Transcript Document

Economic Development Sector
Revised Sector Plan
2007/08
Regional Summit: Region F
03 March 2007
GDS & IDP: Vision and Long Term Goals
VISION TO BE REALISED THROUGH
5-LONG TERM GOALS
Economic Development Vision:
1.
Diversification of the local economy so that it
rests on a broad base of economic sectors,
rapidly forming infant industries and
continuously regenerating older industries.
2.
A local economy with strong links to the
national, regional and global economy.
“A city economy that plays a
role as the key economic
hub on the continent, and 3.
a national economicgrowth leader, by ensuring
sustainable shared growth 4.
that benefits all”.
5.
A robust and growing domestic market for
locally produced goods and services, and
sustainable expansion of household demand
Equitable sharing of the value gains from
economic growth and geographic spread of
economic activities.
For increased competitiveness of city firms,
continuous improvement in the general
business environment.
2
Overall Framework
Theme Areas
• Eight Strategic Themes have been identified for the DED
• These themes each represent a number of broad Strategic Thrusts
THEMES
1
Sector & Cluster
Support
5
Economic
Research &
Analysis
2
Business
Development
6
Trade &
Investment
Promotion
3
Spatial
Economic
Development
7
Economic
Empowerment
4
Skills
Development
8
Addressing
Economic
Constraints
STRATEGIC THRUSTS
11
To
To support
support priority
priority sectors
sectors and
and clusters
clusters inin the
the Johannesburg
Johannesburg economy
economy to
to
ensure
sustained
growth
and
the
creation
of
employment
opportunities.
ensure sustained growth and the creation of employment opportunities.
22
To
To support
support the
the development
development and
and growth
growth of
of informal,
informal, emerging
emerging and
and
SMME
businesses
in
the
Johannesburg
economy.
SMME businesses in the Johannesburg economy.
33
To
To promote
promote and
and facilitate
facilitate investment
investment and
and trade
trade between
between the
the city
city of
of
Johannesburg
Johannesburg and
and other
other regional,
regional, national
national and
and international
international economies.
economies.
44
To
To promote
promote and
and facilitate
facilitate economic
economic empowerment
empowerment opportunities
opportunities for
for the
the
City’s
black
and
previously
disadvantaged
businesses
and
households.
City’s black and previously disadvantaged businesses and households.
55
To
To identify,
identify, plan
plan and
and facilitate
facilitate interventions
interventions inin marginalised,
marginalised, declining
declining
and
priority
areas
in
the
city
of
Johannesburg.
and priority areas in the city of Johannesburg.
66
To
To create
create and
and enable
enable aa conducive
conducive business
business environment
environment for
for all
all firms
firms inin
the
the Johannesburg
Johannesburg economy.
economy.
77
To
To facilitate
facilitate and
and support
support directed
directed skills
skills development
development initiatives
initiatives inin the
the City
City
inin support
of
JIPSA
and
the
City’s
GDS.
support of JIPSA and the City’s GDS.
88
To
To facilitate
facilitate improved
improved research
research && development
development and
and business
business innovation
innovation
inin the
city
of
Johannesburg.
the city of Johannesburg.
3
9 Key Main Deliverables for 2007/08
No.
SECTOR
PROGRAMME
PROJECT DELIVERABLES
•Implementation of the Integrated Skills Development
Strategy in particular; the Training, Accreditation &
Facilitated Job Placement for 2000 Artisans.
1.
SKILLS
DEVELOPMENT
2.
ECONOMIC AREA •Intensification of the UDZ Programme,
REGENERATION
•Implementation of Economic Nodal Development
Plans along the BRT & Gautrain Routes,
•Implementation of the Economic Development
Framework for the Deep South
3.
SMME &
BUSINESS
DEVELOPMENT
•Establishment & launch of the SMME Fund
•Completion of Phase 2 of the SEZ,
•Implementation of the Cooperatives Strategy,
•Finalisation of the Community Bank Model
•Implementation of the Informal Trading Policy,
•Roll-out of the Linear Market Model.
4.
2010 ECONOMIC
IMPACT
•Economic Analysis of the 2010 City Infrastructure
Investment Programme,
•Implementation of the City 2010 Tourism Strategy.
4
Key Main Deliverables in 2007/08: Cont…
SECTOR
PROGRAMME
No.
