Workforce Communication - America Needs Baldrige!
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Transcript Workforce Communication - America Needs Baldrige!
WORKFORCE
COMMUNICATION
William Burke
Vice President of Logistics
WHY SHOULD I LISTEN?
WHAT IS IT?
SHARE
• Clarify
• Inform
• Understand
INVOLVE
• Attitude
• Actions
• Results
ENGAGE
• Opinions
• Behaviors
• Belonging
WHY IS IT IMPORTANT?
FORMAL
MEDIA
SYSTEMS &
PROCESSES
LEADERSHIP
7%
32%
61%
Source: Towers Perrin
HOW DO YOU DO IT?
3 STEP CHECKLIST:
1.STRATEGY
2.PLAN
3.MEASURE
SET THE STRATEGY
• CULTURE
• CONSISTENCY
• COMPASS
ESTABLISH A PLAN
• DETERMINE:
–PURPOSE?
–WHAT TO SHARE?
–WHO NEEDS IT?
–BEST WAY?
IS IT EFFECTIVE?
• MEASURE:
–SURVEYS
–FOCUS GROUPS
–ONE-ON-ONES
–SOCIAL MEDIA
–EXIT INTERVIEWS
WORKFORCE
COMMUNICATION
William Burke
Vice President of Logistics