Transcript Economic Census

The
Economic
Census
and You
Laurie Torene
http://www.census.gov/econ/census02/guide/slides/sp-ec02-mn05.ppt
1
What Users Need to Know
PEconomic Census
Overview and uses
How the data are classified (NAICS)
How the data are published
Working with the data
Local data from current programs
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Census Terminology
Economic surveys
data collected from businesses
Demographic surveys
data collected from households
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4
Principal Economic Indicators
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•
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Advance Monthly Retail Sales
Manufacturing and Trade: Inventories and Sales
Monthly Wholesale Trade
Manufactures’ Shipments, Inventories and Orders
Quarterly Services Survey [NEW]
Housing Starts
Value of New Construction Put in Place
Housing Completions
New Homes Sold and for Sale
US International Trade in Goods and Services
Quarterly Financial Report (two releases)
Housing Vacancies
Surveys vs Census
Economic Surveys
Economic Census
•Annual, quarterly, •Every 5 years
monthly
•Limited detail
•Mostly national
(years ending in 2 & 7)
•Industry/product
detail
•Detailed Geography
“The Economic Census is indispensable
to understanding America’s economy…”
--Alan Greenspan, Chairman, Federal
Reserve Board of Governors
Public Sector Uses
• Benchmarking
• Tracking economic change
• Attracting new businesses
• Assisting business
development
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“Sound and timely economic
data are the fuel that powers
business decision making…”
--Thomas J. Donohue, President,
United States Chamber of Commerce
Private Sector Uses
Study your industry
Market share
Product trends
Strategic planning
What’s my share?
How does my firm compare?
Private Sector Uses
Study your industry
Market share
Product trends
Strategic planning
Study business markets
Site locations
Sales territories
Forecasting sales
Where are my customers?
suppliers? competitors?
Private Sector Uses
Study your industry
Market share
Product trends
Strategic planning
Study business markets
Site locations
Sales territories
Forecasting sales
Evaluate investments
Estimate market size
Data for loan applications
Economic Census Coverage
Economic Census – 85%
Agriculture and Governments
Censuses – 13%
Not covered – 2%
Sector contribution to GDP
Manufacturing
Mining
Construction
Agriculture
Transp, Utilities
Wholesale
Retail
Governments
Not covered
Service
Finance, Insurance, Real Estate
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Increasing Census Coverage
Economic Census
Data Collection
Direct collection
97% of output covered by 5 million
establishments that get report
forms
Administrative records – 3 out of 4 businesses
3% of output covered by the 19 million businesses that don’t get forms –
we use data from other federal agencies for nonemployers and some small employers
Industry
Classification
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Economic Census Table
Data classified by industry
Standard Industrial Classification System
• Developed in 1930's
SIC
• Updated every 10-15 years
•Dominated by manufacturing
NAICS
North
American
Industry
Classification
System
Superseded SIC in 1997
NAICS
North
American
Industry
Classification
System
Joint project of Canada,
Mexico, and U.S.
