Transcript The Recruiting Process

1
1. To become familiar with the recruiting
process.
2. To learn various ways in which an
employee is recruited.
3. To obtain knowledge concerning the
different advertising media used in
recruitment.
2
• The Recruitment Process
• Recruitment Sources
• Recruitment Advertising
• Legal & Ethical Considerations
& Tips
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• Is the method of finding a group of applicants and
selecting qualified employees to hire
• Is the process of locating, identifying and attracting
capable applicants
• Provides employers with a pool of potentially
qualified job candidates from which a selection can
be made to fill job openings or positions
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• Is usually completed by the human
resources department of a business
• Begins with proper employment planning
and forecasting
• Is dependent on the type of job and the
number of openings
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• Involves:
– developing a recruitment policy
– completing and analyzing a needs assessment
– identifying the “ideal employee”
– accurately describing the “ideal employee” and
open position in a job description
– recruiting the “ideal employee” by identifying
recruitment sources and strategies associated
with these sources
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• Is a set of guidelines for a business to follow when
recruiting prospective employees
• Includes guidelines for:
– the needs assessment
– ways to analyze the needs assessment
– potential media or techniques which could be
used in the recruitment process
– legal issues and regulations
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• Is completed by a company to determine if and
where new employees are needed
• Provides a business with insight as to where
new employees could add to the productivity
and profitability of the business
• Is usually completed by the human resources
department of a business
• Is analyzed to determine the actual needs of a
business as well as to obtain opinions on the
collected data
Needs Assessment: an impartial way to determine
where added employees or supervisors could be of use
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• Allows businesses to create a job description by
identifying:
– the type of employee it needs, for example:
 graphic designer
 sales director
– the skills and knowledge the employee needs
to succeed, such as:
 experience using graphic design software
 experience and success in group sales
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• Is extremely important, but can be difficult
• Ensures recruiting candidates who are
qualified
• Is completed by creating a job description
– the job description should serve as a “snapshot”
of the position the employee will be filling and be
used when advertising for the position
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• Should include:
– title of the position
– department
– management level
– general tasks and requirements
– key areas of responsibility
– assigned team members and work groups
– terms of employment
– qualifications (necessary skills and required
experience)
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• Do not rely solely on a job’s history instead
– focus on what the job needs in terms of the
organization’s current state and long-term
objectives
• Clarify the actual tasks and responsibilities
of a position before considering the special
attributes needed for the position
• Include more than a list of tasks and
responsibilities necessary to complete the
job
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• Explain the credentials essential to the
job
– the credentials you establish have a direct
bearing on the candidate’s ability to
become a top performer
 for example: in order for a secretary to
dictate he or she must be able to type 45
words per minute, therefore anyone who
can type 45 words or more per minute is a
suitable candidate
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• Involves identifying:
– sources of prospective employees
– ways to reach the individual
– methods of attracting the individual
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1. Which department of a business usually completes
recruitment?
A.
B.
C.
D.
Top management
Public relations
Advertising
Human resources
2. The recruitment process involves identifying,
describing and recruiting which of the following?
A.
B.
C.
D.
Business people
The “ideal employee”
Friends of the company
A leader
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3. Rachel is using an impartial way to determine
where added employees could be of use. She is
performing which of the following?
A.
B.
C.
D.
Needs assessment
Resource analysis
Recruitment consideration
Opportunity evaluation
4. Which of the following should NOT be included in
the job description?
A.
B.
C.
D.
Management level
History of the position
Qualifications
Key areas of responsibility
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5. When writing a job description, the focus should be
on which of the following?
