Transcript LTE

LTE COMPETENCE INITIATIVE
in
GSDC, LEBANON
Executive Summary
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What is LTE?
LTE Commitments by Operators worldwide
LTE & SAE competence buildup within Ericsson
A novel business model for Radio Access Services
LTE competence drive in GSDC-L, why and how?
Conclusion
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INTRODUCTION
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LTE (Long Term Evolution) is the last step toward the 4th generation – 4G.
4G is a group of radio technologies designed to increase the capacity and speed
of mobile telephone networks.
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3GPP Spec for 4G:
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DL peak rates of at least 100 Mbps
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Peak download rates of 326.4 Mbps for 4x4 antennas, 172.8
Mbps for 2x2 antennas for every 20 MHz of spectrum.
UL peak rates of data at least 50 Mbps
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Peak upload rates of 86.4 Mbps for every 20 MHz of spectrum
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RTT of less than 10 m-sec.
LTE supports scalable carrier bandwidths, from 20 MHz down to 1.4
MHz
LTE supports SAE (System Architecture Evolution)
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A flat IP-based network architecture designed to replace the GPRS Core Network
and ensure support for, and mobility between, some legacy or non-3GPP systems, for
example GPRS/WiMax etc
LTE will also support seamless handover to cells with older network technology
such as GSM, cdmaOne, W-CDMA (UMTS), and CDMA2000.
LTE is the best technology right now to fulfill all of the requirements that were laid
down by various telecom governing bodies and has now been endorsed by all the
major players in telecom (both Vendors & Operators) as the 4G technology.
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Slide 1 of 4
Global LTE Commitments
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AT&T Mobility in US has stated that they intend on upgrading to LTE as
their 4G technology in 2011, but will introduce HSUPA and HSPA+ as
bridge standards.
In January 2009 TeliaSonera signed a contract for an LTE network with
Huawei covering Oslo, Norway. Under the agreement, Huawei will
provide an end-to-end LTE solution including LTE base stations, core
network and OSS (Operating Support System).
In January 2009 Ericsson and TeliaSonera announced the signing of a
commercial LTE network. The roll-out of the 4G mobile broadband
network will offer the highest data rates ever realized, with the best
interactivity and quality. This network will cover Sweden’s capital
Stockholm and the contract is Ericsson’s first for commercial
deployment of LTE.
T-Mobile, Vodafone, France Télécom and Telecom Italia have also
announced or talked publicly about their commitment to LTE.
Verizon Wireless completed its first test LTE data calls in August 2009
and plans to deploy LTE beginning in 2010 with system-wide deployment
completed in 2013.
On August 11, 2009, Zain Bahrain announced that NSN has been awarded the
contract to upgrade their existing 2G/3G to LTE.
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Slide 2 of 4
Global LTE Commitments
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Bell Mobility in USA has stated their intention to use LTE as a future
upgrade to their forthcoming HSDPA network.
Telus Mobility in Canada has announced that it will adopt LTE as its 4G
wireless standard.
MetroPCS from USA recently announced that it would be using LTE for its
upcoming 4G network.
The newly formed China Telecom/China Unicom and Japan's KDDI have
announced they have chosen LTE as their 4G network technology.
Cox Communications has its first tower for wireless LTE network buildout. Wireless services should launch late or early 2009.
AlMadar Aljadeed the biggest Libyan Mobile Phone operator has
announced adopting the LTE technology passing straight from 2G to 4G.
With this, Libya will be the first country in Africa and Arab World to adopt
such advanced technology for its national users.
The Dutch telecom provider KPN announced that it will use LTE for its 4G network.
On August 18, 2009, the European Union announced it will invest a total of €18
million into R&D of LTE & LTE Advanced.
Tele2 has planned a collaboration with the 3rd operator Telenor for a joint rollout in
Sweden.
On June 24, 2009, Telenor selected Huawei for a LTE trial in Oslo.
On October 2, 2009, British telecom carrier O2 confirmed that it will carryout LTE trial
in UK, Spain, Germany, Czech Republic and Argentina.
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Slide 3 of 4
Global LTE Commitments
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Rogers Wireless has stated that they intend on initially launching their
LTE network in Vancouver by February 2010, just in time for the Winter
Olympics.
CenturyTel, US has announced plans to launch “fixed broadband”
network using LTE by 2010.
AIRCELL, US’s service provider for in-flight telecommunications recently
announced plans to launch LTE services as a future of aviation
broadband.