PROJECT DELIVERABLES
5
BUSINESS PROCESS
OUTSOURCING (BPO)
•Business Skills Hub.
•Convention of leads into positive deals for
the establishment & location of Offshore
Call Centres in Joburg.
6.
STABILISATION OF
MoE’s
•Implementation of the Turnaround Plan for
JFPM,
•Review of the Business Model for the JTC
7.
TRADE &
INVESTMENT
•Implementation of the Trade & Investment
Strategy
8.
ICT
•Joburg Broadband Project
9.
INNER CITY
•Implementation and Overhauling the
Informal Trading Policy Framework & bylaw regime,
•Roll-out of the Linear Market Infrastructure
•Intensification & Acceleration of the UDZ
& Better Buildings Programmes
5
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Measured
increase in
sectoral
diversification &
growth insectors
targeted for
City Support
Sector Support Programme
1.Lead the development of a
nationally and internationally
recognised ‘creative city’ by
providing support to
cultural/creative industries
2. Support tourism and
especially the emerging
tourism sector, by developing
a well-publicised Joburgtourism package targeting both
the Local & International
Markets.
Delivery Agenda
(1 Year Output)
•Identification and
implementation of tourism
key projects / action plans in
preparation for 2010,
including accommodation in
line with MATCH/FIFA
requirements, tourism
attractions actions for fans
and media and a legacy
component.
6
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Measured
increase in
sectoral
Diversification
& growth
insectors
targeted for
City Support.
3. Support the emergence and
growth of the BPO industry
Delivery Agenda
(1 Year Output)
1. 2000 Call Centre Trained
Agents
2. Implement BSH database of
certified unemployed
candidates
3. Further external funding to
be secured
4. 2 International Captives /
Outsourcers located in the
inner city and minimum 2000
seats committed to in the
inner city / alternatively new
investment up to R150
million
5. Investment Facilitation: 3000
direct jobs; R150 million
investment; FDI commitment
7
Economic Development: Sector Plan
5 Year Strategic
Objectives
Measured
increase in
sectoral
Diversification
& growth
insectors
targeted for
City Support.
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
6. Domestic Marketing: sectoral
information relating to
contribution to GGP / GDP,
7. SMME & BEE development
of minimum of 2 start-ups,
8. Quality and Stakeholder
representation.
4. Support the massive
expansion of the small
construction industry.
1. Scale up learnerships and
internships in construction and
other targeted sectors.
5. Through a process of
rigorous ongoing assessment,
identify other and industries to
support, and appropriate
methods to support them
(others sectors include
wholesale and retail, medical
health and property)
1. Packaged support to selected
declining industries (technical
support, quality production) to
ensure sustainability of enterprises
and job retention.
2. Facilitate a package of support for
targeted sectors of small
manufacturing enterprises such as
Fashion District, Jewel District and
other cooperatives.
8
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
6. Support the information and
communications technology
sector.
Delivery Agenda
(1 Year Output)
1. Expansion of JCSE CMMI
programme to other City
businesses sectors, i.e.
financial services and
telecommunication.
2. Include a focus on the
involvement of 10 local MME's
in the CMMI programme.
3. Develop a Joburg ICT
Innovation Reward/Application
4. Expand JCSE ICT training
offering into the ICT
community
within Soweto and other CoJ
Priority areas.
5. 15 JCSE Public Workshops
within the ICT Community of
Joburg.
9
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
6. Support the information and
communications technology
sector
Delivery Agenda
(1 Year Output)
6. Deliver connectivity to digital
divide projects, i.e. Schools,
Libraries, Skills Centres,
Community Centres and ICT Hubs,
7. To form part of the Joburg
Broadband Network Project
and Telecoms Project Office,
8. Develop further 5 ICT Techno
Centres throughout the CoJ,
9. Establish additional services (e.g.
training, career development) at all
ICT Techno centres,
10. Secure further corporate
sponsorship,
11. Establish a facilities
management company.
7. As part of a broader approach
to build Johannesburg as a
gateway City, support Freight and
Logistics.
10
Economic Development: Sector Plan
5 Year Strategic
Objectives
Increased
number of
defined
beneficiation
projects
facilitated by the
City
5 Year IDP Programmes and Key
Programme Achievements
Beneficiation Programme
1. Where appropriate, work with
larger business to encourage
beneficiation (for example by
facilitating the growth of high-value
added manufacturing, tourism and
creative industries such as Jewel City).
