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Course Orientation
Business Communication
樂麗琪
Ms. Terri Yueh
E-mail: [email protected]
Office: 野聲樓YP 103 Tel: 886-2 - 2905-2209
Office: 進修部ES 519 Tel: 886-2 - 2905-2863
Outline
Course Objectives
Course Contents
Course Materials
Teaching Methods
Program Procedures
Evaluation Criteria
Pre-Course Questions
COURSE OBJECTIVES
The on-line course is designed to help students
become an effective communicator in the international
business field;
be familiarized with the business English vocabulary and
expressions, functions, situations, text-types, and formats in
the workplace;
develop language skills to communicate confidently in a
wide range of business situations
be familiar with TOEIC questions in Listening and Reading
comprehension;
COURSE CONTENTS
Business topics chosen from the business world are broad rather
than specialized, such as Organization, Production, Business
Arrangement, Marketing & Advertising, and Social & Cultural
Awareness. For the communication skills, the strategies about
Meetings, Telephone Etiquette, Decision making, Presentations,
and Negotiations will be covered.
Serving as a language proficiency preparation for Business field,
the course will introduce key business concepts based on the topics
of TOEIC ® (Test of English for International Communication),
business vocabulary, and communicative expressions in realistic
situations.
Course Materials
TEXTBOOK:
Business Vocabulary in Use (Bill Mascull) Cambridge
ISBN: 0-521-77529-9 敦煌
COURSE WEBSITES:
ELITE 群英網
http://www.etweb.fju.edu.tw/elite/toeic/index.htm
http://ce.etweb.fju.edu.tw/engsite
TOEIC preparation
http://www.etweb.fju.edu.tw/yueh/toeic/index.htm
METHODS 教學策略
From Target Language to Tool Language to Task language
語言技能能力培養 + 語用溝通能力培養

Linguistic competence
 Pragmatic competence
 Linguistic performance
用詞準確
accuracy
用語得體
appropriacy
語境 context
METHODS 教學策略
Learner-centered curriculum
 Tasked-based learning mode
 Collaborative learning mode
 Using the self-assess website


在口語練習方面,學習者可以透過上傳錄音作業,得
到教師或助教的線上非同步的語音指導與修正建議;
METHODS 教學策略
合作學習(collaborative learning)社群的理念實現
學習者可從其他人身上得到不同的觀點、看法,有助於對學習內容更
加了解,同時,會使得知識建構更加交融與整合而達到共識,期藉合
作學習與學習社群的教育理念,透過網路的隔空互動模式來實現。
Process-folio
Cumulative
assessment
延伸學習
METHODS 教學策略
(每週/單元)學習模式
The collaborative learning mode and task-based curriculum will help you be
familiar with business-related topics and to foster your autonomous learning in
professional communication skills.
•Warm-ups & Practical Vocabulary 課前導讀
•Useful Expressions & Situational Conversations 閱讀線上影音教材
•Focus on communication & on-line discussions
線上專題討論、小組討論、師生視訊會談
•Review Practices & TOEIC tests 單元作業練習或TOEIC測驗練習
•Exercises for Study Integration & Assignments
個別習作、雙人對話練習、小組實作
Procedures




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1st & 2nd meetings:
The instructor will explain how class materials are organized.
A pre-test will be held at the same time.
Monthly reviews:
Test items will be extracted from the materials presented on
the web pages.
Weekly group meetings:
The instructor and assistants will meet students online and
will provide advice on matters related to the course.
Midterm & Final Project meeting:
Students will meet together to present and share the
assigned projects.
TOEIC proficiency test will be held as a post-test.
以 AIEDL 商務溝通 課程為例
課程名稱︰Business Communication
網址:http://www.etweb.fju.edu.tw/yueh/toeic
http://ce.etweb.fju.edu.tw/engsite
教學方式:
Asynchronous distance learning by faceto-face meetings and web-based materials
EVALUATION CRITERIA
GRADING POLICY
• ON-LINE ATTENDANCE & E- DISCUSSION
20%
互動參與與線上討論
• ASSIGNMENTS & PRACTICES
20%
作業與練習
• TEAM PROJECTS & PERFORMANCE
40%
小組報告和個人表現
• FINAL TOEIC EXAM 期末筆試
20%
作業總數:
•作業繳交: Assignments on ENGSITE Platform, Analysis of TOEIC questions
•單元練習: Unit Exercises, Reflections & Feedbacks, TOEIC mock tests
•專題製作: Company Organization & SWOT Analysis, Product promotion &
slogan, On-line Trade Fair
PRE-LEARNING QUESTIONS
Starters
•
•
•
•
•
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What is business? What is business English?
What is communication? What is oral communication? What is business
communication?
What are the factors that affect the international business communication?
What are the differences between knowledge and skills in communication
What are your “why, what, how” questions about this course?
Do you have any other questions about the course before we start the BZC
program?
Be Active!
Be Energetic! Be joyful!
商務溝通 & 多益英語檢定學習網
Business Communication & TOEIC Preparation