Lesson 10: Author`s Purpose and Influence
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Transcript Lesson 10: Author`s Purpose and Influence
Lesson 10: Author’s
Purpose and Influence
Competency Goal 2.01, 3.01, and
4.01
EOG Vocabulary
Analyze
Argument
Attitude
Author’s purpose
Bias
Conclusion
Consequence
Counter-argument
Effectiveness
Fact/Opinion
Issue
Mood/Tone
Negative
Neutral
Positive
Propaganda
Underlying assumption
The writer behind the writing:
Everything ever written was written by a
person. To understand a piece of writing,
a reader must understand some things
about the person who wrote it.
To do this, a reader must be able to spot clues
about this mysterious someone, this “author”
person behind the writing.
Tip #1: An author’s tone can be
positive, negative, or neutral.
Positive tone: shows good feelings
about the topic. It might show happiness,
pride, delight, enthusiasm, humor, love,
romance, joy, or a number of other
positive emotions.
The tone could be extremely positive or only
slight positive, depending on the diction (word
choice).
Negative tone: communicates bad
feelings about the topic. It might show
sadness, anger, cynicism, bitterness,
weariness, hate, disgust, or a number of
other negative emotions.
Diction determines this.
Neutral tone: is neither positive nor
negative. If an author has no opinion (or
doesn’t want to show one), he or she will
avoid choosing words that express any
feeling at all.
Words used to describe this tone include fair,
straightforward, neutral, impartial, detached,
and noncommittal.
Read Selections 1, 2, &3
What is the tone of each selection:
Positive
Negative
Neutral
Slightly positive
Slightly negative
Tip #2: Tone is a hint about the
author’s attitude.
Attitude and tone (just like mood) are
closely related.
Author’s tone hints at the attitude toward the
subject being dealt with in a selection [either
approval or disapproval].
Attitude: Slightly bored, somewhat opposed,
somewhat approving, very approving, and any
other adjective that could describe an attitude.
Tip #3: Pay close attention to the
mood the author creates.
Mood is the general atmosphere the
author creates.
Think of mood as the feeling the writer leaves
with you. These can be cheerful, spooky,
suspicious, serious, etc.
Tip #4: Put it all together to
determine the author’s purpose.
Writing to Inform: this involves the
sharing of information without offering
their opinions. They may explain,
describe, give facts, or otherwise inform
you about a topic.
If there are two sides to an issue, authors
represent both sides equally.
Examples: newspaper and nonfiction articles
in magazines
Writing to Entertain: this occurs when
the author is seeking to amuse you with a
funny story or essay, or frighten you with
a scary tale.
Example: short stories, novels, humorous
essays, or poems.
Writing to Teach: writing that is designed
to teach or instruct.
Examples: school textbooks, workbooks,
“how-to” books and magazines, recipes, and
instructions
Writing to Persuade: when an author
wants to persuade you or try to convince
you of something.
Examples: Editorials, letters to the editor, and
movie, book, and music reviews.
Writing to Express: when an author
wants to express their thoughts and
feelings onto paper.
Example: journal entries
Tip #5: Consider the social context
and personal history of the author.
Every piece of writing is influenced by our
society.
Because of this, Bias, having a prejudice,
or a tendency to see certain issues from
only one perspective, can play a huge role
in an author’s purpose.
Tip #6: Know the difference
between facts and opinions.
Facts are statements that can be checked
in other sources to find out whether they
are accurate.
Opinions tell someone’s feelings or views
about a topic.
Practice!!
NC’s state vegetable is the
sweet potato.
NC harvested more than 4
billion pounds of sweet potatoes
in 1989.
Now, that’s a lot of sweet
potato pie!
UNC Chapel Hill is the oldest
state university in the US.
NC’s Outer Banks has some of
the most beautiful beaches in
the country
Tip #7: Propaganda appeals to
your emotions, not logic.
Propaganda is communication that tries
to persuade by appealing mainly to
emotions.
Celebrity endorsements are a form of
propaganda; so are messages that cite
“scientific facts” without providing anything to
back them up.
When reading a nonfiction selection, look for ways a writer
tries to sway your opinion. Note the following techniques:
Bandwagon effect: “everybody’s doing
it, so should you!”
Name-calling: “Mayor _________ is a
dirty crook!”
Stereotyping: “The younger generation
is lazy, self-centered, and disrespectful.”
(This came out of the book—I don’t
believe this!!! )
Snobbery: “Enjoy the finer things in life—
Drive a Lexus”
“Ordinary folks”: “We’re good ole
country folk . . . we don’t need no city folk
tellin us how to run things.”
Glittering generalities: “Try new Glow
toothpaste for a razzle-dazzle smile!”
Testimonial: “If Miss NC uses Shine
Shampoo, you should too!”
Guilt by association: “I saw Jackson
hanging out with those Carter boys who
are always causing trouble. He’s probably
a troublemaker, too.”