Delivery Agenda
(1 Year Output)
•Create at least new
30 jobs through this
beneficiation support
programme (JFPM)
2. Where possible, tie benefits and
allowances made to established
businesses to a programme of exacting
reciprocal investments and restructuring
that will have long-term economic
benefits for the local economy as a
Whole (for example by requiring
investment in new areas, R&D,
beneficiation, etc)
11
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
Increase in the
rate of
formation of
new
businesses
Emerging Industries Support
Programme
1. Facilitate development of
current contractors into
sustainable small-businesses
(in construction and materials
supply sector)
1.Facilitation of procurement
from local suppliers of locally
produced products and use of
local facilities
2.Adopt a Guest House – in
association with Southern Sun
Hotels -40 establishments: JTC
3.Welcome Campaign – 80
established operators (JTC)
4.Partner with MATCH Develop database for 55000
accommodation establishments
(JTC)
2. Develop and operationalise a
regional equity fund
3. Facilitate access to commercial •
and industrial property more
suitable to the space
requirements of start-up firms.
R1bn mill BEE value
creation from R3,5bn private
sector property construction
investment. (JPC)
12
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
4. Support the development of
emerging industries through the
City’s own targeted procurement
Delivery Agenda
(1 Year Output)
•Grading of B&B’s (Soweto,
Alex, etc) - 54 establishments
(JTC)
Reduced rate of Industry Restructuring
closure of firms Support Programme
in the City.
1. Provide a package of support
to selected sunset industries
that need to restructure, such as
in the City’s support for textile
and garment firms in the
Fashion District
2. Facilitate and support the
restructuring of older and declining
industrial areas, to provide
industrial space more conducive
to industry regeneration
13
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Across City
and Municipal
Entities
increased
spend on new
products and
services that
can be
commercialised
Research and Development
Support Programme
1. In partnership with Municipal
Entities, set aside a defined
amount of operating and/or capital
funding to procure the design of
new technologies and systems that
will innovatively solve some of the
City’s delivery and development
Challenges.
Delivery Agenda
(1 Year Output)
2. In partnership with existing
National and Provincial support
agencies, sponsor or facilitate R&D
funding for new industry segments.
14
Economic Development: Sector Plan
5 Year Strategic
Objectives
Expand the total
volume and
value of exports
of goods and
services in real
terms.
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
Economic Connectivity Programme
1. Improve perceptions of visitors and
investors towards Johannesburg
2. Implement a defined number of
Strategic Projects (legacy projects) that
enhance the image & position of
Joburg as finance, business services and
trading hub ‘Mall of Africa’ cross-border
wholesale and retail trade hub linked to
goods transport facilities andsystems
especially for lower-income cross-border
shoppers; City-Deep Freight hub; etc).
3. Promote business tourism through
information provision, the conference
bureau, etc.
4. Facilitate large inward-investments
through information provision and
targeted facilitation support
1. Drive export readiness
by implementing productivity
& competitiveness
improvement projects in 150
plus firms.
15
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Improve the
International Positioning
profile of
Programme
Johannesbu 1. Liaise with key partners in the
rg, both on
business community to define
the
what the City can do over the
continent
longer term to help
and
consolidate, protect and
international
enhance Johannesburg’s
ly, as a core
position as an internationally
centre of
recognised finance and
finance,
business centre
business
and trade
Delivery Agenda
(1 Year Output)
1.Support the creation and
safeguarding of at least 1000
net jobs of which 51% will be
people from Joburg’s Black
communities
2.Positioning of JHB as a
centre of investment and to
attract at least 30%
international finance and a
variety of scarce skills in the
property and construction
transactions on CoJ land,
estimated to yield R3.5
billion private sector
investment for 2007/08. (JPC)
3.Development projects that
will result to this investment
include: (Bruma; Ruimsig;
Orlando eKhaya2;) (JPC)
16
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
2. Provide investor services
and aftercare.
Delivery Agenda
(1 Year Output)
1. Remediate and/or recycle at
least 20 hectares of
brownfield land.
2. Support the release and
development of at least 10
hectares of greenfield land.
