Transcript ASPHALT MAN

CONTEMPORARY THEATRE PRACTICE
PRESENTED BY: SABRINA, BETHSAIDA, & CINDY
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PROPOSAL
“Asphalt Man” or “Taong Grasa” written by Anton Juan, adapted by Lorna
Rivera and directed by Deborah Pollard for the International Arts Festival at the
New Fortune Theatre through collaborated efforts of the various WA
universities. It is a fusion of Western and Eastern theatre traditions and styles,
covering the real “aesthestics of poverty”.
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OVERVIEW
Artistic vision: interpretation of text, design concept, theatrical style
Audience:
Our target audience and why
How is it going to work?
Creative Roles & Cast Roles
Development / Rehearsal requirement
Budget and Funding Plan
Pr and Marketing
3
ARTISTIC VISION
FOR MORE INFORMATION PLEASE REFER TO DRAMATURGICAL ANALYSIS
• What makes this
unique?
• Interpretation of
text
-
Fusion of Western and Asian
theatre tradition and styles
-
set in the depravity underworld of
an urban city
-
Hire prominent director and set
design & construction company
collaborating with uni students
-
decent roles powerfully affect how
we perceive
-
challenge conventions and mock
the things that many people
consider normal.
-
Covers the real “aesthetics of
poverty”- getting a 360 degrees
experience of the performance
with our senses.
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NEW FORTUNE THEATRE
•
Modelled on the Fortune Playhouse London
•
Comfortably seat 370
•
“Real Aesthetics”
•
Rehearsal Space – be Bradley Studio for the first 8 weeks
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DESIGN CONCEPT
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• Theatrical Style:
-
Expressionistic Realism.
AUDIENCE
Target Audience
-the mature audiences from high school (junior and senior) and university
students and their faculty.
How is it going to work?
-hire prominent Australian director and set design & construction company
-collaborate with university performing arts students
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CREATIVE ROLES
•
Director: Deborah Pollard
•
Assistant Director: Kenneth Moraleda
•
Stage Manager
•
Designers: Light, Sound, Scene, Costume, & Special Effects
•
Set Design & Construction: The Artsworkshop
•
Property Master
•
Production Manager
•
Technical crew: lighting crew/technician, sound operator, costumer, costume
attendant, make-up artists
•
Publicity Coordinator
•
Program coordinator
•
House Manager
•
Ushers
•
Front of house
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DEBORAH POLLARD
HTTP://WEB.ME.COM/DEBORAHPOLLARD/SITE/DEBORAH_POLLARD_2.HTML
•
Deborah Pollard is a performer, artist and director
whose work focuses on collaborations with a variety
of arts and non-arts practitioners. Trained originally
in theatre as a performer and director, her practice
has shifted over the last 15 years towards a hybrid
between performance and visual arts.
•
She received the Winston Churchill Memorial Fellowship in
2000 and was awarded the Rex Cramphorn Scholarship in
2001. She was awarded a New Media Arts Board Fellowship
from the Australia Council in 2002/3. These fellowships have
enabled Pollard to integrate lengthy periods of research and
development with her practice. During the course of her
Fellowships, Pollard engaged in a program of hybrid arts
research that has become part of her vocabulary as a performance-based artist. Pollard collaborates with
artists and non-arts practitioners who place her own practice into a different context. Collaboration has
shifted Pollards work away from the usual use of language within narrative structures towards work that is
read through semiotics driven by cross-artform experimentation. As a contemporary performance
practitioner she pursues collaborations that disrupt and challenge her notions of performance, theatre and
artistic process.
•
Deborah also works as a freelance director, dramaturge and performer. She has worked extensively with
Urban Theatre Projects, Performance Space and Version 1.0
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ARTSWORKSHOP
HTTP://WWW.ARTSWORKSHOP.NET/
•
With over 25 years experience Artsworkshop is one of Australia's leading set building and
manufacturing facilities for the theatre and entertainment industry.
•
Founded in 1985, Artsworkshop has completed thousands of projects ranging from large
scale theatrical stage shows to themed restaurant fit outs in Asia.
