Transcript Graduate Study in Corporate Communication @ APSU

Orientation to
Graduate Study
in
Communication
Arts @ APSU
Dr. Frank E. Parcells,
Graduate Coordinator
for Communication
Arts M. A. Program
M. A. in Corporate
Communication
• The Corporate Communication program is
designed to prepare current and future managers
for careers in corporate communication through
Integrated Marketing Communication (marketing
communication, advertising, public relations, sales,
print or broadcast media, and electronic media) or
for doctoral studies.
• The online Corporate Communication program has
been designed with the needs of currently
employed professionals in mind as well as offering
traditional students the opportunity to complete
the degree rapidly.
Fast & Professional Tracks
• The M. A. in Corporate Communication is
offered and can be completed using either the
fast or professional track.
 The Fast Track (roughly a year and a half) option
has students completing four classes per fall and
spring semester with only two classes taken
simultaneously in each semester’s 8-week sessions.
 The Professional Track (roughly 2 and a half
year)option has students completing only two
courses per fall and spring semester with no courses
overlapping in each semester’s 8-week sessions.
Two 8-week Sessions
Every Semester
• The Department of Communication offers
graduate courses only in 8-week
sessions every semester, either the first
(WA section) or second (WB section) 8week session.
• This permits our graduate students who
work full time to take two classes per
semester without any class overlap to
interfere with work or family
responsibilities.
M. A. Program (34 hours)
• Required Core Courses (13)
 COMM 5000, Research Methods (3)
 COMM 5001, Proseminar in
Communication (1)
 COMM 5030, Applied Communication
Theory (3)
 COMM 5600, Integrated Corporate
Communication (3)
 COMM 5650, Communication Law (3)
Research Component (3 or 6)
• Research
Project (3)
 COMM 5950,
Research Project (3)
 Research paper and
creative act and/or
quantitative or
qualitative study
 A written work is
always required
 Oral examination by
advisor over
research project
• Thesis (6)
 COMM 599A, B,
Thesis Writing (3, 3)
 Some type of
original research
 Lengthier and more
detailed written work
 Directed by your
advisor
 Oral examination by
committee over
research in thesis
Electives (15 or 18 hours)
• Electives must be selected by the
student with the approval of his or her
graduate advisor/committee chair.
• Program must be approved by the
graduate student’s advisor.
• Once filed with the College of Graduate
Studies, the program can be changed
only through the proper resubmission of
paperwork. Ask your advisor.
Elective Course Offerings
• COMM 5010, Advanced
Communication Research
Methods (3)
• COMM 5020, Organizational
Communication (3)
• COMM 5050, Public Relations
(3)
• COMM 5060, Communication
& Public Opinion (3)
• COMM 509 A, B,
International Communication
(3)
• COMM 5100, Marketing
Communication (3)
• COMM 5110, Leadership &
Communication (3)
• COMM 5115, Sports
Broadcasting Direction
and Criticism (3)
• COMM 5150, Advertising
Strategies (3)
• COMM 5210, ECommunication Strategies
(3)
• COMM 5300, Consumer &
Audience Behavior (3)
• COMM 5350, Media
Management (3)
Elective Course Offerings
• COMM 5400, Politics &
the Mass Media (3)
• COMM 5410, Web Page
Design & Criticism (3)
• COMM 5555,
Independent Research
(3)
• COMM 5700,
Interpersonal
Communication Theory
(3)
• COMM 5710, Ethics in a
Changing World (3)
• COMM 5730, Web
Content Maintenance and
Management (3)
• COMM 5750, Feature
Writing (3)
• COMM 5800, Persuasion
and Social Change (3)
• COMM 5810, Race,
Gender, & Mass Media
(3) COMM 5920,
Economics of the Mass
Media (3)
M. A. in Corporate
Communication Requirements
• Maintain 3.0 GPA (4.0 scale with 4.0 high)
• Complete an admission to candidacy and
program of study application form during
your first semester of graduate study
noting your research component as a
project or thesis.
