Transcript Future Career Project: To be marketing consultant

Future Career Project:
To be marketing
consultant
14213035 Riko Okamura
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Contents
Ⅰ. Purpose & Significance of Research Project
Ⅱ. Research Questions
Ⅲ. Data Collection & Analysis
Ⅳ. Research Findings
Ⅴ. Individual Concerns for Research Findings
Ⅵ. Relationship between English and Career
Ⅶ. Short Summary of Presentation
Ⅷ. List of Sources
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Ⅰ, Purpose & Significance of Research Project
Purpose; to learn more about what to do from now
to become a marketing consultant after graduating
from university.
Significance; to know more information about
marketing consultant in this project in order get in
this profession smoothly between the two years
until graduation of the university.
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Ⅱ, Research Questions
I would like to advance the research centered on
the following three points.

What is the marketing? Or what kind of work is
marketing consultant?

What should I study to be the marketing consultant?

Is a qualification necessary to get this job include?
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Ⅲ, Data Collection & Analysis
The keyword
“how to be marketing
consultant”.




The major marketing consulting companies’ website
The books
The magazines
The journal articles pro-management supplementary
⇒The work of marketers clearly and how to be the marketing
consultant in detail.
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Ⅳ, Research Findings
①What is the marketing?
⇒ Planning, development, design of products and services
themselves, and branding
②What should I study to be the marketing consultant?
⇒Business Administration, Commerce, management information
science, economics, marketing theory, and Statistics-related
knowledge, etc…
③Is a qualification necessary to get this job include?
⇒statistical test and Bookkeeping
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Ⅴ, Two-year plan for future career
The final stage
The second stage
The first stage
 Japanese
skill
 Basic math
skill
 Basic
computer
literacy
 The basic
statistics skill
 The level 2 of
bookkeeping
qualification
 Taking more
than 650 score
in TOEIC
To obtain
knowledge
required for
marketing
Taking more than
750 score in TOEIC
To graduate from
university
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Ⅵ, Relationship between English and Career
English is not necessarily required to become a marketing
consultant.
But…
 There are many marketing books that are written in English.
 The globalization is progressing in the country of companies as
well as foreign companies.
So I think that there is relationship as described above for English
and marketing work.
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Ⅶ, Short Summary of Presentation
The important thing are…
 To study marketing related subjects.
 To gain practical experience in the company are
important.
We need patience to put always the antenna to the
various fields.
The marketing is the worthwhile job!
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Ⅷ, List of Sources

CIM Marketing Expert Websites: (http://www.cimmarketingexpert.co.uk/)

Lake, L. What is a Marketing Consultant. about money. Retrieved from
(http://marketing.about.com/od/exploremarketingcareers/a/What-Is-AMarketing-Consultant.htm)

Lake, L. Marketing Internships – How to Land the One You Want. about money.
Retrieved from
(http://marketing.about.com/od/careersinmarketing/a/MarketingInternships-How-To-Land-The-One-You-Want.htm)

Rauch, J. (2014, July 9). Interview with Marketing Expert Lauren Hall-Stigerts
of Marketing Gal Consulting. Retrieved from
(http://www.skilledup.com/learn/marketing/interview-marketing-expertlauren-hall-stigerts-marketing-gal-consulting/)

Thomas, B. (2011, April 27). Behind the job title: What it takes to be a
marketing consultant.theguardian. Retrieved from
(http://careers.theguardian.com/careers-blog/marketing-consultant)
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