Transcript Communication Techniques

COMMUNICATION
TECHNIQUES
Communication
 Communication is defined as the
transmission of information between a
sender and a receiver using any of the 5
senses.
 Communication takes place in verbal and
non-verbal forms, and often the two are
mixed together to create the most effective
communication.
Successful Communication of
Textile Project Work
Graphically
communicating
design ideas
Keeping a visual
diary to show
your teacher
Listening
attentively in
class
Researching
design
techniques and
making samples
-Labelled
illustrations
Successful
Communication
Asking questions
and acquiring
valuable
feedback
Conducting
experiments with
materials
Looking at
inspiration
sources and
recording ideas
Methods of Communicating
- For Designers
 Designers need to acquire effective
communication skills to be effective.
 Designers can share the meaning of their
sources of inspiration, design ideas or vision
in a variety of ways, including verbal and
nonverbal communication methods.
The methods of communication all interact
to provide the client, manufacturer or
customer with a superior understanding of
what the finished design will look like.
VERBAL Communication
 Verbal communication is spoken. Successful
verbal communication can depend on the
speaker’s tone and delivery, and can also depend
on how the speaker integrates non-verbal
elements into the communication.
 The criteria for effective verbal communication
include:
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audience,
purpose,
context
language.
Audience
 ACTIVITY:
Explain how a designer must consider the
audience when communicating verbally.
Purpose
 ACTIVITY:
Explain how a designer must consider the
purpose of communicating verbally.
Context
 ACTIVITY:
Explain how a designer must consider the
context when communicating verbally.
Language
 ACTIVITY:
Explain how a designer must consider the
Language used when communicating
verbally.
NONVERBAL Communication
 Nonverbal communication is that which is
unspoken. It can include written words,
graphical or symbolic representation, body
language and gestures, among other things.
 Types of Nonverbal communication include:
 Written communication
 Graphic communication
Written Communication
 The criteria for effective written communication
include:
 appropriate text type and font,
 use of space,
 audience,
 purpose and
 context.
Text Type and Font
 When designers communicate through
written communication mediums, they
usually select different fonts to suit that
nature of their designs.
 It is important that the font selected is easy
to read and not too small.
Use of Space
 The way designers use space when
presenting written communication is very
important. The use of headings that are
different sizes, spacing between lines and the
use of paragraphs to separate new ideas or
themes are all important factors that lead to
effective design layout.
 White space (also known as negative space) is
very important to have in any design.
Audience
 The font type used in written communication
should be selected based on the audience
that it is written for. The dynamics of font can
be very effective and can add meaning to the
overall concept of the design work, so
designers will want to select a font that is
appropriate for the reader.
Purpose
 The purpose of written communication is
primarily to inform. Whether the information
is educational, inspirational or meant as
advertising it is all about getting a message
across. There is no use in creating the work if
it is not easy to read, or does not use white
space, headings or graphics that will interest
the reader.
 Designers need to get their message across in
a vibrant way.
 The purpose of student work in Textiles and
Design is to demonstrate to the teacher the
understanding and application of sound
written communication.
Context
 Designers in industry have specific contexts
within which they have to wok. These are
often defined by their clients.
Graphic Communication
 Graphic Communication is any form of visual
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artistic representation. These include:
Object drawing
Fashion Drawing
Rendering
Production Drawing
Computer Aided Drawing
ACTIVITY – Graphical
Communication
Research and provide both a definition and picture example
(related to textiles and design) of the following forms of
graphical communication:
 Object Drawing
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Orthogonal 2-D
Pictorial 3-D
Planometric Drawing
Isomentric Drawing
 Fashion Drawing
 Figure sketching
 Rendering
 Computer Aided Drawing
 Production Drawing