Transcript StrategicPlanSection-Apr28-2011

West Virginia State
University Strategic Plan
Initiative
2011-2013
1
WVSU Strategic Goal 1
Develop focused programs to
ensure student academic
success, and thereby increase
retention and graduation rates.
2
WVSU Strategic Goal 2
Invest in strategic marketing to
create and convey a compelling
brand identity.
3
WVSU Strategic Goal 3
Engage in long-term, sustained
philanthropic success.
4
WVSU Strategic Goal 4
Grow enrollment through planning
and execution of a focused
enrollment marketing campaign.
5
WVSU Strategic Goal 5
Develop a university-wide
research agenda that furthers
WVSU’s reputation for
scholarship and academic
excellence.
6
WVSU Strategic Goal 6
Develop Academic Centers of
Excellence that are widely
recognized and held in high
esteem by external stakeholders
and the public at large.
7
What Have We Already
Accomplished?
8
We have captured the voice of
WVSU students, administrators,
faculty, staff, community
stakeholders, and business
partners.
9
Developed Recommendations
for Organizing for
Transformation and Success
10
Developed recommendations
as to why we need as strategic
marketing plan.
11
What Remains to be Done
(Next Steps)
12