A. The needs of the position in the past
B. The similar job positions of other companies
C. The needs in terms of the organization’s current state
and long-term objectives
D. The manager’s needs in terms of leadership style
and personality traits
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• Include:
–
–
–
–
–
current employees
competitor employees
walk-in applicants
employment services and agencies
educational institutions
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• Are a good place to start when looking to fill
a position
• Should be considered when thinking of the
qualities needed for the job
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• Advantages include:
– employee’s work habits are already known
– recruiting and training costs are lower
– organizational structure and environment are
already familiar to the employee
• Disadvantages include:
– promoting from within may cause resentment
in fellow employees
– hiring only from within limits opportunities for
bringing new ideas into a company
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• Can be a useful recruiting source if
your competitor has gone out of
business, downsized or the employee
wished for a change of atmosphere
• Are sometimes viewed as off-limits for
recruiting
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• Advantages include:
– allow current job skills to be utilized
– insight into competitor’s operations can be
obtained
• Disadvantages include:
– sometimes viewed as unethical
– can start a costly cycle of raiding each other’s
personnel
– could require un-training and retraining to meet
the needs of your business
Some employers require employees to sign a
non-competition clause which does not allow
employees to work for a competitor for a certain
number of years after they have left a company.
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• Usually ask to be considered for various job
openings in the company whether they occur
now or in the future
• Should complete an application form
• May be given information on jobs which are now
available or may become available
• Can complete a company’s employment test to
determine how they fit with company needs
Employment tests can include typing tests,
aptitude tests and personality assessments.
These tests are normally taken online or on-site. 26
• Advantages include:
– applicants show drive for wanting a job with
your company
– individuals can bring new ideas into the
business
• Disadvantages include:
– applicants might not be as qualified for
certain positions as current employees or
other recruits
– individuals could require more extensive
training
– process of reading applications and résumés
can be tedious and often overwhelming
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• Provide a business with a list of pre-screened
and tested applicants from a large database
• Give businesses a record of only those
applicants which meet the needs of a business
• Charge a fee if they are a private agency or
service
• Are free if they are a state
or public agency or service
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• Advantages include:
– decreases the work done by the business
– pre-screens and tests employees to
ensure they fit the job
– enhances the efficiency and speed of the
process due to a large applicant database
• Disadvantages include:
– increases the expenses associated with
recruiting
– requires frequent updates of job openings
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• Can be extremely effective sources when
looking for either part-time help or positions
which require specialized skills
• Are filled with students who could use a parttime job for a source of income
• Are prime targets for business recruitment
• Offer students with extremely specialized
knowledge and skills
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• Advantages include:
– large pool of prospects is available
– students are often seeking work or on-the-job
training
– graduates have specialized degrees needed for
certain positions
• Disadvantages include:
– additional training may be needed
– student or graduate’s maturity level could be an
issue
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• Career fairs
• Networking
• Media advertising
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• May be hosted by schools, communities or
other civic groups
• Can be specialized based on the topic or
industry
• Allow businesses to set up booths which give an
overview of their company
• Involve members of the business talking to
individuals about the company and its purpose
• Are great ways to publicize a business
• Are a great source of acquiring immediate help
Conventions often involve career fairs in order to allow
individuals at the convention to see examples of the
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industry associated with the convention topic.
• Is the process of building and maintaining
informal relationships with people who could
bring advantages such as a job or business
opportunity
• Is commonly linked to employee referrals
• Uses friends and associates as business
contacts
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• Allows businesses to be selective and clearly
indicate the nature of the job and its required
qualifications
• Enables a company to target minorities through:
– minority-oriented media
– publications at schools and college campuses
• Increases expenses associated with advertising
Examples of minority target marketing are
businesses advertising on a television station, or
placing ads around college campuses which are
known for a high percentage of minority students.
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1. Which of the following is a disadvantage of
recruiting current employees?
A. Sometimes viewed as unethical
B. Limits opportunities for bringing new ideas to a
company
C. Training could be more extensive and costly
D. Requires frequent updates of job openings
2. Which of the following types of employment
services and agencies charge a fee?
A.
B.
C.
D.
Private agencies and services
State agencies and services
National agencies and services
Public agencies and services
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3. When can educational institutions be effective
recruitment sources?
A. When looking for unskilled labor or minimum-wage
workers
B. When looking for employees willing to travel or move
for the position
C. When looking for part-time help or positions requiring
specialized skills
D. When looking for management positions
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4. Which of the following is NOT true of career fairs?
A.
B.
C.
D.
They are great ways to publicize a business
They enable a company to target minorities
They can be specialized based on topic or industry
They are a great source of acquiring immediate help
5. Which method of recruitment is commonly linked to
employee referrals?
A.
B.
C.
D.
