi-Fi to FLASH-OFDM® Device Solution to Support Licensed Cellular
Frequencies
SANTA CLARA, California, October 18, 2004 – NETGEAR, Inc., (Nasdaq: NTGR), a
worldwide provider of technologically advanced, branded networking products, and
Flarion Technologies, the architect of theFLASH-OFDM® mobile broadband system,
have entered into a strategic partnership to productize and deliver seamless FLASHOFDM® and Wi-Fi functionality to mobile operators worldwide through NETGEAR’s
industry leading line of 802.11b/g products. First commercial product will be available Q4
2004.
© 2004 Flarion Technologies
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Flarion Alliance Members
Wireless Subscriber Devices
Notebooks, PDAs,
& Tablet PCs
Wireless IP
Cameras
Notebooks & PDAs
Applications
Presence and
Instant Messaging
VPN and VoIP
PDA VPN Clients
Multimodal / Speech
Recognition
© 2004 Flarion Technologies
Media Streaming
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Flarion Alliance Members (cont’d)
Solutions
BSS, CRM, PRM
OSS / BSS
A&E and
Construction
SIP Infrastructure
IP Networking
Equipment
RF Engineering
& Deployment
Government
Contractor
AAA Servers
Network Management &
AAA Server Hardware
RF Engineering
& Deployment
Strategic Suppliers
DSPs
RF Filters
Antennas
WI-FI
Handoff
Power Amplifiers
Power Amplifiers
© 2004 Flarion Technologies
Contract
Manufacturer
CPU & Backhaul
Cards
VoIP Codecs
for PC Cards
DSPs and 2nd
Gen ASIC
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Nextel’s Launches Mobile
Broadband
© 2004 Flarion Technologies
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Raleigh-Durham-RTP, NC
Coverage:
1300 Sq Miles
Cities:
Durham
Raleigh
RTP
© 2004 Flarion Technologies
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Mobile Broadband Pricing Plans
© 2004 Flarion Technologies
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Access Products
© 2004 Flarion Technologies
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Industry Test Reports
“We went into this trial with high
expectations and they were met”
“…technology is once again playing
an important role in carrier decision
processes and we could be in the
early stages of another arms race
with bragging rights for the biggest
bandwidth being claimed by more
than one operator.
“The performance of the system in
Raleigh is quite good and should
encourage Nextel to expand the
system to other markets”
© 2004 Flarion Technologies
“Our tests of NXTL/Flarion in North
Carolina showed vastly superior bandwidth
and latency to what we obtained during
earlier 1xEV-DO, 1xRTT, and EDGE trials”
“Our tests suggest the NXTL/Flarion
performance is vastly superior to all
currently available mobility wireless data
technologies and faster than most DSL
services. We were also impressed with the
contiguous network coverage”
“FLASH-OFDM – is the best performing
technology of the bunch (vs DO) from a
single user’s perspective if he/she wants
mobile data in a WWAN – mobile or
stationary”
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Local Advertising
© 2004 Flarion Technologies
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Billboards and Bus Stops
© 2004 Flarion Technologies
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In-Store Demonstration
© 2004 Flarion Technologies
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OCTO Network:
Public Safety & Government
Office of CTO
Washington, DC
© 2004 Flarion Technologies
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High Speed Data Wireless:
Overview
First responders need better tools than the
terrorists!
High speed wireless data networks can provide
critical public safety and homeland security
applications to first responders and
commanders.
The current networks and spectrum allocations
do not enable these applications.
The FCC is currently planning to auction
needed 700MHz spectrum to the highest bidder.
We must act now or risk losing the needed
bandwidth for the next 20 years.
