Transcript technology unit 05 how many word partnerships can you

TECHNOLOGY
UNIT 05
HOW MANY WORD PARTNERSHIPS
CAN YOU MAKE?
ADJECTIVE/NOUN VERB
h__________
s__________
s__________
u__________
a__________
i__________
e__________
t__________
c__________
a_________
e_________
c_________
d_________
i_________
a_________
e_________
NOUNS
t__________
r__________
TECHNOLOGY t__________
a__________
o__________
HOW MANY WORD PARTNERSHIPS
CAN YOU MAKE?
ADJECTIVE/NOUN
VERB
NOUNS
high
adopt
transfer
sophisticated
embrace
research
state-of-the-art
create
up-to-date
develop
assessment
advanced
improve
overload
information
apply
emerging
exploit
telecommunications
cutting-edge
TECHNOLOGY
trends
ARE YOU FAMILIAR WITH THIS
WORD?
VOCABULARY CHECK – FIND
THE ODD ONE OUT.
1
2
3
4
5
6
7
8
network
update
keypad
profit
subscribe
component
energyefficient
flooded
innovation
improve
handset
revenue
upload
device
multimedia
saturated
creativity
initiative
develop
install
access
screen
virus
returns
browse
download
coverage
appliance
highlowperformance cost
untapped established
Use the following linking phrases to
write a paragraph about the impact
of technology.
 These days it seems that...
 It is often argued/







suggested/ assumed that...
It has to be said that...
Let us not forget that...
Nowadays, we are
becoming aware of the fact
that...
On the other hand,...
Although/Even though it
could be argued that, it is
also a fact that...
In spite of/Despite...
Nevertheless,... However,...
 Furthermore,...What is more,...
 In addition to that,...
 Another factor to consider is...
 While it is true that..., it must




not be forgotten that...
One of the most significant
advantages/disadvantages of...
is...
All in all/On balance, I tend to
view that...
Taking everything into
consideration, I would say
that...
After all, it is obvious/clear
that...
WHAT ARE THE PITFALLS OF
USING TECHNOLOGY?
 TECHNOLOGY is highly commoditized
today.
 With new technologies being made
available every day, we face the risk of
being obsolete if we do not think
carefully about the technologies we
adopt and support.
 However, there must be a synergy
between technology and thought to
ensure that technology works to give
you practical, real-world solutions.
WERNER HERZOG examines the past, present and
constantly evolving future of the Internet in LO AND
BEHOLD: REVERIES OF THE CONNECTED WORLD (2016)
 https://www.youtube.com/watch
?v=Zc1tZ8JsZvg&sns=em
 working with NETSCOUT, a world leader