Newspaper advertising
Career fairs
Networking
Online advertising
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• Include:
– newspaper
– Internet
– television
– radio
Additional media such as billboards or flyers
are used by some businesses to obtain
employment.
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• Seventy-five percent of job seekers read
listings in newspaper editions
• Sixty percent of job seekers use the Web to
view job posts
• Sixty percent of individuals combine
newspaper searches with the Internet and/or
another search vehicle
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• Almost 60 percent of job seekers also rely
on other job-seeking means, such as:
– hearing about jobs from friends
– professional organizations
– agency placement
• Just under half of those who report using
only one search method indicate they use
newspaper classifieds
– this is double the percent of job seekers who say
they only use the Internet
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• Is the most common form of job posting
• Is becoming less popular as Internet posting
sites are gaining popularity
• Involves the company writing a want ad to
place in the classifieds section of the paper
• Is viewed as a more trustworthy source of
finding employment than Internet advertising
Want ads are a condensed version of a job description
stating only the main points of a job and contact
information. The cost of placing a want ad in a
newspaper varies from paper to paper depending on
the length of the ad and the amount of time it runs. 44
• Get to the point with job responsibilities
– be concise, but thorough
• Prioritize skills
– determine the skills for the position, rank
them in importance and place them in the
ad
• List the interviewer as the contact
person
• BE HONEST
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• Salary
– optional, but if the salary is low it could
reduce the applicants who are in need of
more pay
– list if there is an opportunity for growth
• Experience
– always put if experience is required
• Company description
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•
•
•
•
Is gaining popularity at a rapid rate
Is a faster way of posting jobs
Is able to be viewed 24 hours a day
Is mainly used by companies which have a
website
• Offers unlimited space for advertisements
– whole job descriptions can be
posted rather than a want ad
Some newspapers post their want ads on
their website for viewing as well.
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• Varies from site to site
• Is more expensive than in a newspaper
• Can be lessened by purchasing packages to
post more than one job opening
Popular Job Posting Sites:
• www.monster.com
• www.jobs.com
• www.careerbuilder.com
• www.jobfactory.com
Individuals who are looking for jobs can submit their
résumé to some of these sites to be matched with
positions for a fee.
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• Is mainly used in small areas where the
position is located
• Is not as commonly used as newspaper or
Internet advertising methods
• Is used to fill an immediate or entry-level
position
• Is often used to recruit part-time student
positions
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1. What percentage of job seekers use the Web to
view job posts?
A.
B.
C.
D.
Forty percent
Fifty percent
Sixty percent
Seventy percent
2. Which of the following is NOT one of the other jobseeking means almost 60 percent of job seekers
rely on?
A.
B.
C.
D.
Agency placement
Industry newsletters
Hearing about jobs from friends
Professional organizations
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3. What is the most common form of job posting?
A.
B.
C.
D.
Radio advertising
Internet advertising
Television advertising
Newspaper advertising
4. Monica is writing a want ad for a newspaper
advertisement. Who should she list as the contact
person?
A.
B.
C.
D.
The interviewer
The company president
The human resources manager
The person writing the want ad (herself)
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5. How can the cost of Internet job posting be
lessened?
A. By shortening the time the job will be posted
B. By writing concise job postings
C. By also purchasing advertising space on the posting
site
D. By purchasing packages to post more than one job
opening
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• Include:
– discrimination laws
– immigration laws
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• Must be followed to be considered an Equal
Opportunity Employer (EOE)
• Include employment laws concerning
discrimination based on:
–
–
–
–
–
age
sex
race
religion
disability
EOE: To access the specific laws associated
with each category go to www.eeoc.gov.
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• Include laws regarding:
– illegal immigrant employment
– citizenship
– green cards
– social security cards
To access specific immigration laws go to
www.dol.gov.
