Slide 1 - Shalini
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Shalini
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Product of Kraft Food Switzerland
First TOBLERONE came onto the market in 1908
Manufactured exclusively in Switzerland.
Its exported in 110 countries across the world
Marketing tagline
“Lose Yourself in the Toblerone Triangle”
Unique Quality of Toblerone
• Wonderful taste
• Unusual Triangular Shape
Various Toblerone Products
• The Classic
• The Filled Chocolate
• The Delicate Peak
• Hard-to-get holiday candy
• New Campaign
“Made Exclusively For Everyone”
Marketing Strategy
• Place Ad close to customer
• Make Available at all fine stores and there
making the Swiss chocolate more
approachable
Conclusion
Toblerone is the most loved chocolate
around the world
THANK YOU