Transcript Areas of Utilizing New Media on National Stage

“New Media and National
Development - the Ethical
Challenges”
Presentation By
Segun Adeoye
Alfred Friendly Press Fellow, USA.
Academic Seminar
Thursday, June 6, 2013.
University of Lagos,
Lagos, Nigeria.
“The cock that crows in the
morning belongs to one
household, but his voice is
the property of the
neighborhood.”
- Chinua Achebe,
Anthills of the Savannah, 1987.
Keypoints
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What really is new media?
Contrast between traditional media and new media.
Some new media tools for journalists – micro-blogging,
multimedia content (e.g. Youtube, Vimeo), computerassisted-reporting e.g. batchgeo for infographics, social
media platforms, Meograph, Google Mashups, Google
Maps etc.
Utilizing new media for national development vis-à-vis
digital media in areas of education, agriculture, health,
journalism, etc.
Ethical challenges – lack of privacy, susceptibility to
errors, professionalism easily compromised.
Conclusion/Recommendation.
WHAT REALLY
IS NEW MEDIA?
The Old vs The New
Once famous NOKIA 3310
The NOKIA LUMIA 920
“New Media is a new kind of
public communication, in
which everyone is everyone
else’s audience.”
- Prof. Norbert Bolz,
Lecturer, Technical University,
Berlin, Germany.
In a Nutshell
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New Media has its bedrock on the ability to share
instantly at the tap of a finger/click on the mouse.
It is hinged on new methods of communication in the
digital age, with evolution in the digital industry,
emergence of variety of mobile devices, and technology
in general.
It provides platform for online sharing and
communication via web or digital platforms, using texts,
images, videos, podcasts, vodcasts,
slideshows/audioslideshows.
It gives opportunity for more people to have a voice of
theirs, thereby making the world a global village.
Basic Traditional/Old Media
Consumption Tools
 Newspapers
 Television
(once upon a time the
9 o’clock news on NTA)
 Radio
 Magazines
Some Modern Media
Consumption Tools
New Media Platforms
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Blogging/Micro-blogging tools – Wordpress
(wordpress.com), Blogger (blogger.com), tumblr
(tumblr.com)
Media sharing tools – Youtube, Vimeo, Flikr
Social networks – Facebook, Twitter, Skype,
ooVoo, Google+, LinkedIn
Digital platforms – apps on mobile devices
Geo-location – Facebook places, Foursquare
MOJO
MOJO
MObile
JOurnalist
Typical MOJO Tools
Areas of Utilizing New Media
on National Stage
EDUCATION
ELECTION
MONITORING
AGRICULTURE
ENGAGING THE PUBLIC
Challenges to Ponder On
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Know-how on how to utilize the devices and the
technology
The problem of Privacy especially with social
networks (The AP case study of hacked Twitter
account on death of Obama)
Error in reporting in the haste to be the first to
get the news out there (CNN case study, cases
of false news about death of a prominent
individual in the society)
THANK YOU