Transcript It`s Not the TV Time

It’s Not The Television Time That Will Make Your
Advertising Campaign Successful…
IT’S WHAT YOU DO WITH IT.
A shocking statement – especially from a television station. But our experience has
shown us over and over again how true it is, and you likely have experiences that prove
the same. Television can be done well and produce an outstanding return on your
investment…or it can be done so poorly it’s like tossing your precious dollars away.
WBAY-TV stands apart because we have the capabilities to do it well, to produce the
results you seek. Our service – our value – relies as much on heads-up marketing and
breakthrough ideas, on top-notch creative execution and scientific scheduling
principles, as it does on the television time itself. Our system isn’t perfect yet, but it’s
getting better every day.