Transcript Slide 1

Borderless
Communication: Finding
Wisdom Amid the Global
Chatter
Paula Moore, Director of
Communications, ACCU
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Quiz
The Golden Age of Information
Each day, the average American:
• Sees about 5,000 ads
• Consumes info for about 12 hours
• Is bombarded by the same
amount of info found in 174
newspapers
Interconnectedness
• 24 / 7 Access
• Email
• Internet
• Phones
• Fading Interpersonal Boundaries
• Unwanted
solicitations
Social Media
• No Borders – open to everyone
• No Boundaries – unrestricted commentary
Social Media
Changing Standards
“A lie can get halfway around the world before
the truth even gets its boots on” - Mark Twain
What Sticks?
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Quiz
How Do We Break Through?
• Ask the right questions
• Discretion
• Wisdom