in-real time service assurance and cyber
security, as a producer
conducted original interviews with
cyberspace pioneers and prophets such
as PayPal and Tesla co-founder Elon
Musk, Internet protocol inventor Bob
Kahn, and famed hacker Kevin Mitnick.
provocative conversations reveal the
ways in which the online world has
transformed how virtually everything in
the real world works, from business to
education, space travel to healthcare, and
the very heart of how we conduct our
personal relationships
ARE YOU A TECH
ADDICT?
1.
I spend at least two hours on the Internet every day.
Yes
No
2.
I spend considerable amounts of my pocket money on
topping up my cell phone.
Yes
No
I mostly don’t buy CDs or watch films at the cinema
because I download everything from the Internet.
Yes
No
4.
I often buy magazines about computers and the latest
gadgets.
Yes
No
5.
When it comes to buying the latest gadgets, I’m
definitely an early adopter.
Yes
No
6.
The best birthday present is a new mobile phone,
Yes
No
Yes
Yes
No
No
3.
a laptop or a camera.
7.
I regularly visit car and boat shows.
8.
I still play computer games and PlayStation.
What do these charts tell us about
trends in consumer electronics in
the UK (2009-2013)?
HOW ABOUT THIS ONE?
Top 10 Consumer Electronics Companies
in the World 2016 (mbaskool.com)
COMPANY
SALES REVENUE
PROFIT
1.
2.
3.
4.
$ 233.715 B
$ 305 B
$ 93.58 B
$ 55.4 B
$ 53.394 B
$ 22.1 B
$ 12.19 B
$ 11.4 B
5. Hewlett-Packard, HP
6. Hitachi
7. Sony
$ 52.7 B
$ 88.94 B
$ 73.75 B
$ 4.6 B
$ 1.98 B
$ 1.34 B
8. Panasonic
9. Toshiba
$ 70.21 B
$ 60.57 B
$ 1.63 B
$ 0.34 B
10. LG Electronics
$ 48.06 B
$ 0.249 B
Apple
Samsung Electronics
Microsoft
Intel
CONSUMER ELECTRONICS TRENDS
IN 2012
CONSUMER ELECTRONICS TRENDS
IN 2013
WHY DO PEOPLE KEEP BUYING
NEW GADGETS?
WHAT’S NEW AT THE CES 2016?
LISTENING TASK
Which novelties were featured at the CES in Las Vegas,
2016? Take notes describing their features and
functions.
 https://www.youtube.com/watch?v=jE6IjvuQQck&s
pfreload=1
 https://www.youtube.com/watch?v=ioCr3lgiJ4s
READING – CONTINUOUS IMPROVEMENT –
THE MARCH OF THE MOBILES – SB, p. 44
Task 1 – What are the different ways in which mobile phone
companies can boost revenues by a) increasing sales and
b) encouraging people to use their phones more?
Task 2 – Answer the questions.
1 What are the features of the new mobile phones for dogs?
2 What does the writer mean when he says the mobile phone
industry is a victim of its own success?
3 How are some countries allowing people to use mobile phones?
4 How can the potential market for mobile phones in Japan be at
least five times greater than the population?
5 Why is it good to make use of people’s phones when they are
asleep?
VOCABULARY – MATCH THE
VERBS AND NOUNS.
1.
extend
a.
waste
2.
detect
b. a virus
3.
access
c.
4.
install
d. coverage
5.
upload
e.
potential
6.
boost
f.
the internet
7.
recycle
g.
a file
8.
maximise
h. machinery
revenue
HOW DO THESE CARTOONS COMMENT
ON THE BENEFITS OF TECHNOLOGY?
SPEAKING – BLACKBERRY VS.
iPHONE
1 Before you describe the features of these two phones, find
out how these commercials do it for iPhone and iPad:
 https://www.youtube.com/watch?v=lb1Rm9VyII8
 https://www.youtube.com/watch?v=R41NNPBqRCk
2 MINI DEBATE: Blackberry vs. iPhone team







RELATIVE CLAUSES – who, that,
which, whose, or whom?
...the model ______ was announced last week by a start-up
based in Arizona really goes to the limit.
Third-generation networks, ______ will offer lots of extra
capacity, will lead to lower prices and more phone calls.
...the model ______ announced last week by a start-up based
in Arizona really goes to the limit.
Third-generation networks, ______ offering lots of extra
capacity, will lead to lower prices and more phone calls.
The scientists ______ we were working with were highly
qualified.
The designers, ______ model was voted the best, won the
first prize at the show.
New technology, ______ introduced into this industry all the
time, is essential if we want to progress.
RELATIVE CLAUSES – DO
THE MATCHING.

DEFINING
RELATIVE CLAUSES

NON-DEFINING
RELATIVE CLAUSES

SHORTENED
RELATIVE CLAUSES
...are separated by commas.
...are used when the subjects of
each clause is the same.
...either the present participle
(-ing) or the past participle is
used instead of the relative
pronoun + main verb
...the relative pronoun can be
omitted when it is the object of
the clause.
...give additional, non-essential
information to a sentence.
...define or differentiate the
person or thing they refer to.
WHAT IS THE DEFINITION OF
BRIEFING?