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• Concern the moral aspects of the
recruitment process
– remember: if something does not seem like it
is ethical, it probably is not
• Need to be included in policies for
recruiting employees such as:
– keeping jobs posted for a set amount of days
to allow all interested parties time to apply
– not showing favoritism to certain employees
by promoting them based on partiality rather
than merit
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• Hiring your significant other as your
secretary without posting the job for a set
number of days or interviewing other
candidates is not an ethical practice
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• Play a large role in the recruiting and hiring
process
– businesses should always be able to prove why
one potential employee was selected over
another
– businesses should keep a record of résumés,
interview all qualified candidates and call an
interviewee’s references in order to ensure all
prospects are treated fairly
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• Always network
– most companies place a high value
on employee referrals, the more
people you know the more likely you
are to get a referral
– “it is not what you know, it is who you
know”
• Always check for benefits
– it is important to know exactly what a
job is offering in terms of insurance,
vacation, social security, worker’s
compensation and bonuses
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• Apply for jobs you are qualified for
– do not sell yourself short, but do not
exaggerate abilities
• Research the company you are being
recruited by
– it is always smart to know the purpose of
the business and have a general idea of
the job you wish to obtain in case
questions relating directly to the job are
asked in the interview
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• Is a necessary process for any
business
• Can provide businesses with a
qualified workforce if completed
correctly
• Is essential in ensuring the success of
a business
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1. Immigration laws do NOT include laws regarding
which of the following?
A.
B.
C.
D.
Citizenship
Social security cards
Global health concerns
Green cards
2. Karen hired her husband without posting the job
opening or interviewing other candidates. What is
wrong with this scenario?
A.
B.
C.
D.
It breaks immigration laws
It is discrimination based on sex
It is not ethical
It is discrimination based on age
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3. In order to ensure all prospects are treated fairly,
which of the following does the presentation
recommend?
A. Hire from within whenever possible
B. Do not rely on résumés or applications and ask the
same questions in all interviews
C. Base recruitment and hiring decisions largely on gut
feelings and intuition
D. Keep records of résumés, interview all qualified
candidates and call interviewees’ references
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4. Which of the following tips for being recruited is
often expressed by the term, “it is not what you
know, it is who you know”?
A.
B.
C.
D.
Research the company you are being recruited by
Always network
Check for benefits
Apply for jobs you are qualified for
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5. Josh had a job interview in which he was unable to
answer some questions because he didn’t know
enough about the open job position. What should
have done before the interview?
A.
B.
C.
D.
Researched the company
Networked
Checked for benefits
Applied for jobs he is qualified for
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1. Recruitment is the process of locating, identifying
and __________ capable applicants.
A.
B.
C.
D.
Hiring
Interviewing
Attracting
Training
2. A(n) __________ is a set of guidelines for a
business to follow when recruiting prospective
employees.
A.
B.
C.
D.
Needs assessment
Recruitment policy
Job description
Employment agency
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3. A(n) __________ serves as a “snap shot” of the
position the employee will be filling.
A.
B.
C.
D.
Needs assessment
Recruitment policy
Job description
Employment agency
4. Which of the following is NOT a suggested
recruitment source?
A.
B.
C.
D.
Former employees
Competitor employees
Walk-in applicants
Current employees
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5. Advertising media increase __________
associated with recruitment.
A.
B.
C.
D.
Success rates
Expenses
Quality of applicants
Quantity of applicants
6. Which of the following is the term for using friends
and associates as business contacts?
A.
B.
C.
D.
Advertising
Personal selling
Targeting
Networking
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7. Recruiting __________ is sometimes viewed as
unethical.
A.
B.
C.
D.
Former employees
Competitor employees
Walk-in applicants
Current employees
8. Recruiting and training costs are lower when
recruiting __________.
A.
B.
C.
D.
Former employees
Competitor employees
Walk-in applicants
Current employees
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9. Career fairs are a great source of acquiring
__________ help.
A.
B.
C.
D.
Immediate
Minimum-wage
Temporary
Trained
10. Which of the following recruitment sources is
recommended when a company wants to target
minorities?
A.
B.
C.
D.
Career fairs
Networking
Media advertising
Employment agencies
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• http://vt.essortment.com/successfulrecru_pzx.htm
• Robbins, S.P., & Decenzo, D.A. (2004). Supervision Today.
Upper Saddle River, NJ: Pearson Prentice Hall.
• Allen, K.R. & Meyer, E.C. (2006). Entrepreneurship and small
business management. Woodland Hills, CA: McGraw-Hill
75
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