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WW I Propaganda - The Poster War
• Propaganda - the spreading of ideas,
information, or rumor for the purpose of
helping or injuring an institution, a cause, or a
person.
– A deliberate attempt to influence individuals by
leading one to behave “as though his response
were his own decision.”
• In war, it’s used as an instrument for maintaining unity,
good will and a common purpose:
– Maintaining and boosting the morale of soldiers.
– Unifying society at home in support of the war effort.
The following posters are divided
into three parts:
• Propaganda symbols
• The use of the soldier on the battlefront as
a universal propaganda image.
• The home-front, especially the evolution in
the portrayal of women.
Propaganda Symbols
• Identify and vilify the enemy.
• Glorify the Allies
• Portrayal of Women as Victims.
Britain 1917
Artist: David Wilson
USA
1917
One last effort & we will get them.
Artist: Unknown
France 1917
USA
1918
Sottoscrivete al Prestito
Subscribe for the Loan
Artist: Giovanni Capranesi
Italy 1917
Canada
1918
Liberation Loan France 1918
The use of the soldier on the battlefront
• Defender of Civilization
• Heroes
• One who always does his duty despite
hardships.
They Shall Not Pass
France
1918
We Will Get Them
France 1916
Zeichnet 7. Kriegsanleihe - Wiener Kommerzialbank
Translation: Subscribe for the 7th War Loan
Alfred Offner 1917 - Germany
Canada
1917
Offering the Army
and Navy
Germany 1916
For The Supreme
Effort
France 1915
USA
1917
THE HOME-FRONT
• Evolution in the portrayal of women.
– Shifted from one of women as victims to a
more positive image:
• As care givers.
• Factory workers in jobs formerly held by men.
USA
1918
USA
1918
USA 1918
The Frenchwoman in War-Time.
Artist: G. Capon - France 1917
Summary:
One woman is working in a factory,
a second is nursing her child, and
another is working in the field. In the
background is an outline of Victory.
French women made up over 40 percent
of the work force during the war. Over
two million were recruited into positions
in heavy industry.
Four years in the fight. The women
of France, we owe them houses of
cheer.
United War Work Campaign.
Artist: Lucien Hector Jonas
USA 1918
THE END!
Bibliography
Ivarone, Mike., Posters From the Great War. Trenches on the Web. Available at
http://www.worldwar1.com/reflib.htm
Mahovich, Roger N., British Posters of World War I. Fairchild Memorial Gallery
Lauinger Library, Georgetown University. Available at
http://gulib.lausun.georgetown.edu/dept/speccoll/britpost/posters.htm
Tynski, Gary., Canadian War Poster Collection. McGill University, 2001.
Available at http://imago.library.mcgill.ca/warposters/intro.htm