The s__________ point for putting strategies into a __________
by giving people clear and t __________ instructions on what
their projects and a __________ will i __________.
BRIEFING STYLES
hierarchy clearly defined and respected;
senior staff members make all the major
decisions; initiative is neither expected
nor rewarded
briefing sessions have a dictatorial style orders are expected to be carried out to
the letter
briefing sessions are
more flexible; working
methods can vary as
long as objectives are
achieved
MATCH THE PHRASES a-h WITH
STAGES 1-4.
1. OUTLINE OBJECTIVES
2. DESCRIBE METHODS
3. ASSIGN ROLES TO
PEOPLE/ DEPARTMENTS
4. USE VISUAL AIDS TO
CLARIFY POINTS
a The project will involve...
b Let’s look at this diagram to
get a better picture of...
c To get results, we need to...
d Jill, can you make that a
priority?
e What we need to achieve is...
f I want the IT department to
get on to that.
g Probably the best way to do
this is to...
h As this chart shows...
CULTURAL PROFILE – BRIEFING
STYLES
HIGH CONTEXT
LOW CONTEXT
Communication is often fast and
e________.
Communication is often detailed. The
presenting style will be e________.
The presenter assumes that the
The presenter does not a________ that
audience will understand the facts the audience will understand the facts,
or f________ being discussed, so
so goes into d________ explanation.
does not go into detailed
e________.
Relies on non-verbal
communication (g________,
f________ expressions) to read
situations.
Relies on clear verbal or v________
communication to read situations –
data shown on v________ is likely to be
supported by a verbal explanation.
Meaning is determined by
h________ things are said, rather
than w________ is said.
M________ is determined by what is
said, rather than how it is said.
CULTURAL PROFILE – BRIEFING
STYLES
HIGH CONTEXT
LOW CONTEXT
Communication is often fast and
economic.
Communication is often detailed. The
presenting style will be explicit.
The presenter assumes that the
The presenter does not assume that the
audience will understand the facts audience will understand the facts, so
or figures being discussed, so does
goes into detailed explanation.
not go into detailed explanation.
Relies on non-verbal
communication (gestures, facial
expressions) to read situations.
Relies on clear verbal or visual
communication to read situations –
data shown on visuals is likely to be
supported by a verbal explanation.
Meaning is determined by how
Meaning is determined by what is said,
things are said, rather than what is rather than how it is said.
said.
CONCLUDING FOOD FOR
THOUGHT...
A Vision of Students Today

a short video summarizing some of the most important
characteristics of students today - how they learn, what they
need to learn, their goals, hopes, dreams, what their lives will
be like, and what kinds of changes they will experience in
their lifetime. Created by Michael Wesch in collaboration with
200 students at Kansas State University.
AND HOW ABOUT THIS CARTOON? The
day has arrived - Einstein said and he was
right...
 Having a coffee...
 Get together in
a restaurant...
 Enjoying the beauty in a
museum...
 At the stadium
supporting the team...
 Pleasantly chatting in
a cafe...
 Having fun with the
girlfriend...
 Enjoying a day at the
beach...
"I fear the day when the technology overlaps with
our humanity. The world will only have a generation
of idiots."
Albert Einstein
ASSIGNMENTS
TEAM ASSIGNMENTS
 TOP 10 ‘MUST HAVE’ GADGETS IN 2016 – a presentation or a project
 THE MOST SIGNIFICANT TECHNOLOGICAL BREAKTHROUGHS IN THE
HISTORY OF MANKIND – a presentation or a project
 THE MOST CONTROVERSIAL TECHNOLOGICAL INNOVATIONS OF THE
NEW MILENNIUM – a presentation
INDIVIDUAL ASSIGNMENTS
 WRITING - HOW DOES TECHNOLOGY AFFECT THE LEARNING
POTENTIAL IN THE 21ST CENTURY? – an argumentative article
 TECHNOLOGY IS A DOUBLE-EDGED SWORD – an argumentative article
 IS GOOGLE MAKING US STUPID? WHAT IS THE INTERNET DOING TO
OUR BRAINS? (technology writer Nicholas G. Carr) – an argumentative
article
 CAN ‘DIGITAL NATIVES’ AND ‘DIGITAL IMMIGRANTS’ LIVE IN THE
SAME WORLD? – an essay
 ARE STUDENTS AT EFZG EARLY ADOPTERS OF THE LATEST
TECHNOLOGY? – a report surveying personal use, purchasing habits
and reasons for adopting the latest technology