Transcript Journalism & Publishing

Journalism & Publishing
By: Jennifer L. Frey
Chatham County Public School
Overview of Industry
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To produce books,
newspapers, and
periodicals that
entertain us,
educate us and
bring us the news
we need to be
informed citizens.
Trends in the Industry
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Pop journalism
Journalism, or
Propaganda?
Weblogs
Consolidation
Vertical Integration
How It Breaks Down
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Newspapers - 40% of
industry revenue
Magazines multibillion dollar
industry expanding
each year
Books - 1/5 of the
industry
Online Information ever expanding
universe
Career Tracks
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Journalism &
Publishing starts with
a position as an
intern, editorial
assistant, proofreader,
or fact-checker.
Many start out as a
freelance writer for
local newspapers,
websites or school
papers.
Career Tracks - cont.
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Career tracks vary in
book, newspaper,
and website
publishing, as do the
skills
Similar roles
Career Tracks - cont.
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Editorial Assistants & Coordinators
Copyeditors
Writers and Reporters
Managing Editors
Associate Editors & Section Editors
Executive Editors & Senior Editors
Technical Writers
Freelancers
Career Tracks - cont.
Editorial
Assist./Coord.
 Assist editors and
reporters
 Handle overflow from
the copy desk
 Edit certain columns
Copy Editors
 Work closely with text
paying attention to
style, grammar and
consistency
 Responsibilities vary
from publication to
publication
Career Tracks - cont.
Writers & Reporters
 Investigative work:
through phone calls,
face-to-face interviews,
travel or internet
research.
 Cover a beat or a main
subject of interest
Managing Editors
 Oversee the flow of an
ad and editorial space
 Study market trends,
reader surveys, and
create budgets.
 Soothe egos, resolve
conflicts
 Create schedules and
enforce deadlines.
 Edit content in some
capacity.
Career Tracks - cont.
Associate & Section
Editors
 Oversee a particular
section of a publication
 Spots leads not catchy
 Fixes stories that are
not cohesive
 Finds and hire
freelancers
 Emails writers
Executive & Senior Editors
 Set editorial policy
 Write opinion pieces
 Manage teams of
editors
 Oversee content and
enforce quality
standards and styles
 Plans budgets, sets
deadlines and watch
market trends
Career Tracks - cont.
Technical Writers
 Transform info. into
logically organized
text
 Develop instruction
manuals, training
guides, how-to
pamphlets
Freelancers
 Find work
 Be able to pitch
ideas
 Schedule time wisely
 Work at home
 Create own
structure
Compensation
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Copywriter: $27,000 - $50,000
Senior Copywriter: $50,000-$85,000
Editor: $35,000-$60,000
Senior Editor: $60,000-$90,000
Reporter: $22,500-$30,000
Technical Writer: $35,000-$50,000
Web Writer: $27,500-$75,000
Salaries vary depending on special knowledge
about industry or technology in general
Job Prospects
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Job market is
stagnant will grow
slower than any
other occupation
through 2010
An internship or
apprenticeship is the
best bet to gain
valuable experience
Major Players
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Time Warner
www.aoltimewarner.com
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Viacom, Inc.
www.viacom.com
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News Corp.
www.newscorp.com
Love
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The Power of the
Press - get the
credit you deserve
Say what you Mean
and Mean what you
Say - be outspoken
Work with Words creative expression
Hate
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Holier Than Thou how high are your
morals
Faster! Faster! meet and beat
deadlines
Those Who Can,
Do…stand on the
sidelines and
observe
Degree Requirements
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Bachelor degree in
Journalism,
Communications or
English
Skills Required
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Knowledge of
grammar, language
and narrative
(storytelling) are
essential skills
Conduct Research
Proofreading Skills
Soft Skills Required
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Interviewing skills
Self-Motivation
Creativity finding information and telling a
story
Curious and resourceful
Desire to communicate to others
Ability to organize language and think
critically
Courses In High School
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Business Communications
Keyboarding
Newspaper
Language Arts (creative writing)
Marketing
Social Studies
Science
Math
Two Year College - AS Degree
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O.C.C.
Associate Degree
Program in
Journalism as a
concentration
www.sunyocc.edu
Four Year College - BS Degree
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Syracuse University New House School of
Communications
Undergraduate
Programs - Advertising,
Journalism, Public
Relations, Film, Visual
and Interactive
Communications
http://newhouse.syr.edu/
Internships & Apprenticeships
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WSTM News
Channel 3
WIXT Channel 9
WTVH Channel 5
WCNY - PBS
Channel 24
The Syracuse PostStandard
Time Warner Cable
Getting Hired
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Enjoy reading,
writing and news
Exhibit competence,
calmness, don’t
oversell yourself
Keep it short and
simple
Less is almost
always more
Stay focused and follow your
career goals!
Always remember…the glass is
half full!