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CAST ROLES
•
CAST A & B
• Asphalt Man
• Narrator
• Newspaper girl
• Policeman
• Prostitute
• Drag queen
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DEVELOPMENT / REHEARSAL SCHEDULE
Play performing rights requested; Play performing rights
obtained {prior to beginning rehearsal}*
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PERTH INTERNATIONAL ARTS FESTIVAL
FOR MORE INFORMATION: PERTHFESTIVAL.COM.AU
•
Perth International Arts Festival will be an explosion of energy, filling venues from concert halls
and theatres to disused buildings and parks. It will inspire and engage the largest possible
proportion of the community; from satisfying existing audiences with world -class artists and
repertoire to engaging those who do not traditionally engage with arts festivals, using accessible
programming and participation. A program of international and regional artistic exchanges will
nurture the arts roots of the region whilst the annual Festival will draw the arts world's greatest
talent.
•
We will commission and program world class artists to present contemporary work of the
highest quality. International artists will see it as the place to create their best work and
emerging artists will be enriched by their connection with it.
•
We will bring to Perth the art of the unexpected, disrupting the city, using temporary
transformation to bring about permanent change, and allowing us to see our surroundings and
lives with fresh clarity.
•
We will unlock the contemporary and traditional stories and the talent of Western
Australia. Artistic exchanges, international and regional commissioning, workshops will
strengthen the arts sector of the region and so raise the global profile of Western Australia.
•
We will involve the people of Perth and beyond as active collaborators in the Festival in
order to influence, shape and create irresistible events. We will continue to use free work and
innovative ticket pricing to remove financial barriers, we will use digital work to remove time
barriers and work in public spaces will remove the physical barriers.
•
Through these strands of work we will make the Perth International Arts Festival an international
event for absolutely everyone in celebration of its position as the longest running arts festival in
Australia and its location in one of the most beautiful places on earth.
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STUDENT INITIATIVE/VITAL STAGES
•
Vital Stages is a branch of the Festival that has been established to entice you – as a
local practising artist or aspiring arts student to engage more deeply in what we do both at
Festival time and throughout the year. It’s a call for volunteers.
•
Agreement between Murdoch, ECU, UWA, Curtin
•
Students and Faculty interested
•
Application/Audition Process.
•
Offered as an Independent Study Contract, equating the same credit points as a second
or third year unit.
•
Offer experience in professional production with an experienced creative and production
team
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BUDGET AND FUNDING PLAN
•
Expect to sell 50-60% of capacity (200-222 seats)
•
If not specifically partnered with an International Arts Festival Sponser we hope to receive
sponsorship from the banking companies iSphere Global, Sandstone Technology and
Macquarie Group. As well as funding from Council Arts New Work Grant, DCA WA
Development for Young People and the Arts, NCCA (Philipine National Comission of
Cultural Arts) and a cash comission from the International Arts Festival
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Projects
2012
PROJECT NAME:
Asphalt Man
EARNED INCOME
Audience Sales
SALARIES, WAGES & FEES
45,500
Box Office & Entry Fees
Fees & Services
Creative personnel / Consultants
-
Contract / co-producer fees
41,372
Performers/Artists/Artsworkers
Recording B/cast Fees
Production/Technical
Participants / Workshop Fees
Management/Administrative
Admin and Management Fees
Marketing/Promotion/Development
1,000
65,732
-
Fees, Allowances and On-Costs
Consultancies and Commissions
Membership Fees
Merchandising and Retail
Publication/Program Sales
Sub-total
108,104
Sales
Resources Income
