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The Promise of 4G Path to the Converged Home James C. Brailean, Ph.D. President, CEO & Co-Founder PacketVideo Corporation Beware of Wireless Hype Mobile Generation Mobile Technology Theoretical Throughput Throughput at launch Optimized Throughput 2G GSM CDMA 14.4kbps 64 kbps 7-9.6kbps 10-20kbps 2.5G GPRS 115kbps 25kbps 60kbps 2.75G EDGE 384kbps 36kbps 80kbps 3G W-CDMA 2Mbps 40kbps 200kbps 3.5G HSDPA 2-14Mbps 0.5-1 Mbps ? What is 4G? “Of course it is impossible to predict technology developments and the evolution of culture and customer needs. 4G in principle will allow high-quality smooth video transmission” Marty Cooper, Inventor of the Cell Phone, CEO ArrayCom What is 4G? “4G will make possible pervasive, immediate, visual interactions that will make for a better, and more humane, world” Barry West, President Clearwire Inc. What is 4G? “4G to me is not about the next radio link; it is much more about how you deal with a set of heterogeneous networks and get bits to and from the device in the most cost-effective way” Paul Jacobs, Chief Executive Officer, Qualcomm Two Flavors of 4G Characteristic WiMax (802.16e) LTE (3GPP) Core Network All IP Network E-UTRAN moving to IP Access Technology: Downlink (DL) Uplink (UL) OFDM OFDM OFDM SC-FDMA Bitrate DL UL 75Mbps 25Mbps 100Mbps 50Mbps Mobility Handover 120Km/H Optimized Hard 250Km/H Inter-cell Soft Legacy 802.16a – 16d GSM/GPRS/EDGE/UMTS Cell Radius Cell Capacity ~5Km ~200 users ~5Km ~200 users Players in the 4G Battle • WiMax (802.16e) • LTE (3GPP) Why do we need 4G? • Mobile Broadband? • Internet Experience? • More Humane World? Current Cellular Network Planning WAN MAN LAN PAN PAN LAN MAN WAN Standard Bluetooth 802.11x HSDPA Data Rate (expected) Mobility <10Mbps 2-54Mbps 0.5-2Mbps GSM/Edge UMTS (3G) 200kbps Low Medium Medium-High High Applications Device to Device Enterprise Network (WiFi) Broadband to mobiles Mobile Phones, PDAs, etc. Services Will Define 4G (4G will not define the service) 4G Edge DVB-H UMTS Mobility MAN WiFi Bluetooth 10kbps 100kbps 1Mbps 10Mbps 3G = Video Current User Experience: Service Silos Music Videos ondemand Video Full Track Download Ring-Tones Mobile Live Broadcast Personalized Radio Personalization & commerce Entertainment Content Device Silos & the Triple Play Music Videos ondemand Video Full Track Download Ring-Tones Mobile Live Broadcast Personalized Radio Personalization & commerce Entertainment Content 4G & the Femto Cell Connected Home Challenge IP Cloud DMS DMR Femto • Servers (DMS) • Renders (DMR) • Control Points (CP) Highlighted Use Cases Enabled by the Connected Home • User selects an internet radio station and pushes it to the Roku to listen while making dinner in the kitchen. Does this from a mobile phone. • Vacation slideshow is pushed to a digital picture frame located in the living room. Does this from a mobile phone. • High Def video is sent to playback on the large screen TV in the den for the kids. This is done from the user’s PC. Select any media Push to the right device The Personalized Connected Home DMS DMS DMR Femto IP Cloud The Power of 4G Connecting the Connect Homes • Grab a video with my mobile, push it to a friend. The friend renders the video using their PS3 • Push new photos of the kids to Grandma’s digital picture frame • Access any content in my digital locker box while outside the home 4G Devices? VS. Swiss Army Knife Components Separating Modem from Renderer (Nokia 4G Concept Designs) Watch the MIDs Intel Prototype Gigabyte Prototype What are the hurdles in front of 4G? • Technical – Interoperability (mobile and CE) – Scalability • Multi-device • QoS – Power consumption – New industrial designs and user interface (next iPhone) • Business – ROI for 3G – Penetration/Saturation of multimedia vs. other applications Questions Tomorrow’s Promise 4G & the Connected Home