3. Support the creation,
attraction or growth of at
least 30 businesses of
which at least 50% will be
Black businesses.
4. Drive export readiness by
implementing productivity
and competitiveness
improvement projects in
150 plus firms.
5. Support the creation of 100
new high potential start-up
companies.
17
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
Greater
proportion
of goods and
service inputs
required by
City firms
sourced within
the South
African
economy
Make and Buy Local Programme
1. Develop and roll-out the Proudly
Joburg concept.
1. Implementation of the
"Proudly owned" Joburg
Merchandise revised
framework
2. Identify a list of key locally
produced products that the City will
procure from firms within the South
African economy in the future.
1.SMME / business
development in the creative
sector including craft,
fashion.
3. Within a broader local
procurement approach, target the
City’s own procurement to
disadvantaged areas (eg utilisation
of available conference facilities and
accommodation in townships,
procurement from local suppliers
operating from townships etc).
1. Business support, advice
and referrals, currently
seeing +/-4000 clients per
months
18
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
4. With national government, identify
products that were once
produced within the South
African economy, but for which
local production disappeared
during the years of economic
decline, and which are now
imported, and work with targeted
businesses to encourage and
facilitate the re-kick starting of
local production
•Suitable artists/crafters and
outlets to be identified (JTC)
5. To ensure steady improvement in
the quality and therefore
desirability of locally produced
goods (both locally and
internationally), work with partner
organisations to develop
emerging suppliers, inform and
empower consumers
•Identify key wholesale and
retail opportunities
19
Economic Development: Sector Plan
5 Year Strategic
Objectives
Increased savings
rate of households
in the City as
assessed through
various surveys
successful issue
of a retail bond
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
Household and Community
Savings Programme
1. Develop and issue a retail bond
2. Support the formation of savings
and investment co-operatives and
facilitate their access to an expanded
range of banking products.
Refer to other sector plans (notably
Housing, Transportation, Financial
sustainability and Infrastructure and
services) for measures to reduce the
costs borne by poor households.
Refer to other sector plans (notably
Housing, Community Development)
for measures to help residents realise
value in their assets etc.
20
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Increase in the
City’s spend to
specific
targeted firms
owned by
specific
categories of
HDI (BEE,
women,
disabled,
youth, etc)
BBBEE Support Programme
1. 40 wards resourced with
1. Expand and widely market the database of artisans within the
current BEE database.
City and linked to the CoJ
supply chain database for
procurement.
2. Implement database of
artisans.
3. Introduce 2 new BBBEE
Agents onto the trading floor
(JFPM).
2. Expand and continuously
refine the City’s own targeted
procurement.
Delivery Agenda
(1 Year Output)
1. 40 wards resourced with
database of artisans within
the City and linked to the
CoJ supply chain database
for procurement,
2. Increased number of
SMME’s benefiting from
partnerships with larger firms
3. Implement database of
21
artisans.
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
3. Maximise the economic
opportunity for BEE firms through
creative use of the City’s
property portfolio (through for
example JPC’s Property Boom
Share Programme, etc)
4. Catalyse opportunities for BEE
through creative public-private
partnerships
1.Increased number of SMME’s
benefiting from partnerships with
larger firms
2.Catalyse opportunities for BEE
enterprises
5. Where feasible and
appropriate, work with the
agencies established by other
spheres of government to
ensure that HDI entrepreneurs
have access to other institutional
and financial support
1. Community enterprises
supported with funds & technical
support by external partners
(National & Provincial Social Dev,
Umsobomvu Youth Fund,
Gauteng Enterprise Propeller
& the National Empowerment
Fund, etc)
2. Increased facilitation of funding
for small businesses
22
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and Key
Programme Achievements
Increased role
of co-operatives
In the City
economy, and
increased
number of
informal
traders in cityManaged
market spaces
‘graduating’
into formal
businesses
Informal and Community
Sector Support Programme
1. Work with established
banks in the city to kick-start a
community banking system
that enables co-operatives and
informal traders to build a credit
record, access an expanded range
of financial products etc
2. Redefine and scale up the
City’s current Informal Trade
Development Programme to
ensure that informal traders
benefit from a system that
facilitates their stabilisation
and, where possible,
graduation to the formal sector
Delivery Agenda
(1 Year Output)
1.In Partnership with MTC,
roll out over 50 Linear
Markets within the inner City
2.Current stalls to be
removed, freeing pavements
3.Implementing Informal
Trading Policy framework that
incorporates Linear Markets,
marketing and addressing
skills development.