• Select an advisor who approves the M. A.
program and supervises the research
component of the degree.
• In consultation with your advisor, select
two other Communication graduate faculty
members to serve on your committee.
Admission to Candidacy
• Within a student’s first
semester of graduate
study, he or she must:
 Select an advisor and
graduate committee.
 Determine type of
research component:
research paper or
thesis.
 Selects M. A. program
coursework.
Research Component
• Students must register for either COMM
5950, Research Project (3), OR COMM
599 A, B, Thesis Writing (3, 3).
• A committee of the advisor and two
graduate faculty members must
approve the research component.
• Student must conduct and complete the
creative act and/or written study.
• Upon completion, student is given an
oral examination over the research
component.
Ongoing Research
• The student has the first
semester of registration, plus
two additional semesters, to
complete the research
component without
registering or paying for any
course.
• If the research component is
not completed within these
two additional semesters,
the student must register for
COMM 5991, Research
Requirement Completion (1),
in each following semester
until the research component
is completed.
Communication
Graduate Faculty
Full Graduate Faculty
• Dr. J. Micheal Gotcher,
Professor
• Dr. Pamela Gray,
Associate Professor
• Dr. Patricia Ferrier,
Assistant Professor
• Dr. Frank E. Parcells,
Professor
• Dr. Yvonne Prather,
Associate Professor
• Dr. David M. von Palko
• Dr Carmen Reagan,
Professor
• Dr. Christina HicksGoldston, Assistant
Professor
Associate Graduate Faculty
• Mr. John Moseley,
Associate Professor
• Dr. James Parker
• Dr. Yuning Zhang
Adjunct Graduate Faculty
for Online Courses
• Dr. Margaret Duffy – Adjunct Professor and &
Chair of the Communication Strategies at the
University of Missouri at Columbia
• Dr. Patrick Jablonski – Director of Quality
Research Assurance for the Corrections
Corporation of America
• Dr. Ellen Kanervo – Professor Emeritus @ APSU
These graduate faculty members cannot
chair or serve on research committees.
Transfer Credit
• Graduate transfer credit is limited to a maximum
of 9 semester hours from another accredited
graduate institution toward the M. A. in
Communication Arts @ APSU.
• Graduate transfer credit is evaluated by the
Graduate Coordinator on a course-by-course basis
and is also based upon equivalency to existing
APSU Communication graduate courses.
• There is no guarantee that any graduate
coursework from another accredited institution will
be accepted toward the M. A. in Corporate
Communication.
Courses in Progress or
Incomplete
• At the graduate study level at APSU,
the letter “IP” means in- progress for
your research paper or thesis.
• Graduate students who have an
acceptable reason (by university
excused absences or approved by your
instructor) may be assigned the grade
of “I" (incomplete) for a class which
then permits them to complete the
course requirements and receive a
grade in the course at a later time.
Official Writing Style and
Form: APA Publication
Manual
• All communication
study today in the
U. S. employs the
APA Publication
Manual (6th ed.)
as the recognized
scholarly writing
style and format.
Graduate Study is NOT an
Extended B. A..
It is important for all
students in the M. A. in
Communication Arts to
realize that graduate
study is NOT just an
extension of
undergraduate
education. It IS
rigorous, intensive, and
scholarly as demanding
graduate study. We
faculty know because
we make it that way!
WELCOME to Graduate
Study at the PEAY!
Welcome to graduate study in
Communication Arts at Austin Peay
State University!
Frank E. Parcells, Ph. D., Professor
Graduate Coordinator for Communication Arts M. A.
AUSTIN PEAY STATE UNIVERSITY
Department of Communication and Theatre
P. O. Box 4446/MMC 327 - A
Clarksville, TN 37044
931.221.6308
Fax: 931.221.6307
Email: [email protected]
My Personal Web Site for APSU: http://DrParcells.org/
Our Graduate Web Site: http://CCMA.APSU.edu/