Transcript Keynote speaker from Pacific SIDS

Sustainable Tourism is
a Nation’s Choice in
ensuring the
Sustainability of the
Pillars which Tourism
is established to
provide destination
unique points of
difference, quality
experiences for
Visiting Guests; and
the improvement of
national lifestyles to
achieve the MDG
levels targeted by the
United Nations.
Sustainable Tourism Development
Legislation & Policies and Plans
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Legislation & Policies and Plans
Legislation & Policies and Plans
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Economic Impact Study 2009
•
Tourism Development Plan 2009-2013, 2014 – 2018
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Workforce Development Plan 2010 – 2012
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National Tourism Climate Change Adaptation Strategy 2011
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Tourism Development Act 2012
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Destination Marketing Plan 2011 – 2013, 2014 – 2018
•
International Visitor Survey 2012 - 2013

Samoa’s Sustainable Tourism Indicator Handbook
developed in 1998 and launched in 2002 and reviewed and reported on in early 2014
•
Economic Impact Study 2009
•
Tourism Development Plan 2009-2013, 2014 – 2018
•
Workforce Development Plan 2010 – 2012
•
National Tourism Climate Change Adaptation Strategy 2011
•
Tourism Development Act 2012
•
Destination Marketing Plan 2011 – 2013, 2014 – 2018
•
International Visitor Survey 2012 - 2013

Samoa’s Sustainable Tourism Indicator Handbook
developed in 1998 and launched in 2002 and reviewed and reported on in early 2014
Legislation & Policies and Plans
Economic Impact Study 2009
Tourism Development Plan 2009-2013, 2014 – 2019
Workforce Development Plan 2010 – 2012
National Tourism Climate Change Adaptation Strategy 2011
Tourism Development Act 2012
Destination Marketing Plan 2011 – 2013, 2014 – 2018
International Visitor Survey 2012 - 2013
Samoa’s Sustainable Tourism Indicator Handbook developed in 1998 and
launched in 2002 and reviewed and reported on in early 2014
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Samoa Tourism Authority
Ensures the
Efficient and
Innovative
Management of the
Sector via STA
and comprise of a
full Private Sector
Member Board
Minister of
Tourism &
Prime Minister
Samoa
Tourism
Authority Board
Samoa
Tourism Sector
Steering
Committee
Sector Steering
Committee
comprises of
Public, Private,
and
Development
Partners
Chief
Executive
Officer
Policy & Sector
Coordination
Division
Planning &
Development
Division
Research &
Statistics
Division
Marketing &
Promotions
Division
Finance &
Corporate
Services
Division
The STA
Divisions work
closely with the
Working Groups
to drive the
achievement of
Measurable
Sector
Development
Strategies that
targets
favourable
Sustainable
Tourism outputs
and National
development
outcomes.
National
Beautification
Committee
(NBC)
Tourism
Climate
Change
Taskforce
Cruise
Shipping
Working Group
Tourism
Standards
Committee
Samoa
Tourism
Industries
Alliance
(STIA)
Tourism
Marketing
Taskforce
(TMT)
Tourism
Training
Taskforce
(TTT)
Samoa
Tourism
Working
Groups
Tourism
Sector
Steering
Committee
Access
Carriers
Taskforce
(ACT)
Teuila
Festival &
Events
STIA is a STA Board
Initiative to:
•gauge relevant current
issues that requires
responses to mitigate
negative impacts on
Tourism;
• and to establish and
encourage the usage
of tourism standards
amongst STIA
members;
•to establish a more
well informed Sector;
and
• to advise on
Sustainable Tourism
Objectives and
Frameworks
Savaii
Tourism
Association
Aleipata
Tourism
Alliance
Samoa
Travel
Agents
Association
Samoa
Hotels
Association
Land
Transport
Association
(Taxis &
Buses)
Samoa
Tourism
Industries
Alliance
(STIA)
Government
Agencies
STA, MNRE
Arts &
Crafts
Association
Tour Guides
Association
Airlines
(Ground
Handler)
Challenges are a part of Life
• Isolation from Tourist Source Markets
• Capacity Building
• Climate Change Mitigation, Adaptation and Understanding
• Coastal Erosion Management
• Industries’ Market Knowledge
• Dependency on Government
• Increase Tourist Arrival or Tourist Earnings
• Limited Resources
• Increased Energy Costs
Progress is a Process!
Thank You!
Thank you to the MCST and the
Republic of Korea for the Excellent
Hospitality, and UNEP and
UNOSD for the Coordination of
this great opportunity of a 10FYP
for Sustainable Tourism in the
10FYP SCP!