23
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
2. Redefine and scale up the City’s
current Informal Trade
Development Programme to
ensure that informal traders benefit
from a system that facilitates their
stabilisation and, where possible,
graduation to the formal sector
4. By -Law enforcement
framework that includes street
trading by-laws and ensuring that
all street stalls are replaced with
Linear Markets
5. Making further Progress in
Promulgating Trading Areas
within the City of Johannesburg
6. Formalise Informal traders into
MTC database
7. Implement trader development
intervention (MTC)
3. Facilitate a package of support
for small manufacturing cooperatives
1. Formulation of a City defined
strategy that informs the City
facilitating and supporting cooperatives Groups
2. Facilitate registration of 20 new
co-operatives (MTC)
3. Continued enterprise training
for the co-operatives (MTC)
4. Consolidate database (MTC)
5.Facilitate 5 job creation
24
Economic Development: Sector Plan
5 Year Strategic
Objectives
Increased
number of
beneficiaries
reached by
City-facilitated
skills
development
initiatives
5 Year IDP Programmes and
Key Programme
Achievements
Delivery Agenda
(1 Year Output)
1. Implementation of strategic
Skills development programme
objectives of skills strategy and
1. Develop a City skills strategy,
related projects
focused on the skills
2. 1000 more Informal Traders
supply/demand chain, first
trained through Business skills
lends to the identification of
Programme and further
consolidation of a list of critical
mentored in Mentorship
scarce skills in the city to guide
Programme with W&RSETA
other initiatives
which seeks to link traders with
Business opportunities
2. Work in conjuction with
educational institutions and
business community to ensure
that educational institutions
supply the industries with the
relevant skills
1.Improved quality and relevance
of education and training
provisions through partnerships
with FET and HE institutions.
2.Increased quantity and quality of
enrolments and graduations in
tertiary institutions to improve
employability based on labour
market needs
25
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme
Achievements
Delivery Agenda
(1 Year Output)
3. Skills Development – 40
SMME’s (JTC)
4. Youth development: 10 schools Tourism Awareness (JTC)
5. Established operators: 50
operators for Tourism Awareness
(JTC)
3. Investigate the development of
a tax-credit/allowance
incentive system that will
encourage city business to
absorb learners and interns in
key sectors
1. Increased quantity and quality
enrolments and graduations in
critical skills needs area such as
financial, project management
and ICT sectors with reference
to the critical and scarce skills
list from the dept of Labour
4. In partnership with business
develop an expanded bursaries
programme that will massively
increase the flow of bursaries to
university and FET learners
1. Increased targeted partnerships
to fund Maths and Science
upgrade programmes (e.g CSI
funds).
26
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
5. Work with universities and FET
colleges to increase the intake of more
learners in career paths that are linked
to current economic skills needs
•Recruit 500 trainees for
2007/2008 intake –informal
trading sector (MTC)
6. Scale up entrepreneurship training
programmes where needed targeting
women, youth and the people with
disabilities in various sectors
7. Develop a next-generation EPWP
that expands the range of training
beyond the current offerings
1. Implement focused training
programmes of unemployed
and SMME’s linked to
infrastructure programmes
(EPWP, Property Boom Share
and JDA)
2. Fund technical support for
one start-up business per
region based on a cluster model
3. Implementation of Economic
Sector pillar with emphasis on
long-term job creation and
enterprise development
27
programmes.
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
4. Scale up training and technical
support to emerging businesses to
ensure sustainability beyond EPWP
timeframes (with emphasis on
construction and materials supply
and on target groups such as
women, youth and people with
disabilities).
5. Enhanced monitoring and
evaluation of EPWP deliverables
through an M&E framework.
6. Increase the number of people
trained and number of jobs created;
through the implementation of the
Property Boomshare Strategy.
(JPC)
8. Scale up Early Childhood
Development focused training,
career development support and
business skills development
28
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
9. Within a broader youthdevelopment strategy scale-up
career guidance for in and out of
school youth, using virtual
Job/Career Centres, and other
mechanisms where appropriate
Economic base
of underDeveloped
areas of City
increased over
five years.