New Numbering System
Level
Example
Code
51
515
Industry Group 5151
Industry
51511
U.S. Industry 515112
Sector
Subsector
Description
Information
Broadcasting (except Internet)
Radio and Television Broadcasting
Radio Broadcasting
Radio Stations
NAICS Sectors
11
Agriculture, Forestry,
Fishing, and Hunting
21
Mining
22
Utilities
23
Construction
31-33 Manufacturing
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Wholesale Trade
44-45 Retail Trade
48-49 Transportation and
Warehousing
51
Information
52
Finance and Insurance
53
Real Estate and Rental
and Leasing
54 Professional, Scientific and Technical
Services
55 Management of Companies and
Enterprises
56 Administrative and Support and
Waste Management and
Remediation Services
61
Educational Services
62
Health Care and Social Assistance
71
Arts, Entertainment and
Recreation
72
Accommodation and
Food Services
81
Other Services (except
Public Administration)
92
Public Administration
23
New Sectors
SIC Division
NAICS Sector
Transportation, Utilities
Communications,
Transportation and Warehousing
and Utilities
Finance,
Finance and Insurance
Insurance,
Real Estate and Rental and Leasing
Real Estate
Retail Trade
Retail Trade
Accommodations and Food Services
Service
Professional, Scientific, and Technical Svc
Industries
Administrative & Support and
Waste Management & Remediation Svcs
Educational Services
Health Care and Social Assistance
Arts, Entertainment, and Recreation
Information
New Sectors
SIC Division
NAICS Sector
Transportation, Utilities
Communications,
Transportation and Warehousing
and Utilities
Finance,
Finance and Insurance
Insurance,
Real Estate and Rental and Leasing
Real Estate
Retail Trade
Retail Trade
Accommodations and Food Services
Service
Professional, Scientific, and Technical Svc
Industries
Administrative & Support and
Waste Management & Remediation Svcs
Educational Services
Health Care and Social Assistance
Arts, Entertainment, and Recreation
Information
Accommodation and
Food Services
NAICS Sector created from:
Service Industries (SIC)
Hotels and other lodging
Retail Trade (SIC)
Eating and drinking places
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Retail vs Wholesale
SIC and NAICS – Same sector name, altered content
Retail Trade
Wholesale Trade
In SIC
Sells to consumers
Sells to business
In NAICS
Location attracts public
Advertise to public
Display merchandise
Office or warehouse
Advertise to trade
Display little or no
merchandise
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Two Views of 1997 Retail Trade
Two Views of 1997 Retail Trade
Establishment
A store, warehouse, factory, etc. at a
single physical location
Company
One or more establishments under
common ownership or control
NAICS Manual
In print
and
at www.census.gov
Definition for each industry
Alphabetic index
Correspondence tables
1997 Edition
2002 Edition
•NAICS97 to SIC
•NAICS02 to NAICS97
•SIC to NAICS97
•NAICS97 to NAICS02
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Brie between NAICS and SIC
Assembling Time Series
SIC
NAICS
1987 1992 (1997)
1997 2002 2007
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Changes for NAICS 2002
Sector
Type of change
New industries
Construction
Major changes
Residential
remodelers
Wholesale Trade
Separated Agents
Wholesale electronic
and Brokers—affects markets
all industries
Retail Trade
Subdivided 2
industries
Discount dep’t stores
Electronic shopping
Electronic auctions
Information
Renumbering
Moved Internet
Internet publishing
and broadcasting
Exercise
PIn what industry would you find
gambling cruises
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Economic
Census
Products
www.census.gov
Industry Series
Goods-producing
Service-producing
Construction, Mining, Manufacturing
Sectors 22, 42 to 81
P Separate reports for each
6-digit industry
P Incl. products and materials
P National, limited state data
New for 2002
•Reports for groups
of industries
•Includes products
•National data only
Economic Census Geography
U.S.
States
Metro areas
Counties
Places of 2,500+ Inhabitants
ZIP Codes
Comparative Statistics
P Economy-wide
P For 1997, shows SICs by State
P For 2002, will show NAICS97 by State
P No substate geography
Bridge between NAICS and SIC
P
P
P
P
1997: Shows SIC parts within NAICS & v.v.
2002: Bridge between NAICS 02 and NAICS 97
National data
Basis for converting other data
Subject Reports
P Separate reports for each sector
P In service-producing sectors
 Product lines
B state data for many industries
B Metro data for wholesale, retail, accommodations only
 Establishment and firm size
 Miscellaneous subjects
B limited state data
ZIP Code Statistics
•Primarily establishment counts by size
•Not in print or PDF
ZIP Code Statistics
Scope:
Selected
sectors
only
Nonemployer Statistics
P Businesses w/o paid employees account for
70% of all businesses
 3.5% of all sales
P Excluded from other census reports
P U.S., State, county & metro data
P Updated annually
Other Reports
P Censuses of Island Areas
P Business Expenses
P Survey of Business Owners
Business Expenses
Other Reports
P Censuses of Island Areas
P Business Expenses
P Survey of Business Owners
Survey of Business Owners
• Women
•
•
•
•
•
•
Formerly the surveys of
Minority- and Women-Owned
Business Enterprises
Black
Hispanic
American Indians and Alaska Natives
Asians and Pacific Islanders
Company Summary
Characteristics of Business Owners
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SBO includes Nonemployers
P “All Firms”
includes
employers and
nonemployers
P Most census
figures limited to
“Firms with paid
employees”
New Mexico - 1997
2002 SBO Report Schedule
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What’s New for SBO in 2002
•
•New name: Survey of Business Owners
•Race counts will include multi-race
•Classification by NAICS
•Characteristics of Business Owners report
•Owner characteristics: age, education, hours worked,
disability
•Business characteristics: home-based, family-owned,
franchising, year started, financing
Exercise
PWhen will ZIP Code Statistics
from the 2002 Economic Census
be published?