NTT DOCOMO in Japan is already way ahead than others and planned
LTE rollout in 2008 with operations beginning in 2009.
Japan’s second operator KDDI is planning LTE launch 2012.
On August 21, 2009, Japan’s government operator Softbank got the nod
from telecom ministry to go ahead with LTE trial.
SK Telecom which is the over all largest operator in South Korea
confirmed on April 9, 2009 that they are planning to launch LTE in South
Korea in 3 year’s timeframe.
In Oct 2009, Mobilkom Austria discussed plans for LTE rollout.
On June 17, 2009, South Korea’s largest CDMA operator KTF announced plans to
develop LTE network in South Korea.
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Slide 4 of 4
Global LTE Commitments
Global Supplier Association (GSA), Latest White Paper
3G America’s Latest White Paper
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LTE Initiatives in Ericsson
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LTE Competence Initiative in Market Unit Northern Europe
ERICOLL LTE Competence:
LTE News Blog
Product Development Unit LTE RAN
Product Line Maintenance
Competence Domain – LTE RAN
LTE Seminars
LTE Knowledge Base
– N&TC LTE Radio
– LTE RAN Software Dev. & Support
ERICOLL LTE SAE
LTE Tool for Tracing
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LTE Services (Product Catalogue)
LTE Technology Consulting Services
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Radio Network Optimization for LTE
Radio Network Design for LTE
Radio Network Initial Tuning for LTE
IP RAN Design for LTE
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LTE in ME, GULF, SEA
Slide 1 of 2
 2010 is the most important year for LTE:
– Our whole world is bandwidth hungry in serious need of a
better and faster technology:
 Blog
– With Global economic recovery already underway, more
and more operators) will be interested in investing in LTE.
– Operators still on 2G may find directly moving to LTE a
better option!
 3G??
– At some point in very near future, some bigger telecom
names within Asia (in the relatively stable economies in
Asia like GCC, Saudi Arabia, Malaysia etc) would give
roadmap for LTE as well.
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LTE in ME, GULF, SEA
Slide 2 of 2
 Even for countries that have an oil based economy,
investing in LTE would mean a lot of cash inflow in this
difficult times.
– UAE’s was the 1st to launch HSDPA in Gulf
– Today UAE has reached record levels of Mobile Broadband
usage, penetration and traffic.
 LTE Compliant Devices
– In 2010, we would see a lot of LTE ready devices available
in the market.
– As soon as LTE compliant devices are available in the
market, the bandwidth hungry population and the tech
savvy modern workforce in the GULF countries will settle
for nothing short of LTE.
 The advent of LTE has already started in the GULF!
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GSDC Australia:
LTE Global Competence Center
LTE-GCC
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GSDC Australia is the most active in playing a role to become a
world leader in competence for Ericsson LTE Products and
Services:
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Greg Harman
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Community Leader for KB’s N&TC Radio – LTE
Has carried out largest number of LTE Centra Sessions
Has represented GSDC-A at many world wide (outside Ericsson)
LTE Conferences as well.
There is a complete team in GSDC Australia that is busy
developing:
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Ericsson Press Release
Ericson LTE GCC
Radio Guidelines for LTE
Conducting technical centra sessions and seminars
Populating various internal LTE websites like KB, ERICOLL
GSDC LTE WIKI
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MUIB & GSDC Spain’s NDO LTE
 GSDC Spain is also active in the field of LTE.
– It basically looks like an internal initiative to build LTE
competence for future projects.
 NDO Spain LTE WIKI
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Slide 1 of 2
LTE Competence in GSDC-L – Why?
 Just like GSDC Global Competence Centre in
Australia, we can have “GSDC Regional Competence
Centre in Lebanon”
 Due to the strategic position of GSDC Lebanon within
Ericsson, GSDC Lebanon can become the sole
supplier of:
- LTE radio design services
- LTE radio optimization services, and
- SAE core network design/optimization
services
to the ME, GULF, north Africa, east Europe, Central
Asia and even China.
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Slide 2 of 2
LTE Competence in GSDC-L – Why?
 In GSDC-L we have ample resources with sound
technical skills.
 In WCDMA and HSPA, a lot of GSDCs are ahead of
us.
– But, LTE is still very new!
– So an early start/initiative towards LTE competence would
mean a great way to make our mark and put us on the
map of LTE competence all across the Ericsson and
our global customers
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LTE Competence in GSDC-L – How?
1. Training Courses
2. OJT (On Job Trainings):
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USA, China, Australia, Sweden etc
Advantage of OJTs
 impress the host organizations with their technical
knowledge and project delivery skills.