Delivery Agenda
(1 Year Output)
1. Training of LIS staff,
MPPC staff and FET
College Staff.
Area Based Economic
Development Programme
1. Complete, if necessary
through creative public-private
or public-public funding
arrangements, all the other
current and proposed JDA arearegeneration catalytic projects
(for example Fashion District,
Jewel City, Nasrec, Braamfontein,
Ellis Park, City Deep, etc)
29
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
2. Design and roll-out an
intervention strategy within
townships and underdeveloped
areas e.g. the Alexandra Renewal
Programme, Soweto Development
Initiative, Soweto Empowerment
Initiative to accelerate economic
development.
1. Self employment out of
SMME upgrade & develpmnt
2. Radical Economic
Transformation charter for
Soweto to diversify the
economic base for Soweto
through investment
promotion as a conducive
destination: manufacturing,
agri-business, property
values enhancement; and a
high percentage to accrue to
black investors and
households.
3. Secondary property market
for appreciation of values of
black owners and enable
them to raise capital to invest
in other income enhancing
30
ventures.
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
4. Implement Vision Soweto
to create viable
modernized black owned
retail stores
5. Investment promotion to
attract large manufacturing
and agribusinesses, lead to
industrialization and job
creation as well as raising
standard of living
6. IDZ development for
Cosmo City, Dieploot,
7. Using Gautrain’s Malboro
and Midrand stations to
uplift Alex, Thembisa etc
31
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
Land Regularization ;
8.Completion of property data
analysis for Soweto, Orange
Farm, Ennerdale and Lenasia
9. Initiation of land
regularisation in Ivory Park,
Alex and Diepsloot (JPC)
10. Transfer of properties to
beneficiaries in Soweto,
Orange Farm, Ennerdale
(JPC)
Johannesburg South
Investment Attraction
11. Identification of high value
and high impact projects like
Orlando eKhaya, Rietvlei Zoo
Farm and Joburg Water Farm
as catalyst developments to
attract investment in the south
32
of the city. (JPC)
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
3. Market and implement the
inner city Urban Development
Zone
Delivery Agenda
(1 Year Output)
1. UDZ promotion to create
employment from additional
investment:
2. 15,000 additional jobs annually:
5,000 projected Direct specialized
construction-related skills
requirement,
3. Distribution of wealth emanating
from promotion of BEE investment
of at least 10% of annual
investment,
4. At least 50% of the projected
construction related workforce.
5. R2.0 billion projected additional
annual investment, 10% or
R200.0m estimated to beBEE;
6. Projects to include regeneration
initiatives are the Randburg CBD
(R1bn property development
packaged); as well as Newtown
property transactions and Better
Buildings Programme (JPC).
33
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
4. Assist with the restructuring
and renewal of industrial
areas, inter alia by exploring
the introduction of demolition
(or other) incentives
Delivery Agenda
(1 Year Output)
1. Implementing interventions
for restructure of industrial
areas identified through
Industrial Land strategy
process
2. Renewal of declining
industrial and business nodes
such as Malboro, some Inner
City industrial nodes,
3. The construction of
commercial and residential
property and SME
establishments to create jobs.
4. Economic transformation
plans roll-out in these areas to
substantially benefit the
previously disadvantaged
individuals and raise the living
standards of the communities
around the nodes.
34
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
5. Facilitate the re-engineering of
the economies of existing
economic activity areas (nodes,
business districts or high
streets) that may be underperforming, in decline or at risk,
through a range of appropriate
interventions
Delivery Agenda
(1 Year Output)
1. Implement interventions
for restructure of industrial
areas identified through
Industrial Land strategy
process
2. Renewal of declining
Industrial & business nodes
such as Malboro, some Inner
City industrial nodes,
3. The construction of
commercial and residential
property & SME establishment
to create employment.
4. Economic transformation
plans roll-out in these areas
to substantially benefit the
previously disadvantaged
individuals and raise the living
standards of the communities
around the nodes.