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What’s New for the 2002
Economic Census?
NAICS –
New industries in 4 sectors
Fewer out-of-scope industries
Industry Series for service sectors
Expanded Survey of Business Owners
American FactFinder & CD-ROM
features converge
Micropolitan Statistical Areas
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1997
Metropolitan Areas
(light green).
2002
Metropolitan Areas
(dark green)
www.census.gov/econ2002
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The
Economic
Census:
Accessing the
Data
Media
Conventional
Printed reports (only a few)
PDFs on the Internet
Drill-down tables on the Internet
Databases
On CD-ROM (1997) or DVD-ROM (2002)
On Internet--via American Factfinder
Current PDF Format: A
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Proposed PDF Format: B
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Proposed PDF Format: C
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Row/column dividing lines:
(A) Vertical only
(B) Both Horizontal
and Vertical
Why did you choose that option?
_________________
_________________
_________________
_________________
_________________
_________________
_________________
_________________
_________________
Overall Rating of this issue
to you:
1=Very important
2= Moderately important
3=Not important
(C) Horizontal only
I am unable to
respond to this
issue at this time.
www.census.gov
The
Economic
Census:
Accessing the
Data
Media
Conventional
Printed reports (only a few)
PDFs on the Internet
Drill-down tables on the Internet
Databases
On CD-ROM (1997) or DVD-ROM (2002)
On Internet--via American Factfinder
www.census.gov
Exercise
PWhat was total revenue for Data
processing, hosting and related
services in Hennepin County in
2002?
P(Hint - look at both employers
and nonemployers)
107
Media
Conventional
Printed reports (only a few)
PDFs on the Internet
Drill-down tables on the Internet
Databases
On CD-ROM (1997) or DVD-ROM (2002)
On Internet--via American Factfinder
108
American FactFinder
and DVD-ROM
AFF Advantages
P
P
P
P
CD / DVD Advantages
Free
No waiting for a new disc
No installation
Works with UNIX and
Mac, not just Windows
P No internet hookup
P Faster retrieval
P Extra functionality
P More export formats
 flat ASCII, dbf, 123
P No limits on exports
P Includes 97 SIC data
P Includes 97 ZIP data
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www.census.gov
Exercise
PUse American FactFinder to display
2002 totals for NAICS 54, Professional,
scientific and technical services, for all
cities (“economic places”) in
Minnesota. Show the sector total only.
PExtra credit: Name the top 3 cities in
terms of revenue in NAICS 54 among
all cities in Minnesota.
134
www.census.gov
Exercise
PWhich state had the highest
receipts in legal services in 1997?
P
P(Hint – use the Industry Statistics
Sampler).
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Census
Economic
Data
for Local
Areas
5-year intervals
–Economic Census
–Survey of Business Owners
Annual
–County Business Patterns
–Nonemployer Statistics
–Annual Survey of Manufactures
–Statistics of U.S. Business
www.census.gov
Statistics of U.S. Businesses
Firms with paid employees
•Firms by employment size by NAICS
•allows you to define “small business”
•Geography
•US
•States
•Metropolitan areas
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County Business Patterns
P1998 - 2002 - reported by 1997 NAICS
P2003 and future - reported by 2002 NAICS
Establishments, employment and payroll
No sales or receipts
Annual Survey of Manufactures
Establishments with paid employees
Exercise
PWhat is the most recent year for
which ZIP Code data are available
from any Census business
statistics other than the Economic
Census?
155
2002
Economic
Census
Laurie Torene
1-301-763-2547
1-877-790-1876
[email protected]
http://www.census.gov/econ/census02/guide/slides/sp-ec02-mn05.ppt
156