Transcript DCS-930 Sales Guide

DCS-932/932L
Wireless N Day & Night Mjpeg
Network Camera
Sales guide
D-Link Confidential
Agenda
The Design
The Market
Positioning
Highlights
 Benefit to adopt this product
Product Application Guidelines

mydlink portal
 Competitive Comparison & Analysis
Main Competitors
 Key Comparison

The Design -1
DCS-932/932L
DCS-930
DCS-920
The Design -2
Vogue
Small
and fashion design
case likes cigarette box
Embedded
Light
DCS-932/932L
antenna
in weight
DCS-932/932L Positioning Highlights-1
 Why
should we develop this model for the consumer
product line：
wants to have a low cost of entry-level indoor camera
 People wants to have a environment without Ethernet cable
 People wants to have Day & Night monitoring
 People
 People
wants to directly use the camera when they buy it
DCS-932/932L Positioning Highlights-2
 What functions to meet user’s demand：
 Handicap
of user operation
 Technology of wide area wireless connection
 One button for wireless connection (WPS)
 IR LED for dark environment monitoring
 Small ID design for beautiful
a easy way to access camera from anywhere around the world via
internet (DCS-932L)
 Provide
DCS-932/932L Brief introduction
 Target market and user：
 Baby
room for parents 24H watching
 Security of supermarket and convenience store
 Kindergarten for remote watching
 Plaza in building viewing
 People who has a baby in house
 People who has pets in house
 People who has patient or the aged in house
 People who does not the IT background
Portfolio – Wireless MJPEG network camera
DCS-932/932L
F e a t u r e
DCS-930
1
1/5” CMOS sensor
2
MJPEG
Audio
1
1/5” CMOS sensor
3
2
MJPEG
4
Wireless N
3
Audio
5
WPS
4
Wireless N
6
5
WPS
7
6
Small ID design
8
1/5” CMOS sensor
Small ID design
Wireless N
IR LEDs
DCS-920
My-Dlink (DCS-932L)
P r i c e
1
1/4” CMOS sensor
2
MJPEG
3
Wireless G
DCS-932/932L Brief introduction
 Model Description：
 DCS-932/932L
is a substitute for DCS-910 and DCS-920 in the future,
unlike a standard webcam, the DCS-932 is a complete system with a builtin CPU and web server that transmits high quality video images for security
and surveillance. It also can be accessed remotely and controlled from any
PC or notebook over the local network or through the Internet via a web
browser. The simple installation and intuitive web-based interface offer easy
integration with your Ethernet/Fast Ethernet or 802.11n wireless network.
The four IR LEDs can let you see anything in dark environment. It is the
entry level network cameras with mydlink portal(DCS-932L). It offers a
simple and easy solution to access your camera from anywhere around the
world via internet.
DCS-932/932L Brief introduction
Selling Point：
 WPS
support
 802.11n wireless connectivity
 The Motion JPEG streams for remote monitoring
 Remote video monitoring and recording
 CMOS sensor
 IR LEDs for dark environment monitoring (5 meters)
 0 lux CMOS sensor can capture video in low-light environments
 Send Snapshots to FTP or via E-mail
 UPnP & DDNS support for network configure
 mydlink portal support (DCS-932L)
DCS-932L Brief introduction
Improve user experiences (mydlink portal benefit home
and SOHO) ：
 Increase
successful installation rate
 Decrease the steps of configuration
 Provide a easy way to access camera from anywhere around the world via
internet
About Mydlink portal
mydlink portal offers a simple and easy solution to
access your camera from anywhere around the world via
internet. You can remotely monitor your home over the
network using a standard web browser
Scenario
Without mydlink
mydlink
Without mydlink
1.
Create a DDNS account
2.
Configure DIR-300 DDNS
settings
3.
Find out DCS-932L IP
address
4.
Configure DIR-300 firewall
Port Forwarding settings
5.
Browse via port number
11 Steps + 3 Steps + 3 Steps + 2 Steps
+ 1 Steps = 20 Steps!!
Just one easy step!
mydlink
Enter the URL in your
browser to view your
IP camera
How does D-Link device work for mydlink ?
Step 1:
Step 2:
Step3:
Add device to mydlink
through Installation
Wizard
Log in mydlink website
Remote view from mydlink
Main Competitors
Key Comparison
Competitive Analysis
Strength of DCS-932/932L
Features
• Low cost
• Small ID design
• IR LEDs for Day & Night monitoring
• mydlink portal support (DCS-932L)
Weakness of DCS-932/932L
• Without Mpeg4 support
D-Link DCS-932/932L
D-Link DCS-930/930L
Linksys WVC80N
P r i c e
Key Comparison for DCS-932/932L
Brand
D-Link DCS-932/932L
Linksys WVC80N
Sensor Resolution
VGA
VGA
Image Sensor
1/5” CMOS Sensor
N/A
min. Illumination
1 [email protected]
N/A
Supported Video Resolutions
VGA (640 X 480)
QVGA (320 X 240)
QQVGA (160 x 120)
VGA (640 X 480)
QVGA (320 X 240)
QQVGA (160 x 120)
Image Compression
MJPEG
MPEG4 SP, MJPEG selectable
IR LED
Yes
No
Motion Detection
Yes
Yes
Network Connections
Wireless N
Wireless N
UPnP (device detection)
Yes
Yes
MSRP
$ 111
$139