Beverage & Food sales
PROGRAM, PRODUCTION, EXHIBITION & TOURING
Venue Hire
Venue, Exhibition Space
Instruments & Equipment Hire
Equipment, Lighting and AV Costs
3,780
Licensing and Royalties
Scenic, Staging and Materials
7,500
Other Usage Income
Other Development and Creative Costs
6,000
Travel, Freight, Bump In/Out Costs
1,000
Sub-total
45,500
20,000
-
Other Production, Exhibition, Touring Costs
SPONSORSHIP & PHILANTHROPIC INCOME
items for non-producing/presenting organisations/activities
Cash
40,000
Conferences and Workshops
-
Non-Cash (Contra)
-
Mentorship / Professional Development
-
Gifts and Donations
-
Industry and Community Advocacy
-
Fundraising
-
Community projects and programs
-
Publications / Recordings / Cost of Sales
-
Sponsorship
Sub-total
40,000
-
Evaluation and Research Costs
OTHER EARNED INCOME
Sub-total
Interest
-
Reimbursements and Recoveries
-
Other
Sub-Total
TOTAL NON-GRANT INCOME
MARKETING, PROMOTION & DOCUMENTATION
-
Advertising (all media)
-
85,500
38,280
Promotional material
1,500
Website, Publications and Documentation
4,000
-
GRANT INCOME
Australia Council
-
Marketing and PR
Triennial / Annual Program Funding
Project Funding
Fundraising Expenses
20,000
-
Other Promotional and Marketing Costs
Other Australia Council Funding
Other Commonwealth
Sub-total
Annual / Multi-Year
-
Project
-
DCA WA
Festival
Local Government
Overseas
Philanthropic and Other
TOTAL GRANT INCOME
TOTAL INCOME
Annual / Multi-Year Arts Funding
5,500
INFRASTRUCTURE COSTS (ADMINISTRATION)
Office Rent and Running Costs
Project Arts Funding
20,000
Office Consumables and Resources
Non-Cash (In-Kind) Subsidy
-
-
Communications
-
Annual / Multi-Year
-
Travel
Other Project
20,000
20,000
-
Legal, Finance and Governance Costs
-
Depreciation
-
Sundries
80,000
165,500
3,000
Insurance
Sub-total
TOTAL EXPENDITURE
OPERATING RESULT BEFORE ABNORMALS
ABNORMALS AND ADJUSTMENTS (NETT)
OPERATING RESULT AFTER ABNORMALS
3,000
154,884
10,616
10,616
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PR AND MARKETING
•
Most of PR and Marketing strategy covered by the International Arts Festival and the Arts
Festival’s strategy. This would include; generic listing in publications such as the west and
inclusion in the festival
•
In addition we plan on targeting local newspapers, radio and schools as well as “painting”
the City of Perth in flyers and posters.
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MEDIA RELEASE
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SCHOOL LETTER
•
This is a modified version of the Media Release inviting schools to make group bookings
for the production of Asphalt Man. It will be sent out in October 2012 in preparation for the
performance in February of 2013.
•
Will be sent to the high schools of WA as appeared in the Alphabetical List of Western
Australia High School’s by the Department of Eduction (phone contact; 9264 5063)
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COMMUNITY NEWSPAPERS AND RADIO
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Due to the nature of this production involving university students and local volunteers our aim is
to have stories run on the production and the members of the local community.
•
For example Fremantle/Cockburn Gazette, Southern Gazette and Melville Times amongst
others
•
Canning Times NC 6330 9100 6330 9150 PO Box 4309 Myaree WA 6960 [email protected] Fremantle Cockburn Gazette 6330 9100
6330 1950 PO Box 4309 Myaree WA 6960 [email protected] Melville Times NC 6330 9100 6330 9150 PO Box 4309 Myaree WA 6960
[email protected] Grok Magazine NC 92662923 92662996 PO Box U1987 Perth WA 6845 [email protected] Cockburn City
Herald 9430 7727 9430 7726 41 Cliff Street Fremantle WA 6160 [email protected] Midland Kalamunda Reporter NC 9237 1900 9237 1901 PO Box 352
Midland WA 6936 [email protected] Lowdown Magazine
9384 7621 140 Alfred Road Mount Claremont WA 6010 3 [email protected]
Metior Newspaper 93602158 93107334 Murdoch University South Street Murdoch WA 6150 Mosman Park / Cottosloe Post NC 2 Keightley Road Subiaco WA
6008 Pelican Newspaper NC 9380 2284 92801014 WA [email protected] Post Newspapers 93813088 93882258 2 Keightley Road Subiaco WA
