Transcript GAME – GREYHOUND ASSOCIATION FOR MARKETING …

GREYHOUND ASSOCIATION FOR
MARKETING ENRICHMENT
Fall 2013
http://www1.assumption.edu/game/
S
MISSION STATEMENT
The Assumption College American Marketing
Association collegiate chapter, commonly referred to
as GAME, exists to build a foundation for advancing
education by applying marketing and business concepts
to a broad spectrum of organizations. Through
effective collaboration, we strive to obtain professional
experience to enhance our understanding of how
marketing adds value to today’s society.
OUR CLUB
• Officially chartered by the AMA in January of 2010
• AMA is the largest professional marketing organization
in North America
• Advisor:
•
Dr. Cary LeBlanc, Assistant Professor Marketing/Management
EVENTS
•
Guest speaker presentations
•
Off campus field trips
•
Business related community service
•
Community Harvest affiliation
•
Networking and resume writing workshops
•
Etiquette dinner
•
Participation in AMA competitions
GUEST SPEAKERS &
FIELD TRIPS
S Past Years:
•
•
•
•
•
Dunkin’ Donuts
WGBH
Dannon
Hasbro
Wachusett Mountain
S Sneak Peek of This Fall’s Calendar:
•
•
VP of Marketing from Alex & Ani
Field trip to Wachusett Brewery
CASE COMPETITION
S
Smaller group of GAMErs, voluntarily choose to take part in the AMA
Collegiate Case Competition during first semester each year
S
Extended case competition which the group oversees from start to finish
S
Provides GAME members the opportunity to work together on a problem
that typifies a real, working marketing situation
S
10 best entries from across the country present their ideas for the actual
company’s executives in New Orleans
Last Year: Donate Life America—This Year: Hershey Company
NEW ORLEANS
Annual AMA Collegiate Conference in New Orleans each March
 Guest speakers from prominent, worldwide organizations,
including marketing giants Google and McDonalds
 50+ peer-taught seminars on how to improve your AMA chapter
 Watch the winning college’s case competition presentation
 Networking, both with peers and professionals
In 2013, GAME was
awarded a plaque for
Outstanding Chapter
Planning.
In 2012, we won 3rd
place in the AMA
Saves Lives video
contest!
CONTACT INFORMATION
Meetings held on Wednesdays at 6:30pm in Kennedy 201
•
Maureen Quirk, President
•
•
Allie Ferreira, VP of Membership
•
•
[email protected]
[email protected]
Prof LeBlanc, Advisor
•
[email protected]
Email Maureen or Allie to find out about or next event, have your
questions answered, or receive additional information
FOLLOW US!
•
Facebook:
•
•
Twitter:
•
•
facebook.com/AssumptionCollegeGAME
@AssumptionGAME
Instagram:
•
@assumptiongamers