A POCKET GUIDE TO PUBLIC SPEAKING 4TH EDITION Chapter 1
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A POCKET
GUIDE TO
PUBLIC
SPEAKING
5TH EDITION
Chapter 1
Becoming a Public Speaker
Gain a Vital Life Skill
Skill in public speaking
Gives you an unmistakable edge;
Leads to greater confidence and satisfaction;
Is a potent weapon in career development.
Enhance Your Career
as a Student
Skills used when preparing speeches
Researching topics
Analyzing audiences
Outlining and organizing ideas
Supporting claims
These skills apply to other courses.
Find New Opportunities
for Civic Engagement
Studying public speaking allows you to
Research topics meaningful to you;
Consider alternate viewpoints;
Choose a course of action;
Distinguish between arguments and uncivil
speech.
The Classical Roots
of Public Speaking
Ancient Greece
Developed rhetoric (making effective speeches—
also called oratory)
Used rhetoric to persuade public policy
Practiced public speaking in forums
The Classical Roots
of Public Speaking (cont.)
Aristotle developed the canons of rhetoric:
Invention
Arrangement
Style
Memory
Delivery
Learning to Speak in Public
Public speaking
Is an acquired skill;
Improves with practice;
Is similar to speaking and writing;
Utilizes skills you already have.
Draw on Conversational Skills
Skills you commonly use in conversation
Checking to ensure you are understood
Adjusting your meaning as necessary
Discussing issues appropriate to the
circumstances
Uncovering the audience’s interests and attitudes
Draw on Skills in Composition
Skills used in writing
Having a sense of the audience
Researching a topic
Offering credible evidence
Employing effective transitions
Devising persuasive appeals
Draw on Skills in Composition
(cont.)
Similar components of speeches and essays
Compelling introduction
Clear thesis statement
Supporting ideas
Thoughtful conclusion
Develop an Effective
Oral Style
Practices of successful speakers
Using familiar words
Using easy-to-follow sentences
Using transitional words and phrases
Repeating key words and phrases
Develop an Effective
Oral Style (cont.)
Relate your message to the audience.
Specific references to yourself, audience
Use clear, recognizable, and organized
speech.
Offer the audience something of value.
Become an Inclusive Speaker
Address diverse audiences with sensitivity.
Cultivate your cultural intelligence.
Strive for inclusion.
Adopt an audience-centered perspective.
Public Speaking as a Form
of Communication
Four categories of human communication
Dyadic communication
Between two people
Small group communication
Small number of people
See, speak directly with one another
Public Speaking as a Form
of Communication (cont.)
Four categories of human communication (cont.)
Mass communication
Speaker and large audience (usually not present)
Public speaking
Speaker delivers message with specific purpose.
Audience is present during speech.
Public Speaking as a Form
of Communication (cont.)
Public speaking always includes
A speaker with a reason for speaking;
An audience that gives its attention;
A message meant to accomplish a purpose.
Public Speaking as an Interactive
Communication Process
Elements of communication
Source (creates a message)
Receiver (receives the message)
Message (content of the communication process)
Channel (medium of the message)
Shared meaning (mutual understanding)
Public Speaking as an Interactive
Communication Process (cont.)
Public Speaking as an Interactive
Communication Process (cont.)
Context
Influences the speaker, audience, or occasion
May include
Recent events
Physical setting
Cultural orientation of audience members
Public Speaking as an Interactive
Communication Process (cont.)
Rhetorical situation
Circumstance calling for a public response
Speech purpose or goal
What the audience should learn or do