Transcript Marketing

Marketing
Career Exploration
Calvin Oswald
Store Manager
Recruiting employees for the store is the manager's main responsibility. The store
manager must make sure his/her store is meeting the targets and is profitable. The store
manager is responsible for maintaining the overall image of the store. A bachelors degree
is recommended for this job but is not always required. Job outlook is expected to grow
12 percent from 2010 to 2020.
Salary: 38,000-78,000
Product Manager
Kevin Zimmerman
Product managers develop, direct the marketing
efforts of a certain product.
A product manager needs a bachelor's degree and
at least 4 years of field experience.
The average salary is 76,100.00 dollars.
The job outlook for a product manager is expected
to grow through the year 2018.
Restaurant Marketing
What Do you do?- Promote business through billboards, online, news,
and posters.
Education- Bachelor's in marketing, Business or Communication.
Salary- $64,000- $105,000
Job outlook- After schooling it is likely to get a job within the first couple
of months all restaurants need a marketer for their business to grow.
Wyatt Pufall
Sports Marketing
By: Nicholas Clark
What is Sports Marketing?
The billboards at your local stadium, the corporate sponsored tournament you watch on
TV, and the commercials with athletes promoting your favorite fast-food chain are all
products of the hard work of sports marketing professionals.
Sport marketing is also designed to meet the needs and
wants of the consumer through exchange processes
Exchange Process=the interaction between buyer and seller in
which each party gives the other something of value.
Education-Bachelor Degree in Sports Marketing
Salary-$52,000 to $70,000
Alex Kroll
Media Director
● Responsible for managing and purchasing of print
space in newspapers and magazines
● Also responsible for broadcast time on radio and
T.V. for the clients of the advertising agency
● Average salary is $71,914
● A Bachelors degree with 5 years of field experience
is required
● Job outlook for a media director is expected to grow
through 2020
Theme Park Manager
● A theme park manager has the job of overseeing the day to
day operations of the theme park.
● Salary depends on the theme park but a low of $70,000 a year
to over $500,000 a year.
● Education needed is a 4 year degree in business/management,
and in marketing. Could also become manager without getting
a degree. (less likely.)
● The job outlook is low but will continue to get better because of
the fast growing attractions to theme parks.
Christopher Vils
Alexis Magray
Marketing Executive
● involved in developing marketing campaigns to
promote a product, service or idea.
● includes planning, advertising, public relations,
organising events, product development,
distribution, sponsorship and research.
Salary: averages $62,750 to $82,000 per year
Education Requirements: bachelor's degree in
marketing,or some may require master's degree
in addition to extensive experience in marketing,
advertising, brand management or sales.
Job Outlook: 14% ( About as fast as average)
Ernie Castaneda
Architecture
http://www.bls.gov/ooh/architecture-and-engineering/architects.htm
: Architects
$72,550 per year
$34.88 per hour
2010 Median Pay
Bachelor’s degree
Entry-Level Education
Internship/residency
On-the-job Training
113,700
Number of Jobs, 2010
24% (Faster than average)
Job Outlook, 2010-20
27,900
Employment Change, 2010-20
Kaiti Wanta
Marketing Coordinator:
Task: Depending on company, support marketing
communication strategies, brainstorm and produce
marketing campaigns, plan and coordinate conferences.
Supervise marketing staff.
Experience: BA degree in marketing, at least one year
experience in marketing, Written/Oral communication
skills, and computer skills.
Outlook: 14%
Salary: $38,000
Jasmine Valenta
Advertising Manager
What you do: develop and manage a company
advertising strategy. Communicate with
outside sales representatives about sales
material and advertising.
Education: Bachelor's Degree
Two - four years experience
Slavery: 71 thousand - 87 thousand
Future outlook: 14% growth in the next 10
years
Makenzie Wozniak
Advertising Media Planner- Advertisements and Public Relations
● Nature of work- Advertising Media Planners are in charge of delivering a
persuasive advertisement that will persuade purchases and or users to
use a certain product or service.
● Type of education and experience required- Media planners are
preferred to have a bachelors degree in liberal arts, preferred education
classes: accounting, marketing, business analysis, applied statistics,
psychology
● Average salary- starting out- $35,000, after 10-19 years $55,000
● Future outlook for career- 28% increase during the years 2008-2018
Tahareh Mohammadian
Credit Analyst
Task- Analyzing credit, financial reports, risk involved with
loaning money, and client financial history.
Salary- $61,000-$125,000
Type of education required/recommended- Strong business
concepts and mathematics background, bachelor’s
degree in finance or accounting doctorate degree in
business admin, accounting, International business,
DBA-Management, or Finance.
Outlook- 4.3% increase
Public Relations
Kirstin Samuels
★ Nature of Work
○ Create and maintain public image for employer/ client
○ Write material for media releases
○ Plan and direct programs (fundraisers)
★ Type of Education/Experience required/recommended
○ PR specialists: Bachelor’s
○ PR management Master’s
○ Study; PR, Journalism, Communications, Advertising, Business
Administration, Public Affairs and Speaking, Political Science
★ Future outlook
○ PR Specialists 23% faster than other occupations
○ PR Managers 16% faster than other occupations
★ Average Salary
Rachel Lemke
Digital Media Planner-Public Relations
Manages plan changes and communicates to other people
they are working with
College degree is not necessarily needed but most
agencies require one
Should grow 28% within next five years
Average salary of $60,570 a year
Account Executive
Matt Lahr
★ Responsibilities
○ All aspects of the account
○ Understanding needs for ad for
customer
○ Sharing the needs to other agency
personnel
★ What they do
○ Coordinates the planning, creating, and
production
★ Salary
○ Leo Burnett Co. 40-75K Grey Ad. 57K
Market Research
Director
Mike Schara
● They oversee an organization's marketing policies,
objectives, and initiatives
● The also review changes to the marketplace
● Need a bachelor's degree
● The job outlook is expected to grow 41 percent
from 2010 to 2020
● Average salary is $125,826 a year