E-Commerce: Not Just Selling on the Web!
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Transcript E-Commerce: Not Just Selling on the Web!
E-BUSINESS: NOT JUST SELLING ON THE WEB!
Using the Internet to Enhance Business
Internet Penetration
Historical Perspective
Telephone 38 years - 50 million
Television 13 years - 50 million
Internet 4 years - 50 million
English 330 million
Chinese 132 million
http://www.witiger.com/ecommerce/ecommercestatistics.htm
Type of Sales
business-to-business (B2B)
business-to-consumer (B2C)
business-to-employee (B2E)
business-to-government (B2G)
government-to-business (G2B)
government-to-government (G2G)
government-to-citizen (G2C)
consumer-to-consumer (C2C)
consumer-to-business (C2B)
Sales
Retail E-commerce Sales (US sales)
$37.2 billion in sales for Christmas 2011
15 % increase (ComScore)
Steady Growth from 2000
20% of GDP from Internet
Over a Trillion Dollars*
(wholesale and retail)
http://www.census.gov/mrts/www/data/html/08Q3.html
Type of Online Business Models
Selling a Product - Amazon
Providing a Service – Legal Zoom or Consulting
Free Products but selling access or information
Help Desk & Online Support
Save Money by:
Reduces Phone Calls
Faster Response to
Customer Needs
Document Depository
Lower Labor Cost
Marketing
Market Research
New Market Demographics
Current Market Competitors
Buyer Demographics
Market Statistics & Economic Projections
Marketing
Product Positioning
Image Control
Damage Control
Financial
Year End Report
IPO
Project Proposals
Fund Raising
Banking
Online Banking
Online Management
of Resources
Capital Acquisition
Public & Private Loans
Auctions / Inventory Reduction
E-bay
Craig’s List
Yahoo
Google
Communications
Company to Customer
Company to Vendor
Company to Employee
Division to Division
Document Control Cost
Publish Documents
Update Documents
Review Documents
Track Documents
Education & Training
Changing Work Force
Upgrade Skills
Just In Time Training
Employment
Advertise Openings
Targets a Population with some Computer Skills
Low Cost to Company.
E-Government
FirstGov (US)
Arizona (State)
Maricopa (County)
Phoenix (Local)
Reasons for the Internet Bubble
Bad Business Plans
Under Estimated Advertising Dollars
Under Estimated Profit Margins
Poor Customer Service