Transcript Slide 1

Food Industry Sustainability
Issues significantly affecting the Food
Industry Sustainability
1.
2.
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4.
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6.
7.
Obesity
Waste from packaging
Resources depleting
CO2 reduction
Mandatory carbon reporting
Environmental footprint
NGO Relationships
1. Obesity is a serious, complex global health poblem
• Currently, 65% of adults are classified as overweight
or obese (Hedley et al., 2004)
• It requires collective efforts of individuals,
communities, businesses and governments to solve
• Food industry acts by:
– launching reduced calorie products
– products with nutritional information on pack
– promoting Active lifestyle because all calories count and
energy intake from any source has to be balanced
Extending low- and no- calorie Portfolio Choice
In 2009, Coca-Cola Company itself launched more than 180 no- and lowcalorie beverages, representing nearly one-third of all new product launches
last year
Enabling Consumers to make Informed Choices
Coca-Cola supports fact based nutrition labeling and
education and initiatives that encourage people to live
active, healthy lifestyles.
Classified - Internal use
2. Packaging is not a waste...
• when it ends in landfill it creates environmental problem
• to produce new packaging we consume more raw materials
From
Raw Material
Product
Waste Landfill
To
...Packaging is a valuable resource
Internal use only
Recycle: Open loop
Used packages are a valuable resource to be used in many new
products (cans in car spare parts production, PET in fibers
production etc.)
Reuse: Closed loop
To return empty PET bottles to the supply
chain to produce new PET bottles
rPET
3. What are the Opportunities for Resource Efficiency
• Natural Resources are not Endless
• We have to find possibilities of conserving resources and not depleting them
Lightweighting
Saves resources in manufacturing, reduces the energy required for transport,
and there is less material to recycle at the end of the process.
Steel can reduced from 80g in 60s to 24g in 2008
200 ml Contour RGB for the EUG market
• Reduced from 372g in 1995 to 230g in 2008
500 ml Contour NR PET for the EUG market
• Reduced from 28g in 2006 to 21g in 2008
• With Post Consumer Recycled Content
Plant Bottle
• Renewable alternative to fossil resources
• PlantBottleTM – made partially from plants,
and 100% recyclable.
• Plant-based PETTM can currently replace up
30% of the normal PET in a bottle, which
reduces the use of oil and the carbon
footprint of the package.
• Additionally the bottle can be recycled as
normal and reused in new bottles.
Post Copenhagen
• The climate challenges we face are real. Healthy debate
and discussion is necessary. But collective action is needed
to make a real difference for tomorrow.
• The EU has committed to a 20% emissions cut below 1990
levels by 2020, and to scaling up this reduction to 30%.
• The Europe 2020 Strategy has put more sustainable
economic growth at the heart of the vision for the future,
creating new jobs and boosting energy security.
• The EU should show leadership and become the most
climate friendly region of the world - a lowcarbon economy
by 2050.
• What business response will look like?
4. CO2 is produced at each stage of product lifecycle
• Global consensus is that climate change is a major threat
• The battle against climate change must involve every
business and every individual
• Oil, electricity, heat is needed from farming the plants,
through running offices, making the product, to distribution
and selling
• Governments make actions to cut direct CO2 emissions
• Food industry should help in energy/resources efficiency
TCCC eKOfreshment Program
• Energy Management Devices (EMDs) installation in
fridges, reducing energy use by up to 35%.
CHP – combined heat and power plant
• Environment friendly + efficient
• Supplies green energy and heat
• Energy surplus to supply national power grid
Improving fuel efficiency of trucks and cars
• Investing in modern hybrid trucks
• Driver education
• Optimizing routes of transport (working
with customers)
• Less package weight
5. Carbon Reporting
• The big question is how to communicate carbon
footprint information in a meaningful and engaging
way
• Is product labeling sufficient to
encourage people to adopt more
carbon-friendly lifestyles?
• France - pulled back mandatory
carbon reporting due as of 2011
• Some companies volutarily put
Carbon footprint on pack – mostly in
UK
A carbon footprint (CFP) measures the total amount
of greenhouse gases emitted for each individual
product during its whole lifecycle
Next steps in Environmental footprinting –
protecting the Water resources
The WWF have identified freshwater as one of their top
six global priorities to work with industry and
companies on.
• People, agriculture and businesses can have adverse effects on
rivers and wetlands.
• In some drier regions of the world, water shortages are
already acute.
• Climate change and population growth will make things worse,
particularly in the most vulnerable parts of the world.
Businesses should regard water as being borrowed from the
environment, and ensure it is returned in good condition to
nature and people.
Building Successful NGO Relationships
• Strong NGO relationships enable companies to be
active also in indirect fields of their business.
Partnership with Vaclav Havel‘s Foundation on
conference series
Public/ private initiative partnership to conserve
and protect the Danube River & Danube River
Basin.
$20 million investment with WWF over 5 years
Europe: Danube river gorges, Romania
Thank you for attention