© 2004 Flarion Technologies
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D.C. Public Safety Network
Not to scale
10 cell sites
© 2004 Flarion Technologies
D.C. Metro
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Public Safety & Security
Network & Applications
Wireless
Call Box
Mobile Unit: Identification
Mobile Unit: Surveillance
Mobile Unit
Access
Modems
Flarion
RadioRouter
Flarion
Mobile WAN
Third-party Applications
Mobile
Devices
Command Ct
Dispatch
Mobile Unit:
Vehicle Location
© 2004 Flarion Technologies
IP Cameras:
Signaling & Surveillance
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First Responder Applications
PROTECT
Police and EMS Video Applications
Provides Chem/bio alarms,
video, and GIS from Subway
Application only available at six
DC locations via Ethernet ports
1.2 Mbps throughput required
Medical Consult, “virtual” backup, and
incident pre-assessment are all critical
240 kbps per user (bi-directional) for full
motion, medium resolution video
CapWIN
Messaging, incident
command, and database
access across jurisdictions
and functional disciplines
High quantities of medium
speed (80 kbps) users for
rapid image distribution
© 2004
Flarion Technologies
District
of Columbia
Office of the Chief Technology Officer – 6
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Public Safety Requirements
Video, images, & GIS
– requires a high speed wireless network, in excess of 1.2 Mbps per user (DSL vs. dial-up)
City-wide, high-mobility coverage
Scalable technology to address future needs
Connectivity
– open interfaces (E.G., PC Card, Compact Flash)
– standard devices (E.G., Pocket PC, Palm, Notebook)
Minimize overall cost as State and local budgets shrink
Dedicated bandwidth for critical public safety applications
© 2004 Flarion Technologies
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Spectrum Coalition for
Public Safety
Coalition Objectives
• Secure Upper 700 MHz Block C (or equivalent) for national public safety
broadband applications
• Identify and promote viable technical solutions that meet throughput, device,
scalability, and cost requirements
• Improve timeline for public safety spectrum availability
Coalition Activities
• Grow Coalition: More Size = More Influence
• Speak with “one voice” to spectrum decision-makers (Congress, White
House, FCC)
• Participate in relevant rulemaking processes
• Build a sizable public safety market to further stimulate competition
– Improved pricing
– Custom public safety enhancements
District of Columbia’s Role
• Charter member of the Spectrum Coalition
• Build national showcase pilot network in DC
– Satisfies short-term needs (e.g. PROTECT)
– Provides “lessons learned” and results to public safety community
© 2004 Flarion Technologies
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Spectrum Coalition Members
City of San Diego
US Park Police
State of Delaware
Washington DC
City of Phoenix
City of Denver
CapWIN
Montgomery Co. MD
Region 25 (Montana)
State of Texas
State of Arizona
© 2004
Flarion Technologies
District
of Columbia
Office of the Chief Technology Officer – 9
State of New York
City of Philadelphia
Broward Co. FL
Rocky Mtn. EDACS
Fairfax Co. VA
Oregon SIEC
Washington SIEC
San Mateo Co. CA
State of OHIO (& SIEC)
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OCTO Network Demonstration
© 2004 Flarion Technologies
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The Converged IP Network
By extending IP into the wireless environment, Flarion
converges the wide area network with the local area network,
(office to home, and everywhere in between) for everywhere
broadband, increased productivity, enhanced lifestyle, and
improved public safety
IP
© 2004 Flarion Technologies
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The Business Case
Licensed Cellular Spectrum
– Flarion works in cellular spectrum, 400MHz to 3.6GHz
– Working solutions: 700MHz, 800, 1.9GHz, 2.1 and 2.5GHz
– Requires 1.25MHz channels, FDD
Network cost
– Cost per Pop of $5-7 (nationwide) for RadioRouters and edge
gear, using existing cell sites and backhaul.
Mobile Broadband Services
–
–
–
–
Broadband IP services + VoiP
QoS and Service Level Agreements
Multicast support for video, gaming and music entertainment
DSL pricing
© 2004 Flarion Technologies
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New Whitepaper on Mobile
Broadband for Higher Education
© 2004 Flarion Technologies
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Summary
All IP Solution Permits Easy Integration
–
–
–
Performance Benefits
–
–
–
Economic Deployment with evolution to Mobility and
Voice (VoIP)
Scalable, Flexible Architecture to support growth
Supports all existing consumer and enterprise
applications
Broadband - Robust Downlink and Uplink
Supports all Interactive Applications – Very Low Latency
Wide area coverage
Premium Revenue Opportunities
–
Tiered Services and Priority Access
© 2004 Flarion Technologies
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Bill Casey
Senior Director, Corporate Marketing
[email protected]
www.flarion.com
© 2004 Flarion Technologies
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