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Transcript NPQ Business Portal
System for Improving Profits Without Increasing Marketing Budgets
How to get your business noticed and
get leads without having to spend
a lot of $$$ and time.
How do you presently get business?
Is it getting more challenging?
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
“Companies that
cannot raise
productivity may just
have to go out of
business or leave
Singapore.”
- Mr. Gan Kim Yong,
Manpower Minister,
Singapore
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
More than 400 million Facebook users
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
45% of Singaporeans are on Facebook!
5
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Malaysia is 18th Largest Facebook Country!!
6
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Indonesia is LARGEST in Asia and 3rd Globally!!!
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Social Media Survey Conducted by NPQ
100 Local Biz surveyed
Social Media presence
6 in 10 on Facebook
3 in 10 on Youtube
A quarter on Twitter
80% considering to spend
more on social media BUT
65% has NO competency
31% has ZERO online enquiry
57% has <50% online enquiry
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
If a business does not have an online
channel, it might not be in business …for
long . It is a matter of time.
But what is your solution to this?
Website?
Online directories?
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Current Online Marketing Solutions
Directory Listing
•
•
•
•
eGuide.com.sg
Alibaba.com
Yellowpages.com.sg
Streetdirectory.com
Website
• Get web designer to build……..BUT HARDLY ANYONE COMES
• Get SEO consultant to get ranking……costly
• Employ technical staff to maintain…adds to your overhead
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Limitations
Directory Listing
• Listed together with many other competitors
• Have very limited exposure in Google
• Non-interactive
• Charge you for every add-ons
Website
• Inconvenient to update
• No time to maintain or keep track of latest technology
• Big challenge in getting visitors
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Are You Still Advertising in Directories?
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
So if you are looking
for something, do
TRUTH
you
go
into
yellowpages.com
or
People do not do business searches
superpages.com?
in business directories
.
2009 NetProfitQuest Pte Ltd. All rights reserved.
No! We DON’T
WE SEARCH
System for Improving Profits Without Increasing Marketing Budgets
In a challenging business
environment, business owners need
to find new and creative solutions
The Solution?
NPQ Business Portal
Web 2.0 enabled Business Listing
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
The “Blue Ocean” Solution
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Neither a Directory nor a Website
Best of BOTH Worlds
So let’s try that…
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
NPQ Business Portal
NO complicated website
NO technical expertise required
NO expensive listing in directories
that few goes to
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
This is the first and only online
business listing in the world that
provides you with exclusive
listing (Only one per category
per location) with Guaranteed
results or 100% money back!
2009 NetProfitQuest Pte Ltd. All rights reserved.
NPQ Business Portal
System for Improving Profits Without Increasing Marketing Budgets
Unique Premium Listing
• EXCLUSIVE listing, 1 Business category 1 Location
High Search Engine Visibility
• GUARANTEED listing in first 3 pages of Google
Web 2.0 Technology
• INTERACTIVE comments, discussions & enquiries
User Friendly
• UPDATE articles, photos & videos using online form
Social Media Marketing
• PROMOTION of your portal via Facebook & Twitter
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Comparison
2009 NetProfitQuest Pte Ltd. All rights reserved.
Unique Premium Listing
System for Improving Profits Without Increasing Marketing Budgets
2009 NetProfitQuest Pte Ltd. All rights reserved.
High Search Engine Visibility
System for Improving Profits Without Increasing Marketing Budgets
2009 NetProfitQuest Pte Ltd. All rights reserved.
Web 2.0 Technology
System for Improving Profits Without Increasing Marketing Budgets
2009 NetProfitQuest Pte Ltd. All rights reserved.
Easy to Post Updates
System for Improving Profits Without Increasing Marketing Budgets
2009 NetProfitQuest Pte Ltd. All rights reserved.
Unlimited Posts, Photos & Videos
System for Improving Profits Without Increasing Marketing Budgets
2009 NetProfitQuest Pte Ltd. All rights reserved.
Social Media Marketing
System for Improving Profits Without Increasing Marketing Budgets
2009 NetProfitQuest Pte Ltd. All rights reserved.
Social Media Marketing
System for Improving Profits Without Increasing Marketing Budgets
2009 NetProfitQuest Pte Ltd. All rights reserved.
Visitors & Enquiries!
System for Improving Profits Without Increasing Marketing Budgets
2009 NetProfitQuest Pte Ltd. All rights reserved.
Simple & Effective Process
System for Improving Profits Without Increasing Marketing Budgets
Visitors
Enroll
Business Portal
Ready
Provide
Business Details
Search-Engine
Optimisation
(SEO)
Enquiries
Copywriting
Leads and Sales
Book
Key words
This is ALL you need to do
2009 NetProfitQuest Pte Ltd. All rights reserved.
MONEY BACK GUARANTEE
System for Improving Profits Without Increasing Marketing Budgets
If your business portal does
not appear in the 1st three
pages of Google for the
targeted keywords and
location within 1 month
after activation, NPQ will
refund 100% of your
payment.
