Transcript Vice President for Chapter Events and Papers

Vice President for Chapter Events and
Papers
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Piper Rawding – competed in Sports and
Entertainment Promotion Plan in 2011-12
Will oversee all chapter events and papers
Must meet deadlines Ms. Brita and I assign
Piper will collect updates on projects biweekly and also be your main contact if you
are to need help
New Events
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Entrepreneurship Innovation Plan –
challenges you to take advantage of market
opportunities to start a new business
Entrepreneurship – Growing Your Existing
Business Event – for members who currently
own and operate their own business
Business Operations Research Event
(cont.)
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Business Services includes human resources, information
technology and personal and contracted services businesses.
Buying and Merchandising includes retail and wholesale
businesses that provide consumer goods.
Finance includes banks, credit unions, accounting, investments
and other financial businesses.
Hospitality and Tourism includes hotels, restaurants and
tourism-related businesses.
Sports and Entertainment Marketing includes businesses
that conduct sporting and/or entertainment events.
Business Operations Research Event
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The 2013 topic for each career category is the
development of a promotional campaign based on
the results of the research conducted. Participants
will choose an existing business and conduct a
SWOT analysis and additional research on its
products/services in an attempt to provide new and
exciting ways to restructure, change and update that
business’s website to create a wider audience and/or
generate more customers.
Business Management and
Entrepreneurship Events
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Entrepreneurship Written –
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prepare a written proposal for a new business
request financing for the proposal in a role-playing interview
with a bank or venture capital official
International Business Plan –
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apply marketing skills in an international setting
prepare a written proposal for a new business venture (a
new business or a new product or service of an existing
business)
Chapter Events
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Community Service Project
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demonstrate their understanding of the role of
community service within their community
plan and conduct a project to benefit a community
service or charity
evaluate the project’s effectiveness in meeting the
stated goals
Chapter Events (cont.)
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Creative Marketing Project
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Such a project might concern itself with finding
new markets for local products, promoting the
community’s resources, increasing the trading
area of facilities, increasing sales, increasing
employment, providing better shopping facilities,
solving problems or challenges affecting the
marketing process, etc.
Chapter Events (cont.)
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Entrepreneurship Promotion
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demonstrate their knowledge and understanding
of entrepreneurship
engage in activity(ies) that clarify and enhance
understanding of entrepreneurship
plan and implement a presentation or activity(ies)
to educate and promote entrepreneurship to
organized
groups and/or the general public
Chapter Events (cont.)
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Financial Literacy Promotion Project
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demonstrate their knowledge and understanding
of financial literacy
engage in activity(ies) that clarify and enhance
understanding of financial literacy
plan and implement a presentation or activity(ies)
to educate and promote financial literacy to
organized groups and/or the general public
Chapter Events (cont.)
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Learn and Earn Project
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plan, organize and conduct a sales/service project
in their local community
develop a business plan
implement a promotional campaign
evaluate the planning, implementation and
outcome of the project
Chapter Events (cont.)
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Public Relations Project
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develop and/or identify a theme for a public
relations campaign
plan and organize a public relations campaign in
their local community
implement a public relations campaign
evaluate the planning and implementation
process