Transcript Memory
Essentials of Psychology,
by Saul Kassin
CHAPTER 6:
Memory
©2004 Prentice Hall Publishing
Memory
An Information-Processing Model
The Sensory Register
Short-Term Memory
Long-Term Memory
Autobiographical Memory
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Information-Processing Model
of Memory
– A model of memory in which information must
pass through discrete stages via the processes of
attention, encoding, storage, and retrieval.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Memory
Types of Memory
• Sensory Memory
– Records information from the senses for up to three
seconds
– Examples are Iconic (Visual) Memory and Echoic
(Auditory) Memory
• Short-Term Memory
– Holds about seven items for up to twenty seconds
before the material is forgotten or transferred to
long-term memory
• Long-Term Memory
– Relatively permanent, can hold vast amounts of
information
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
The Sensory Register
Testing for Iconic Memory
• Invented by George
Sperling
• A letter array is shown
briefly
• After array is gone, tone
signals which row to
report
• Subjects recalled more
letters when signaled to
recall only one row
compared to trying to
recall all the letters
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
The Sensory Register
Duration of Iconic Memory
• Sperling (1960) found
that an iconic image
began to fade after
one-third of a second
and completely
disappeared after one
full second.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Short-Term Memory
Capacity
Memory-Span Test
• Read the top row of digits, then look away and repeat them
back in order. Continue until a mistake is made. The
average capacity is seven items of information.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Short-Term Memory
Capacity
Increased Memory Span
• Two students practiced
memory span tasks for
an hour 3-4
days/week.
• After six months, digit
span had increased
from 7 to 80 items.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Short-Term Memory
Capacity
Chunking
– Process of grouping distinct bits of
information into larger wholes to increase
short-term memory capacity.
• Take 5 seconds to memorize as much as possible
on the next slide.
• Then, try to reproduce the arrangement of pieces.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Short-Term Memory
Capacity
The Value of Chunking
• Was the number
correct around seven
pieces? Or, was the
information chunked?
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Short-Term Memory
Duration of Short-Term Memory
• Subjects memorized
nonsense syllables, (e.g.,
MJK, ZRW).
• To prevent rehearsal, they
were given a distractor task
during the waiting period.
• When a cue was given,
subjects tried to recall the
letters.
• Short-term memories vanish
within twenty seconds.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Short-Term Memory
Functions of Short-Term Memory
– Term used to describe shortterm memory as an active
workspace where
information is accessible for
current use.
• Baddeley’s model of working
memory contains three elements:
Working Memory
– A “central executive”
– Auditory working memory
– Visuo-spatial working memory
• Material can enter conscious
workspace from senses or from
long-term memory.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Short-Term Memory
Functions of Short-Term Memory
• Serial-Position Curve
The Serial-Position Effect
– Indicates the tendency to
recall more items from the
beginning and end of a list
than from the middle.
• Both groups of subjects
showed primacy effects, good
recall of first items on list.
• Only the no-delay group
showed recency effects, good
recall for last items.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Encoding
• Subjects were shown lists of
words and asked to use one of
three strategies:
Elaborative Rehearsal
– Visual: Is the word printed in
capital letters?
– Acoustic: Does the word rhyme
with _____?
– Semantic: Does the word fit the
sentence _________?
• The more thought involved
(elaborative rehearsal), the
better was their memory.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Storage
• Procedural Memory
– Stored long-term knowledge of learned
habits and skills.
– Examples are how to drive, ride a bike, tie
one’s shoes, etc.
• Declarative Memory
– Stored long-term knowledge of facts about
ourselves and the world.
– Includes both semantic (nonpersonal) and
episodic (personal) memories
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Storage
Semantic Network
A complex web of
Semantic Networks
semantic associations
that link items in
memory such that
retrieving one item
triggers the retrieval
of others as well
Supported by
research using the
lexical decision
making task
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Storage
• Hippocampus: Part of the
The Hippocampal Region
limbic system that plays a key
role in encoding and
transferring new information
into long-term memory.
• Anterograde amnesia
– Inability to store new
information
• Retrograde amnesia
– Inability to retrieve
memories from the past
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Retrieval
• Explicit Memory
– The types of memory elicited through the conscious
retrieval of recollections in response to direct
questions.
– Conscious retention, direct tests, disrupted by amnesia,
encoded in the hippocampus
• Implicit Memory
– A nonconscious recollection of a prior experience that
is revealed indirectly, by its effects on performance.
– Nonconscious retention, indirect tests, intact with
amnesia, encoded elsewhere
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Retrieval
Context-Dependent Memory
• Russian-English bilinguals were prompted in
English and in Russian to recall stories.
• They recalled more Russian-experienced
events when interviewed in Russian and more
English-experienced events when interviewed
in English.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Retrieval
Retention Without Awareness
• Amnesic patients and
normal controls were
tested for memory of
words learned previously.
• Amnesics performed
poorly on explicit memory
tasks.
• However, performance on
implicit memory tasks was
similar to control subjects.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Retrieval
Implicit Memory in Everyday Life
• Déjà vu
– A sense of familiarity but no real memory
• Eyewitness transference
– Face is familiar, but situation in which they
remembering seeing face is incorrect
• Unintentional plagiarism
– Take credit for someone else’s ideas without awareness
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Forgetting
The Ebbinghaus Forgetting Curve
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Forgetting
Long-Term Forgetting Curve
• How much Spanish
vocabulary is
remembered over
time?
• Most forgetting occurs
within the first three
years.
• After that, memory
remains stable.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Forgetting
Can You Recognize a Penny?
One reason
people forget is
due to lack of
encoding.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Forgetting
• Proactive Interference
– The tendency for previously learned
material to disrupt the recall of new
information
• Retroactive Interference
– The tendency for new information to disrupt
the memory of previously learned material
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Forgetting
Interference and Forgetting
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Long-Term Memory
Reconstruction
“Office” Schema
• Study this picture for
30 seconds.
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List as many objects as you can
recall from the photograph you just
saw.
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
How to Improve Memory
• Mnemonics
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– Memory aids designed to facilitate the recall of new
information.
Increase Practice Time
Increase the Depth of Processing
Hierarchical Organization
Verbal Mnemonics
Method of Loci
Peg-Word Method
Minimize Interference
Utilize Context Effects
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Autobiographical Memory
• Autobiographical Memory
– The recollections people
have of their own
personal experiences and
observations.
• People’s memories are most
vivid for times of transition.
• In college, these are memories
from the beginning of the first
year and end of the last year.
Memorable Transitions
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing
Autobiographical Memory
• Flashbulb Memories
– Highly vivid and enduring memories,
typically for events that are dramatic and
emotional
• Childhood Amnesia
– The inability of most people to recall events
from before the age of three or four
Kassin, Essentials of Psychology - ©2004 Prentice Hall Publishing