Transcript Why SIP Trunking is Great for 2009

Why SIP Trunking is Great for 2009
Panasonic Portfolio Extensions
February 2, 2009
Michael Timar, Director Product Development
Panasonic Communications Company of North America
Market Trends
US Market Trends
Business Work Style Transition
Office Infrastructure
Analog Line
８０’s
Voice
Digital Line
IP
９０’s
２０００s
Voice
Low Speed Data
（<128kbps）
Voice
High Speed Data
（<8Mbps）
Video
Work Style
・Telephone
・FAX
２０１０s
・Ultra High Speed
（100Mbps<）
Convergence of
Voice/Data/Video
Seamless Voice/Data
・Telephone
・FAX
・e-mail
(MODEM)
・SMS
・Telephone
・e-mail
（Broadband）
Enhanced Communication
No Matter Where You are..
TEL/e-mail/GroupWare/TV Conf.
Public
Office
Change of Business Communications Competitive Factors
Mobile
Telephone
Environment
Change
Web
In the Past
Today and Future
Expense Reduction
Expense Reduction
General Affair
- “LCR” Reduce Phone Expense
- “Auto Attendant” Reduce Cost
- “T1/ISDN-DDI”
Improve Productivity
Improve Productivity
- ISDN DID
- “Call Center” Improve Business
- “Auto Attendant” Improve Business
- “Wireless” Improve Communications
New Business Style
- “Wireless” New Business Opportunity
- “Call Center” Gain New Customer
- SIP Trunking
- Mobile Gateway
-“1-Infrastructure”
IT Department
- “Mobile Integration”
- “IP Network” connect Multi-Office
- “Outlook Integration”
- “CRM Integration”
- “Enhanced Communications
Improve Comm. and Efficiency
New Business Style
- “VoIP” connects New Office
- “Call Center” Gain New Customer
IT/PC
Customer’s Demands with Stages of Infrastructure
Importance to Customers
High
Establishment
Growth
Current
Relative level of
Importance of Customers
Low
Customer Demands will be changing from Features to Values
高い
顧
客
要
求
低い
Maturity
Content, Services
Applications
現
アプリケーション
Productivity
在
コンテンツサービス
より便利に
Cost
より高速に
モバイル
PSTN
１９９５
SIP
モデム
ＩＰｖ ６
出典：Strategy Analytics
Small Business
光ＢＢ
ＡＤＳＬ
２００8
２０１０
２０１５
Tomorrow, applications and services will be the differentiating factor…
Sou
Panasonic Market Position
Reliable, Affordable, Flexible
SIP Supporting Portfolio
 Digital Systems
 Converged Systems
 Pure IP Systems
All can natively support or be upgraded to support SIP Trunking
Advanced IP Phones
Mobility - Multi-Cell DECT Wireless
KX-TD7695
KX-TD7685
KX-TD7696
Value Add to show incremental benefit
 Cost Savings
 Productivity Applications
Cost Savings
 Savings from PSTN / PRI replacement
 Cellular Gateway – no connection costs
 New Equipment / Services Leased
(Panasonic equipment is in many cases backward compatible for reuse)
 Entire package can immediately save money, and enhance
productivity!
Productivity Enhancements – Do more with less
•
•
•
•
•
•
•
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Mobile Workforce
Tele-work
Auto Attendant
Enhanced Voicemail (email integration)
Caller ID
DID (Direct Inward Dial) number support
Transitional Workforce features
Employee Training & Monitoring
Productivity Applications
Cell Phone Solution : One Phone Number
Telephone Network
(San Diego: 858)
Telephone Network
(New Jersey: 201)
Cellular Network
(609)
Main : 201-348-7000
DDI : 201-348-7402
Customer
(858-555-1212)
Extn103
Extn102
Extn101
Advanced IP
Phone
(201-348-7401)
Extn102
Advanced IP
Phone
(201-348-7402)
Extn 202
Cell Phone
(609-555-1212)
Cellular Phone Solution : Panasonic Application
Telephone Network
(New Jersey : 201)
Cellular Network
(609)
Mobile
IP Network
CA / Camera
by IP Network
Network Camera
IP Network
Visitor
Phone or
Door Phone
Voice over Cellular
Extn102
PT
(201-555-1212)
Cell Phone
(609-555-1212)
Recommendations




Talk to your customer, and understand their needs
Mine existing customers to replace legacy systems
Sell With Maintenance Contract
Do Infrastructure Analysis (Tools available)
 Contact your Panasonic Sales Representative for more Information
866-929-4221