Transcript Nike vs Adidas - WordPress.com

Cassidy Bonetti
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Nike is an American multinational corporation
that is engaged in the design, development,
manufacturing and worldwide marketing and
sales of footwear, apparel, equipment,
accessories and services.
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Adidas is a German multinational corporation
that designs and manufactures sports shoes,
clothing and accessories headquartered in
Herzogenaurach, Bavaria. It is the largest
sportswear manufacturer in Europe and the
second biggest in the world.
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Nike and Adidas are very similar when it
comes to advertising. Both companies want
everyone at any age to by their product so
they use fit people at all ages in their TV
advertisements to capture as many people as
possible to buy their products
https://www.youtube.com/watch?v=A
K2U977acCE
https://www.youtube.com/watch?v=W
0n2WNm05K0
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Both of these companies sell basically the
same products so its all based of what the
buyer wants. If the buyer goes into an athletic
store and see both of these brands in
clothing or shoes they will most likely go for
what colour item they want, size, and price.