6008 [email protected] Scoop Magazine, Concept Reality Publishing 93888188 93888199 9/266 Hay Street Subiaco WA 6008 Shout
Magazine 93753722 93753822 PO Box 1418 Morley Business Centre WA 6943 [email protected] Stirling Times NC 9231 5200 9231 5202 PO Box 526
Osborne Park WA 6017 [email protected] The Australian 93268412 93801030 34 Stirling Street Perth WA 6000
[email protected] The Australian Magazine 94544828 94544866 60 John Forrest Drive Gooseberry Hill WA 6076 The Financial Review
NC 93867446 18 Everett Street Crawley WA 6009 Guardian Express 9237 1000 9237 1059 Locked Bag 2 Northbridge WA 6865
[email protected] The Subiaco Post 93813088 93882258 2 Keightley Road East Subiaco WA 6008 [email protected]
The Sunday Times (Sunday Live) 9326 8197 9421 1494 34 Stirling St Perth WA 6000 The West Australian 94823147 94829070 Newspaper House, 50 Hasler
Road Osborne Park WA 6017 The West Magazine 94823150 94823157 GPO BOX D162 Perth WA 6001 [email protected] Western Suburbs Weekly
NC 9237 100 9237 1059 Locked Bag 2 Northbridge WA 6865 [email protected] Whats on in Perth 93671254 93671952 PO Box 152 Hillarys WA 6923
[email protected] X-press Magazine 92132888 92132882 Locked Bag 31 West Perth WA 6872 [email protected] Comment News 9234 5000
9234 5001 PO Box 194 Kelmscott WA 6991 [email protected] Hills Gazette 9295 2333 9295 2425 PO Box 162 Mundaring WA 6073
[email protected] Southern Gazette 6330 9100 6330 9150 PO Box 4309 Myaree WA 6960 [email protected]
Wanneroo/Joondalup Times 9233 3000 9233 3002 26 Prindiville Drive Wangara WA 6065 [email protected] Weekend Courier 9599 1800
9599 1817 PO Box 5047 Rockingham Beach WA 6969 [email protected] Eastern Suburbs Reporter 9231 5200 9231 5202 169 Main Street
Osborne Park WA 6917 [email protected] Stage Whispers 9291 5045 Lesmurdie WA [email protected] Belmont/Redcliffe Newsround 9279
6247 Abernathy Road Belmont WA 6104 Cambridge Post The Echo 9274 6755 9 The Avenue Midland WA 6056 Good Weekend 9481 3171 Lvl 1/ 40 Kings Park
Rd West Perth WA 6005 Have-A-Go News 9227 8283 224 Stirling Street Perth WA 6000 Nova 9328 9377 21 Nairn Street Fremantle WA 616 0 Roleystone Courier
9397 5104 113 Holden Road Roleystone WA 6111 Sound Telegraph 9527 2333 52 Thorpe Street Rockingham WA 6168 Weekend Examiner 9 497 3477 Shop 5/16
Forrest Rd Armadale WA 6112 The Voice News 9443 7433 9443 7344 401 Oxford Street Mount Hawthorn WA
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PERCIVAL PRINT & PACKAGING
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•
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commercial printing & packaging of Perth's business community. Through our commitment to quality &
service, we have successfully established ourselves as a reliable & efficient supplier of soft folding cartons,
commercial print, posters and trade finishing work, throughout Australasia
•
SPECIALITY
•
Over the past decade our expertise within the pharmaceutical packaging field has won us Supplier of the
Year Awards on two occasions & finalist for the remainder. We've also been recognised by our peers in the
printing industry by being finalists in numerous Printing Industries Craftsmanship Awards, celebrating
excellence in the print, packaging, & visual communication industry in WA.
•
Soft Folding Cartons: We can help you create a unique packaging solution or choose from one of our many
standard designs. We ensure your packaging is produced to the highest standard, with printing options
including full colour, high gloss, litho print, with UV or aqueous coatings.
•
Commercial print: How your company is perceived by customers is greatly influenced by your printed
materials. Our reputation as a quality printer has been developed since 1972, servicing many government
organisations, large corporates & creative agencies with an attention to detail & a commitment to
excellence.
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We are hoping in hearing our presentation of “Asphalt Man” that you not only have a greater
understanding of our proposal for this production as part of the International Festival. More
importantly we hope that you can see our production as being successfully accepted in the
next year’s program line-up.
THE ASK
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