- Right after OJT, host org will definitely like them to
be placed on the same LTE Project
 Team members on OJT would always be on lookout for
new opportunities (2G, 3G) and send back leads.
 Persons going for OJT can also support host org (if
required) with:
› 2G/3G RF Projects (or)
- This way there can be an agreement for OJT to be
on softer terms like:
› Travel Cost (GSDC-L) Living Cost (Host
Org)
OJT model with lesser cost and more value!
3. GSDC-L’s LTE Competence TIGER TEAM
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LTE Competence Tiger Team in GSDC-L
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Tiger Team to start LTE competence initiative with:
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Tiger team should be given a task to:
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study, discuss within the team
organize local seminars as well as
Ericsson-wide centra sessions.
Tiger team members to be sent to various countries in MUME,
MUNA and MU-Saudi Arabia to deliver LTE Introductory as well
as advanced workshops:
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Internal Workshops
Seminars
Centra Sessions
For operators in host organizations.
Costs can be incurred to host organizations as these
workshops would be for their own benefit and competence
buildup.
In the start the workshops can be a mix of sales &
technical.
This would be an ADDITIONAL APs on the members of Tiger
Team apart from their regular tasks and their project
commitments, which shouldn't and will not suffer.
ADDITIONAL APs need to be followed up carefully and
consistently by the LTE DRIVERS.
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GSDC Lebanon: LTE Competence Tiger
Team
 Technical Competence Driver
 Products Solutions and Sales Driver
Technical Products Solution
LTE COMPETENCE
DRIVERS
Competence Driver
& Sales Driver
Team of highly skilled &
enthusiastic engineers
2 Quarters Lead Time
Potential Resource
Allocation to Projects
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Advantage
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1st initiative advantage:
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If we can send a couple or even 1 resource to perform RND, Initial
tuning etc of a LTE project in the ME/GCC/Africa etc then in long
term, we would be on the winning end for all the future LTE
projects in at-least Asia and Africa.
 Not even a project! Even if someone from GSDC can go
on OJT and prove his/her technical and analytical prowess
then the host organization will definitely be interested in
having him/her on that very LTE project.
In China LTE is already underway with a team dedicated for LTE.
Soon a full fledge rollout will start in China as well.
In case we are able to build a decent level of LTE competence in
the next few quarters, GSDC Lebanon will have a very good
chance of capturing long term LTE optimization contracts with
many operators.
And with time as the rollout takes momentum, we can even
venture into the US market.
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Long Term Plans: TT, A New Innovative Idea
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Very soon, the whole concept of optimization and design services will
change.
A strict boundary between different technologies will not remain feasible.
In order to sell services we would have to innovate and make our team
competent in all technologies.
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TT or T-Square or double-T or TTSD
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The customers have started asking for solutions that would enable them
to have 2G, 3G and 4G all in same site.
- MIC1 has asked us if we can make a design that would
be 2G, 3G and LTE compatible for 2010 budget and same
question has been asked to NSN.
We can send a small team to carry out RAN audit spanning all the three
technologies and their inter-working features.
Such services will be surely a winner with the customer and good service
delivery methods and procedure will ensure a long term business for
GSDC Lebanon.
Triple Technology Service Delivery
 Procedural and Methodical approach to take care of RND, RNI
and NPO services for 2G, 3G & 4G.
Triple Technology Radio Specialists
With Ericsson’s new concept EVO-RAN and RBS 6000, it is going to be
one network with all 3 Technologies anyway!
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Conclusion
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A win-win situation.
1st Initiative Advantage
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Support from the top management!
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Initiative lost now  gain for other GSDCs
Discussions with Doman Managers
Discussions with CA Manager Core, Access & CPM
Discussions with GSDC-L Director
Discussions at Global Services HQ level
Discussions at MUs level
Discussions in Stockholm
The higher management at various levels should be convinced that
apart from GSDC-Australia or GSDC-Spain Ericsson should consider
investing in LTE competence in other GSDCs as well.
Great business option for GSDC-L financially!
The T-Square Advantage
With 3G and 2G competence already developed in other GSDCs,
this offers a great way for GSDC-L to make a permanent name and
repute for itself by venturing into a new technology.
……Whenever there is a talk of LTE: GSDC-A & GSDC-Lebanon
will be the only few they would talk about……
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Thanks
Instead of knowing about the change, let us be the change!
With the right leadership and guidance, we can and we will!
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