2009 NetProfitQuest Pte Ltd. All rights reserved.
7 Reasons – Key Benefits
System for Improving Profits Without Increasing Marketing Budgets
1. Guarantee
2. Higher ROI
3. Value for $
4. Low Risk
5. Latest tech
& trend
6. Get
Connected
7. PR &
Branding
strategy
2009 NetProfitQuest Pte Ltd. All rights reserved.
Your Investment comes with:
System for Improving Profits Without Increasing Marketing Budgets
1. Exclusive business listing in the NPQ business portal
2. Free setup cost for the 1st time upload - no limits to future direct updates
3. Opt-in/ Online Enquiry Form - all enquiries directed to you
4. Monthly report on the Traffic of your site
5. Search Engine Optimization (SEO)
6. NPQ Money-Back-Guarantee*
7. Basic copywriting to optimize your page
8. Basic integration to Social Media Platforms - Facebook and Twitter
9. Membership to the SMEC (Small and medium-sized Enterprise) Club
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
You cannot improve what you do not
“measure”. Agree?
What is your average COST
per lead/enquiry
RIGHT NOW?
Or
What is your average COST
per sale?
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
What marketing can you get for S$3,000?
Advertising?
Trade Show?
Online directory?
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Newspaper Ads?
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Advertise in Magazines?
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System for Improving Profits Without Increasing Marketing Budgets
Trade Show Booth?
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Online Directories?
2009 NetProfitQuest Pte Ltd. All rights reserved.
Your Investment is only:
System for Improving Profits Without Increasing Marketing Budgets
S$3,000 (District)
Add 30% for Country
Only S$2,000
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
About NPQ
We provides SMEs and other corporations with alternative
marketing channels, to create additional revenue without
increasing the cost per sale OR increasing marketing budget
We deliver the World's FIRST and ONLY 1-on-1 professional
business consultancy program, that provides a proven Marketing
Re-engineering Process, delivers an effective Digital Marketing
System, and empowers clients through Business Coaching.
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
NPQ Marketing Technology
4-step NPQ Marketing TM Methodology
•
•
•
•
Sensing – Marketing AuditTM
Planning – Marketing Physics
Implementing – NPQ Marketing SystemTM
Reflecting – Marketing Mathematics
NPQ Marketing SystemTM based on 3 areas of digital media
• Contents - Search Engine Optimized Content Hub
• Conversation - Social Media Optimization
• Community - Branded Community
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
NPQ Solutions
Certificate in Social Media Marketing
• 1st in Asia
• Blended Learning: Training + Coaching + Project
• Internationally Recognised: Certified by IPMA, UK
NPQ Business Portal
• Web 2.0 enabled Directory Listing
• One SME Per Industry Per Location
• Guaranteed 1st 3 pages in Google or Money Back!
NPQ Optimization Project
• Content, Conversation, Community
• Design + Build + Operate + Maintain
• Supported by NPQ Coach and Social Media Exec
2009 NetProfitQuest Pte Ltd. All rights reserved.
Content
Conversation
Community
System for Improving Profits Without Increasing Marketing Budgets
NPQ Press Conference
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
NPQ in ZDNet Asia
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System for Improving Profits Without Increasing Marketing Budgets
NPQ in Marketing Interactive
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System for Improving Profits Without Increasing Marketing Budgets
NPQ in Straits Times
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System for Improving Profits Without Increasing Marketing Budgets
NPQ interviewed by Japanese Magazine
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
What Our Clients Say
“I feel that the key of success in the future is on distribution development,
and new media are playing a very important role in getting to your
customer. NPQ gives me the realization that there is a whole new world
going on beyond what we are experiencing outside these four walls, and
that’s more and more influential in the way people decide and buy
products & services. I believe all industries that are looking for nontraditional ways of distribution can benefit from NPQ.”
Hugo van Vledder, Chief Marketing Officer, eTiQa Insurans & Takaful
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Some of NPQ Clients
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
NPQ Co-Founder, Willy Lim
Willy Lim, co-founder of NPQ, was a Singapore
Government scholar who graduated with a Masters
Degree from National University of Singapore. He
had served in the defense industry as a business
consultant, before starting his own direct marketing
training business during the recession in the year
2000. By incorporating a system driven business
model using the NPQ Marketing SystemTM Strategy
to expand his business, he has built significant
businesses in Singapore, Malaysia and China. On one
occasion, he built and trained a FMCG sales force
from zero to over USD 200,000 of monthly revenue
in less than 6 months.
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
NPQ Co-Founder, KC See
KC See, co-founder of NPQ, an accountant
by profession, has been in business for the
last 24 years, having built numerous
businesses in various industries. He started
MasteryAsia, a regional mentorship
company that has to date coached more
than 6,980 clients over the last 11 years
through the very popular Money Mastery
Programme. A seasoned Marketing
Practitioner, he had consulted many MNCs
and SMEs in sales and marketing strategies
and tactics. In one instance he helped a
client increase sales by 9 times without
increasing any marketing expense.
2009 NetProfitQuest Pte Ltd. All rights reserved.
System for Improving Profits Without Increasing Marketing Budgets
Book your Business Category TODAY
before your competitor do that.
Thank You!
Resources:
www.NetProfitQuest.com
Facebook.NetProfitQuest.com
YouTube.NetProfitQuest.com
2009 NetProfitQuest Pte Ltd. All rights reserved.