Transcript Marketing Solutions For Channel Marketers

Marketing SolutionsFor
Channel marketers
Span Global - The Universal Marketing Company
Data Capability >> 32 million
B2B Database
Global Presence
World’s Largest MarketerDatabase Marketing Leader
End to End Marketing Capability
www.spanglobalservices.com
Superior Technology
[email protected]
Call Us: 877-837-4884
Helping Channel Marketers achieve their goals...
Leveraging Technology to enhance delivery capabilities
Reseller DB
New Partner
Creation
Channel Partner
Support
Partner DB
Databases
Vendors DB
ERP Info Append
Data Append
New Contact
Append
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
Strengthening Business From Channel Partners...
1-on-1 program
for the ‘critical few’
Partner program
infrastructure
Databases
MDF Mgmt
Motivation
Mktg Tool Kits
Partner Tools
Promotional Kits
360oCampaigner
Driving End Users to CP
Data Enhancement
Data Sourcing
Sales Guides
Sales Materials
IT Services
Newsletters
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
Global Presence
Canada
UK
USA
China
UAE
Singapore
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
How to develop New Partners &
Help Existing Partners Grow
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
Determine the Channel Partner’s Value by asking...
How much Interaction the
CP has with end users
How much Visibility the
CP has
How much CP adds to the
product and its components
How actively does the CP
push your product vs.
mass inventory
The more value a channel partner adds, the more communication with him.
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
Three levels of channel communication
1. To the CP
2. Through the CP
3. For the CP
Training & Motivational Materials including features & benefits, positioning,
incentive programs, special pricing, contests, etc.
Control what the CPs say to end users about your company, products & services
including brand positioning, messaging, end user communication
Pull communications to CP including partner logo, contact information,
promotional offering
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[email protected]
Call Us: 877-837-4884
To, Through, and For the CP
Communicate To CP
Communicate Through CP
Communicate for CP
• Sales guides
• Sales materials
• Feature CP’s logo
• Training materials
• POP materials
• CP’s contact info
• Newsletters
• Promotional Kits
• CP’s promotional offering
• Short notices
• Marketing Tool Kits
• Free trinkets
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[email protected]
Call Us: 877-837-4884
Span Global Services for Channel Marketers
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
Partner Cloning
Data Acquisition
Span Global’s Tools & Services can help you
discover Potential Partners much faster than
In-house sourcing can.
Old System Users Data
Data Profiling
Evolving Partners Data
List Augmentation
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
Event Marketing Lead
Generation, Sending Invites
Database Qualification &
Lead Detection
Appointment Setting
Telemarketing
Data Profiling
Campaign Follow-up
Data Cleansing
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
Surveys
Event Boost
Brochureware
Telemarketing/
Call Center
Operations
LEAD GENERATION
Customized
Campaigns
Email Broadcast,
Landing Page,
SEO, Banner Ads
Telemarketing +
Follow-up Email
Collateral
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
Inbound lead generation
Higher website traffic
Practical recommendations
Search Engine Optimization
Site benchmarking
Result-focused action with clear goals and benefits
Reporting and analytics
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[email protected]
Call Us: 877-837-4884
Social Media & Blogging
Brand Monitoring
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Marketing
Brand Monitoring
Marketing
Marketing
Marketing
Marketing
Marketing
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Website Best Practice Reports
Assessment of the website design, structure & content
Site-wide check of links and images
Site-wide validation of HTML used within web pages
Site-wide assessment of website security
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[email protected]
Call Us: 877-837-4884
Newsletters
Product Reviews, Analyst Briefing
Sales Literature
Marketing Communications
Marketing Services
Marcom & Strategic Marketing
Solutions Reference Catalogues
Tradeshow Traffic Generation
Blogs
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[email protected]
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Update/ New
Product Support
Market Analysis &
Metrics
Channel Satisfaction
Business Plan
Development
Channel Economic
Analysis
Process & Systems
Definition & Management
Channel Marketer
Boost
Channel Recruitment
Channel Segmentation
Reporting Infrastructure
Development & Management
End User Segmentation
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Channel Relationship
Management
Development Of Partner
Program & Components
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Case Study Production
 Interviews
 Copies
 Approvals
 Design & Production
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
Go Do’s
1.
Take advantage of deep-rooted strategic marketing
expertise at affordable prices by engaging Span Global. Start tracking your Marketing Progress
and ensure your marketing funds are spent in the most effective way.
2.
Contact Span Global
<<<your Name and Contact name>>>
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884
Thank You
www.spanglobalservices.com
[email protected]
Call Us: 877-837-4884