35
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
6. Investigate feasibility and where
appropriate design and roll-out
key economic infrastructure and
other support in areas of future
Economic opportunity, notably
KyaSands/Lanseria and in and
around the Gautrain stations
2010 FIFA SOCCER WORLD:
1.SME businesses geared to
supply goods and services,
small-scale manufacturing of
sports fan paraphernalia
identified and trained,
2.Delineated virtual
entertainment and tourismrelated sites through the
appraisal process in
collaboration with MATCH
3.Employment opportunities
4.Economic spin-offs
quantified
36
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
GAUTRAIN:
1. Phased roll-out of Nodal
development strategies and
“Big Projects”, e.g. Ancillary
Business Districts or TOD
Business Nodes:
2. Implementation of plans for
Densification brought about
by Commercial, Office,
industrial, residential and
mixed-use property
development, Internodal
transfer opportunities
3. Roll-out of investments for
revitalization or new
businesses.
7. Facilitate improved urban
mangement in targeted areas
(linked to Spatial Form and
Urban Management)
37
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and Key
Programme Achievements
Reduced costs
of doing
business in the
City on an
index of microEconomic
constraints (as
measured by a
two yearly cityspecific microEconomic
constraints
survey)
Conducive Environment
Programme
1. Introduce a citywide survey to
identify other/changing microeconomic constraints
(e.g. restrictive regulations) on
investment and systematically
address these where appropriate.
2. Facilitate the extension of cost
effective broadband ICT
infrastructure to all business
Delivery Agenda
(1 Year Output)
1. Establishment of Special
Purpose Vehicle for
Project, Issuing RFP and
launching of Commercial
Pilot, Signed Contract
Phased roll-out Network
begins in Inner City,
Soweto [key areas still be
defined].
2. 50% reduction of local
voice calls on Network. 38
Economic Development: Sector Plan
5 Year Strategic
5 Year IDP Programmes and
Objectives
Key Programme Achievements
Delivery Agenda
(1 Year Output)
3. All CoJ MOE's and new
application running on CoJ
Network.
4. Establish a project office that
can handle all telecoms
infrastructure requests.
5. Establish a forum with
telecommunications industry
players.
6. Negotiate with industry
players the leasing of
infrastructure and draft a global
contract.
3. Investigation of incentive
packages to support specific
sectors
39
Economic Development: Sector Plan
5 Year Strategic
Objectives
Reduction in
the proportion
of City firms
indicating that
crime and
conflict is a
constraint on
investment (as
measured by a
two yearly cityspecific microEconomic
constraints
survey)
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
City Safety Programme
(Refer to Public Safety Sector
Plan)
40
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
Delivery Agenda
(1 Year Output)
Reduction in
the proportion
of city firms
indicating
skills gaps as
a constraint on
investment (as
measured by a
two yearly cityspecific microEconomic
constraints
survey)
Skills Development Programme
(continued)
10. Develop a well articulated
widely accessible labour
market database that:
facilitates the flow of relevant
and strategic labour market
information for active and
inactive job seekers; and
profiles diverse skills levels
available
1. Compiling & Maintaining
education and training
database, occupations &
skills database linked to the
Dept of Labour
2. Implementation of Labour
Market information System in
libraries, (including access to
Career Guidance portal on
LMI database and Career
Guidance materials).
11. With partners, support skills
development that will feed
emerging industries with large
job-absorption potential (for
example call centre staff,
construction, and
telecommunications)
1. Increase number of private
& public participations in skills
development programmes
2. Increased number of
beneficiaries trained in priority
skills areas and growth
sectors e.g BPO skills support
with focus on all call centre
Agents
41
Economic Development: Sector Plan
5 Year Strategic
Objectives
5 Year IDP Programmes and
Key Programme Achievements
12. Scale up recognition of prior
learning skills programmes to
ensure better articulation
between and across high,
medium and low skills levels
Delivery Agenda
(1 Year Output)
1.Implementation of the CoJ
Skills Strategy
2.Setting up of an RPL service
LEGEND
SS
SECTOR SUPPORT
BSD
BUSINESS & SKILLS DEVELPMENT
ITP
INVESTMENT & TRADE PROOTIONS
SED 7 AR
SPATIAL ECONOMIC DEVELOPMENT & AREA REGENERATION
MTC
METROPOLITAN TRADIG COMPANY
JTC
JOHANNESBURG TOURISM COMPANY
JPC
JOHANNESBURG PROPERTY COMPANY
JFPM
JOHANNESBURG FRESH PRODUCE MARKET
42